Africa Meat & Poultry Market (2024-2030) | Industry, Revenue, Trends, Size, Growth, Forecast, Companies, Share, Outlook, Analysis & Value

Market Forecast by Countries (South Africa, Nigeria, Kenya, Rest of Africa), By Poultry Type (Chicken, Turkey, Ducks , Others), By Meat Type (Pork, Mutton, Processed Beef, Others), By End-Users (Retail, Food-Services) And Competitive Landscape

Product Code: ETC056022 Publication Date: Feb 2021 Updated Date: Sep 2024 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 200 No. of Figures: 90 No. of Tables: 30

Africa Meat & Poultry Market Highlights

Report Name Africa Meat & Poultry Market
Forecast Period 2024-2030
Market Size $22.1 Billion
CAGR 5.2%
Growing Sector Retail

Topics Covered in the Africa Meat & Poultry Market Report

Africa Meat & Poultry Market report thoroughly covers the By Countries, By Poultry Type, By Meat Type, and By End-Users. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Africa Meat & Poultry Market Size & Analysis

Africa Meat & Poultry Market has shown significant growth, driven by increasing urbanization and rising incomes. The market size of the meat and poultry industry in Africa is projected to reach approximately $22.1 billion. With a compound annual growth rate (CAGR) of around 5.2% during the forecast period, the market is expected to expand due to various factors, including changing consumer preferences and improved supply chain infrastructures.

Africa Meat & Poultry Market Synopsis

Africa Meat & Poultry Market is experiencing a notable expansion driven by rising urbanization, increasing disposable incomes, and a growing population. As more African consumers shift towards protein-rich diets, the demand for meat and poultry products continues to surge. This growth is further supported by improvements in supply chain infrastructure and advancements in the local production capabilities. Poultry remains the most consumed meat category, owing to its affordability and preference among consumers.

According to 6Wresearch, the Africa Meat & Poultry Market Size is expected to reach at a CAGR of 5.2% during the forecast period 2024-2030. Several growth factors are propelling the expansion of the meat and poultry industry in Africa. One key driver is the increasing consumer awareness and demand for protein-rich diets, which spurs higher consumption of meat products. Additionally, advancements in agricultural practices, such as improved livestock breeding and feed efficiency, contribute to enhanced meat production and quality. Government initiatives aiming to bolster local meat production through investment in infrastructure and support for smallholder farmers also play a crucial role in fostering industry growth.

Despite these positive trends, the industry faces several challenges that could impact its sustained development. A significant hurdle is the lack of adequate cold chain logistics, which hampers the distribution and preservation of fresh meat products. Moreover, livestock diseases and limited access to veterinary services remain persistent issues that threaten production output. The sector also grapples with regulatory challenges, such as inconsistent quality standards and trade barriers, which can affect market accessibility and competitiveness. Addressing these challenges will be essential for the Africa Meat & Poultry Market Growth and sustainability.

Africa Meat & Poultry Market Trends

The Africa meat and poultry market is witnessing several key trends that are shaping its future trajectory. One significant trend is the increasing consumption of protein-rich diets among the growing middle class. As disposable incomes rise, consumers are shifting towards more protein-heavy foods, including meat and poultry, driven by a greater awareness of nutrition and health benefits. Additionally, there is a marked trend towards convenience and ready-to-eat products, fueled by urbanization and the fast-paced lifestyle of city dwellers. This demand is prompting manufacturers to offer more processed and packaged meat products that cater to busy consumers seeking quick meal solutions.

Another pivotal trend is the expansion of modern retail formats, such as supermarkets and hypermarkets, across the continent. This shift is not only enhancing the availability of diverse meat options but also imposing higher standards for food safety and quality, thereby influencing production practices. Sustainability remains a prominent concern as well, with environmental and ethical considerations becoming increasingly important to both consumers and producers. The adoption of sustainable farming practices, including organic meat production and reduced carbon footprints, is gaining traction. These trends reflect the dynamic changes occurring in the Africa meat and poultry market, underlining its potential for continued growth and evolution.

Investment Opportunities in the Africa Meat & Poultry Market

The Africa meat and poultry market offers a multitude of promising investment opportunities across various segments of the value chain. One area with significant potential is the infrastructure for cold chain logistics. Investing in state-of-the-art refrigeration and transportation facilities can dramatically improve the distribution and shelf life of meat products, meeting the rising consumer demand for fresh and quality offerings. Additionally, there is a growing need for technological advancements in livestock management, including precision agriculture tools and data analytics, which can optimize production and efficiency.

Furthermore, opportunities exist in the development of local processing facilities, which can cater to both domestic markets and export demands. By enhancing local processing capabilities, investors can capitalize on the rich livestock resources in Africa, adding value and fostering economic development. The increasing focus on sustainability also opens avenues for investments in eco-friendly practices, such as waste management systems and renewable energy solutions for meat production operations. Given the continent's expanding consumer base and improving economic conditions, the meat and poultry market in Africa is poised for substantial growth, offering lucrative prospects for forward-thinking investors.

