Market Forecast by Countries (United States, Canada), By Form (Powder & Crystalline, Oil Suspension, Beadlet, Emulsion), By Source (Natural, Synthetic), By Application (Food, Beverages, Dietary Supplements, Animal Feed), By Production Process (Chemical synthesis, Extraction from botanical materials, Fermentation, Algae route) And Competitive Landscape
Product Code: ETC4623375 | Publication Date: Jul 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 300 | |
Report Name | North America Lutein Market |
Forecast Period | 2025-2031 |
Forecast Size | USD 1.07 billion by 2031 |
CAGR | 6.2% |
Growing Sector | Food |
The North America Lutein Market Report thoroughly covers the market By Countries, By form, by source, by application, by production process. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
North America Lutein Market was valued at USD 509.84 million and is expected to reach USD 1.07 billion, growing at a CAGR of around 6.2% from 2025 to 2031. Lutein is a type of carotenoid found in green leafy vegetables, such as spinach and kale. It is also present in various fruits, such as oranges and kiwi. Lutein has gained significant attention in recent years for its potential health benefits, particularly for eye health.
The North America Lutein Market is expected to witness significant growth during the forecast period due to the increasing awareness about its benefits and rising demand for natural products. With the growing use of lutein in various industries, such as food and beverage and pharmaceuticals, this market is poised for continued growth.
According to 6wresearch, the North America Lutein Market size is expected to grow at a significant CAGR of around 6.2% during the forecast period 2025-2031. The rising consumer awareness about maintaining a healthy lifestyle has significantly increased the demand for products that support overall well-being. Lutein, a powerful antioxidant with health benefits such as enhanced eye health, skin protection, and cardiovascular support, has gained substantial popularity. Consequently, demand for lutein-based supplements and fortified foods has surged. Additionally, the preference for natural and organic products among health-conscious and environmentally aware consumers has further boosted the appeal of lutein, a carotenoid naturally present in leafy greens like kale and spinach, particularly in North America. Beyond its role in dietary supplements and functional foods, lutein is widely used in the food and beverage industry as a natural colorant, especially in dairy, confectionery, and beverages.
However, market growth faces challenges, including fluctuations in raw material supply, regulatory constraints, and limited awareness in some demographics. Despite these obstacles, increasing consumer demand, research, and technological advancements point to a promising future for the North America lutein market. Manufacturers must focus on addressing these challenges, innovating production processes, and aligning with regulatory standards to capitalize on emerging opportunities and sustain growth.
A significant trend shaping the market is the growing demand for natural and organic products. Increasing awareness of health and wellness has driven consumers to prefer items free from artificial additives and chemicals. This shift has influenced the lutein market, with more people seeking natural sources such as leafy greens, eggs, and plant-derived supplements. Another key trend is the rising popularity of eye health supplements. Aging populations and heightened risks of conditions like cataracts and macular degeneration have prompted consumers to adopt lutein supplements as preventive measures.
Additionally, the widespread use of digital devices has raised concerns about blue light exposure, further boosting demand for lutein-based supplements. Personalized nutrition is also gaining traction, enabling companies to offer tailored lutein supplements based on individual health needs, age, gender, and lifestyle. Moreover, sustainability is becoming a crucial factor, with businesses adopting eco-friendly practices to align with the preferences of environmentally conscious consumers.
The North America lutein market presents diverse investment opportunities for companies aiming to establish or expand their market presence and capitalize on its growth potential. The demand for functional foods and beverages has been steadily rising, driven by consumer preferences for healthier and more nutritious options. Lutein, recognized for its eye health benefits, is increasingly being incorporated into these products as awareness of its health advantages grows. This trend presents a lucrative opportunity for investors in North America's expanding functional food and beverage market. Additionally, the region has witnessed significant growth in demand for dietary supplements, fuelled by an aging population and heightened awareness of preventive healthcare. Lutein supplements, specifically addressing eye health, are experiencing increased demand, offering promising investment prospects.
As consumers prioritize natural and clean-label products, opportunities exist for companies to innovate with lutein-fortified snacks, beverages, and skincare solutions. Research and development in this area can provide a competitive advantage. The rise of e-commerce has also amplified the availability of lutein products through online channels, offering investors the chance to support companies with strong digital strategies. Furthermore, strategic acquisitions and partnerships in the lutein market can create synergies and drive growth.
Some of the key players operating in the North America lutein market include BASF SE, E.I.D. Parry (India) Limited, Kemin Industries Inc., OmniActive Health Technologies Ltd., Chr. Hansen A/S, Zhejiang Medicine Co., Ltd., Döhler GmbH, Lycored Corp., Vidya Herbs Pvt. Ltd., and Allied Biotech Corporation.
The market is highly competitive with various manufacturers focusing on new product launches, partnerships, and expansions to gain a larger market share. For instance, in 2019, OmniActive Health Technologies launched a new form of lutein, called OmniXan®-RR for its flagship ingredient Lutemax 2020.
The North America lutein market is poised for substantial growth in the coming years, driven by various government initiatives and policies designed to promote production, consumption, and research in lutein-rich products. Dietary guidelines encouraging increased intake of fruits and vegetables, primary sources of lutein, are among the key initiatives. Additionally, governments are actively raising awareness about lutein’s health benefits, particularly its role in preventing eye conditions like cataracts and age-related macular degeneration (AMD). Programs supporting farmers in cultivating lutein-rich crops and regulatory measures ensuring consumer safety and product quality further bolster the market. In the U.S., lutein supplements are regulated by the Food and Drug Administration (FDA), which enforces stringent standards on labelling, manufacturing, and testing.