Government Regulations

Government regulations play a crucial role in shaping the meat and poultry market in Africa. These regulations ensure food safety, animal welfare, and environmental sustainability. Local governments implement stringent policies regarding livestock rearing, slaughtering processes, and meat handling to comply with international standards. Various countries in Africa have also introduced import and export regulations to control the quality of meat traded within and outside the continent. Additionally, food labeling requirements have been enforced to provide consumers with transparency and build trust in locally produced meat and poultry products.

To ensure the quality of meat and poultry products, governments in Africa have set minimum standards for livestock rearing. These standards cover various aspects such as animal feed, housing, hygiene, and health management. For example, in South Africa, the Department of Agriculture, Forestry and Fisheries has developed guidelines for the welfare of animals during transport and slaughter. Similarly, Kenya's Ministry of Agriculture has regulations on animal health and disease control to prevent the spread of diseases through meat consumption.

Leading Players in the Africa Meat & Poultry Market

Africa Meat & Poultry Industry is characterized by a mix of local and multinational companies. Notable leading players include AFGRI Group, Zambeef Products PLC, and Karan Beef. These companies have established a strong market presence through extensive distribution networks, adherence to quality standards, and investment in modern farming techniques. Their influence extends beyond production, as they also play a significant role in processing and distribution, ensuring a steady supply of meat and poultry products across the region. These key players are instrumental in driving growth and setting industry benchmarks in the African market.

Future Insights of the Africa Meat & Poultry Market

The future of the meat and poultry market in Africa looks promising, driven by increasing urbanization and rising disposable incomes. The demand for high-quality protein sources is expected to grow, opening up opportunities for both domestic producers and international investors. Technological advancements in farming, coupled with improved infrastructure, are likely to enhance productivity and efficiency in the sector. Additionally, there is a growing trend towards sustainable and organic meat production, spurred by consumer awareness of health and environmental issues. As African governments continue to invest in agricultural development and international trade relations, the meat and poultry market is poised for robust growth and greater integration into the global food supply chain.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

South Africa to Dominate the Market- By Countries

South Africa is leading the Africa Meat & Poultry Market Share. This is largely due to its advanced infrastructure, well-established distribution channels, and a growing demand for premium and organic meat products. The country's strong agricultural sector provides a solid foundation for meat production, and consumer preference for higher-quality cuts continues to boost the market.

Beef to Dominate the Market-By Meat Type

According to Parth, Senior Research Analyst, 6Wresearch, beef is currently leading the charge. This growth is fueled by increased consumer preference for its taste and nutritional value, along with budding export opportunities that are opening new markets. While pork and mutton continue to maintain a steady pace, they lag beef in terms of market expansion.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2020 to 2023.
  • Base Year: 2023
  • Forecast Data until 2030.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report

  • Africa Meat & Poultry Market Outlook
  • Market Size of Africa Meat & Poultry Market, 2020
  • Forecast of Africa Meat & Poultry Market, 2030
  • Historical Data and Forecast of Africa Meat & Poultry Revenues & Volume for the Period 2020 - 2030
  • Africa Meat & Poultry Market Trend Evolution
  • Africa Meat & Poultry Market Drivers and Challenges
  • Africa Meat & Poultry Price Trends
  • Africa Meat & Poultry Porter's Five Forces
  • Africa Meat & Poultry Industry Life Cycle
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Poultry Type for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Chicken for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Turkey for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Ducks for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Poultry Type for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Chicken for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Turkey for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Ducks for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Poultry Type for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Chicken for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Turkey for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Ducks for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Poultry Type for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Chicken for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Turkey for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Ducks for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Poultry Type for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Chicken for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Turkey for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Ducks for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Meat Type for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Pork for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Mutton for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Processed Beef for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Meat Type for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Pork for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Mutton for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Processed Beef for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Meat Type for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Pork for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Mutton for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Processed Beef for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Meat Type for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Pork for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Mutton for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Processed Beef for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Meat Type for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Pork for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Mutton for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Processed Beef for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Others for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By End-Users for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Retail for the Period 2020 - 2030
  • Historical Data and Forecast of Africa Meat & Poultry Market Revenues & Volume By Food-Services for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By End-Users for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Retail for the Period 2020 - 2030
  • Historical Data and Forecast of South Africa Meat & Poultry Market Revenues & Volume By Food-Services for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By End-Users for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Retail for the Period 2020 - 2030
  • Historical Data and Forecast of Nigeria Meat & Poultry Market Revenues & Volume By Food-Services for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By End-Users for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Retail for the Period 2020 - 2030
  • Historical Data and Forecast of Kenya Meat & Poultry Market Revenues & Volume By Food-Services for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By End-Users for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Retail for the Period 2020 - 2030
  • Historical Data and Forecast of Rest of Africa Meat & Poultry Market Revenues & Volume By Food-Services for the Period 2020 - 2030
  • Africa Meat & Poultry Market - Key Performance Indicators
  • Africa Meat & Poultry Market - Import Export Trade Statistics
  • Africa Meat & Poultry Market - Opportunity Assessment By Countries
  • Africa Meat & Poultry Market - Opportunity Assessment By Poultry Type
  • Africa Meat & Poultry Market - Opportunity Assessment By Meat Type
  • Africa Meat & Poultry Market - Opportunity Assessment By End-Users
  • Africa Meat & Poultry Market - Top Companies Market Share
  • Africa Meat & Poultry Market - Top Companies Profiles
  • Africa Meat & Poultry Market - Comparison of Players in Technical and Operating Parameters
  • Africa Meat & Poultry Market - Strategic Recommendations

Market Covered

The market report has been segmented and sub segmented into the following categories:

By Countries

  • South Africa
  • Nigeria
  • Kenya
  • Rest of Africa

By Poultry Type

  • Chicken
  • Turkey
  • Ducks
  • Others

By Meat Type

  • Pork
  • Mutton
  • Processed Beef
  • Others

By End-Users

  • Retail
  • Food-Services
Africa Meat & Poultry Market (2024-2030): FAQs
The growth of the meat and poultry market in Africa is driven by increasing urbanization, rising disposable incomes, and changing dietary preferences.
Urbanization is leading to shifts in lifestyles and dietary habits, with more people adopting protein-rich diets that include meat and poultry.
As disposable incomes rise, consumers have greater purchasing power, allowing them to buy higher-quality and more diverse meat and poultry products.
Yes, the market faces challenges such as inadequate infrastructure, supply chain inefficiencies, and regulatory hurdles.
New entrants have opportunities in developing innovative products, improving supply chain logistics, and embracing sustainability practices.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Africa Meat & Poultry Market Overview
3.1 Africa Regional Macro Economic Indicators
3.2 Africa Meat & Poultry Market Revenues & Volume, 2020 & 2030F
3.3 Africa Meat & Poultry Market - Industry Life Cycle
3.4 Africa Meat & Poultry Market - Porter's Five Forces
3.5 Africa Meat & Poultry Market Revenues & Volume Share, By Countries, 2020 & 2030F
3.6 Africa Meat & Poultry Market Revenues & Volume Share, By Poultry Type, 2020 & 2030F
3.7 Africa Meat & Poultry Market Revenues & Volume Share, By Meat Type, 2020 & 2030F
3.8 Africa Meat & Poultry Market Revenues & Volume Share, By End-Users, 2020 & 2030F
4 Africa Meat & Poultry Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Africa Meat & Poultry Market Trends
6 Africa Meat & Poultry Market, 2020 - 2030
6.1 Africa Meat & Poultry Market, Revenues & Volume, By Poultry Type, 2020 - 2030
6.2 Africa Meat & Poultry Market, Revenues & Volume, By Meat Type, 2020 - 2030
6.3 Africa Meat & Poultry Market, Revenues & Volume, By End-Users, 2020 - 2030
7 South Africa Meat & Poultry Market, 2020 - 2030
7.1 South Africa Meat & Poultry Market, Revenues & Volume, By Poultry Type, 2020 - 2030
7.2 South Africa Meat & Poultry Market, Revenues & Volume, By Meat Type, 2020 - 2030
7.3 South Africa Meat & Poultry Market, Revenues & Volume, By End-Users, 2020 - 2030
8 Nigeria Meat & Poultry Market, 2020 - 2030
8.1 Nigeria Meat & Poultry Market, Revenues & Volume, By Poultry Type, 2020 - 2030
8.2 Nigeria Meat & Poultry Market, Revenues & Volume, By Meat Type, 2020 - 2030
8.3 Nigeria Meat & Poultry Market, Revenues & Volume, By End-Users, 2020 - 2030
9 Kenya Meat & Poultry Market, 2020 - 2030
9.1 Kenya Meat & Poultry Market, Revenues & Volume, By Poultry Type, 2020 - 2030
9.2 Kenya Meat & Poultry Market, Revenues & Volume, By Meat Type, 2020 - 2030
9.3 Kenya Meat & Poultry Market, Revenues & Volume, By End-Users, 2020 - 2030
10 Rest of Africa Meat & Poultry Market, 2020 - 2030
10.1 Rest of Africa Meat & Poultry Market, Revenues & Volume, By Poultry Type, 2020 - 2030
10.2 Rest of Africa Meat & Poultry Market, Revenues & Volume, By Meat Type, 2020 - 2030
10.3 Rest of Africa Meat & Poultry Market, Revenues & Volume, By End-Users, 2020 - 2030
11 Africa Meat & Poultry Market Key Performance Indicators
12 Africa Meat & Poultry Market - Opportunity Assessment
12.1 Africa Meat & Poultry Market Opportunity Assessment, By Countries, 2020 & 2030F
12.2 Africa Meat & Poultry Market Opportunity Assessment, By Poultry Type, 2020 & 2030F
12.3 Africa Meat & Poultry Market Opportunity Assessment, By Meat Type, 2020 & 2030F
12.4 Africa Meat & Poultry Market Opportunity Assessment, By End-Users, 2020 & 2030F
13 Africa Meat & Poultry Market - Competitive Landscape
13.1 Africa Meat & Poultry Market Revenue Share, By Companies, 2023
13.2 Africa Meat & Poultry Market Competitive Benchmarking, By Operating and Technical Parameters
14 Company Profiles
15 Recommendations
16 Disclaimer
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