Canada implements similar regulations through the Natural and Non-prescription Health Products Directorate. Public-private partnerships have also emerged, fostering collaboration among government agencies, research institutions, and private companies to develop advanced extraction technologies and broaden lutein applications. These efforts collectively create a supportive ecosystem, paving the way for the market’s growth and providing significant opportunities for industry players to expand their footprint in North America.
The growth of the North American lutein market is anticipated to be driven by the aging population and increasing health consciousness among consumers. With advancing age, the risk of eye diseases rises, prompting a higher demand for preventive measures such as lutein supplementation. Additionally, growing consumer awareness of dietary choices has led to a preference for natural ingredients like lutein over synthetic alternatives. Technological advancements in extraction and manufacturing processes have improved the production efficiency and cost-effectiveness of high-quality lutein supplements, enhancing their market availability.
Furthermore, the increasing adoption of preventive healthcare practices has encouraged consumers to incorporate supplements like lutein to support eye health. Ongoing advancements in technology and research present opportunities for new applications of lutein in the pharmaceutical and nutraceutical industries, fostering innovation and product development. Coupled with supportive government initiatives and rising disposable incomes, these factors are expected to propel market growth during the forecast period.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
The United States is projected to dominate the North American lutein market from 2025 to 2031, driven by rising demand for dietary supplements and functional foods, particularly among an aging population at risk of eye diseases like AMD. A well-developed food and dietary supplement industry, along with the strong presence of key players such as DSM Nutritional Products and BASF Corporation, further supports this growth. Additionally, favourable government regulations and increased investments in R&D for lutein-based products contribute to the market's expansion.
According to Dhaval, Research Manager, 6Wresearch, in terms of form, the powder & crystalline segment is expected to dominate the market during this period. This can be attributed to the wide range of applications of powdered and crystalline forms of lutein, such as in dietary supplements, functional foods, beverages, and cosmetics.
In terms of source, both natural and synthetic sources of lutein are expected to contribute to the growth of the North America lutein market. However, it is projected that the natural source segment will witness higher growth during the forecast period.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 North America Lutein Market Overview |
3.1 North America Regional Macro Economic Indicators |
3.2 North America Lutein Market Revenues & Volume, 2021 & 2031F |
3.3 North America Lutein Market - Industry Life Cycle |
3.4 North America Lutein Market - Porter's Five Forces |
3.5 North America Lutein Market Revenues & Volume Share, By Countries, 2021 & 2031F |
3.6 North America Lutein Market Revenues & Volume Share, By Form, 2021 & 2031F |
3.7 North America Lutein Market Revenues & Volume Share, By Source, 2021 & 2031F |
3.8 North America Lutein Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.9 North America Lutein Market Revenues & Volume Share, By Production Process, 2021 & 2031F |
4 North America Lutein Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 North America Lutein Market Trends |
6 North America Lutein Market, 2021 - 2031 |
6.1 North America Lutein Market, Revenues & Volume, By Form, 2021 - 2031 |
6.2 North America Lutein Market, Revenues & Volume, By Source, 2021 - 2031 |
6.3 North America Lutein Market, Revenues & Volume, By Application, 2021 - 2031 |
6.4 North America Lutein Market, Revenues & Volume, By Production Process, 2021 - 2031 |
7 United States Lutein Market, 2021 - 2031 |
7.1 United States Lutein Market, Revenues & Volume, By Form, 2021 - 2031 |
7.2 United States Lutein Market, Revenues & Volume, By Source, 2021 - 2031 |
7.3 United States Lutein Market, Revenues & Volume, By Application, 2021 - 2031 |
7.4 United States Lutein Market, Revenues & Volume, By Production Process, 2021 - 2031 |
8 Canada Lutein Market, 2021 - 2031 |
8.1 Canada Lutein Market, Revenues & Volume, By Form, 2021 - 2031 |
8.2 Canada Lutein Market, Revenues & Volume, By Source, 2021 - 2031 |
8.3 Canada Lutein Market, Revenues & Volume, By Application, 2021 - 2031 |
8.4 Canada Lutein Market, Revenues & Volume, By Production Process, 2021 - 2031 |
9 North America Lutein Market Key Performance Indicators |
10 North America Lutein Market - Opportunity Assessment |
10.1 North America Lutein Market Opportunity Assessment, By Countries, 2021 & 2031F |
10.2 North America Lutein Market Opportunity Assessment, By Form, 2021 & 2031F |
10.3 North America Lutein Market Opportunity Assessment, By Source, 2021 & 2031F |
10.4 North America Lutein Market Opportunity Assessment, By Application, 2021 & 2031F |
10.5 North America Lutein Market Opportunity Assessment, By Production Process, 2021 & 2031F |
11 North America Lutein Market - Competitive Landscape |
11.1 North America Lutein Market Revenue Share, By Companies, 2024 |
11.2 North America Lutein Market Competitive Benchmarking, By Operating and Technical Parameters |
12 Company Profiles |
13 Recommendations |
14 Disclaimer |