Market Forecast by Countries (United States, Canada), By Solution (Pay TV, Internet Protocol Television, Over The Top), By Service (Training & Support, Professional Services), By Delivery Model (Laptops and Desktops, Smart phones and Tablets, Smart TV), By User Type (Hotels, Cruise/Luxury Yachts, Day Care Center, Others (Restaurants and Lounges)), By Revenue Model (Subscription, Rental, Retail, Advertisement) And Competitive Landscape
Product Code: ETC4621184 | Publication Date: Jul 2023 | Updated Date: Aug 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 300 | |
Report Name | North America Video on Demand in Hospitality Marketย |
Forecast period | 2024-2030 |
CAGR | 8.5% |
Growing Sector | Hospitality |
North America Video on Demand in Hospitality Market report thoroughly covers the market by countries, solution, service, delivery model, user type and revenue model. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
North America Video on Demand in Hospitality Market is experiencing significant growth and projected to attain more growth in the coming years due to evolving consumer expectations and advancements in digital technology. Hotels, resorts, and other hospitality establishments are increasingly adopting VoD services to enhance guest experiences, offering a diverse library of movies, TV shows, and exclusive content accessible at any time.
According to 6Wresearch, North America Video on Demand in Hospitality Market size is expected to grow at a CAGR of 8.5% during 2024-2030. Several factors are driving the growth of North America Video on Demand in Hospitality Market such as surge in high-speed internet accessibility. With the proliferation of fiber-optic networks and 5G technology, guests now expect seamless streaming experiences similar to what they enjoy at home. Furthermore, the increasing popularity of smart TVs and streaming devices in hotel rooms has made it easy for guests to access a wide range of content at their convenience. Additionally, the shift in consumer behaviour towards on-demand content. Modern travellers prefer the flexibility and variety of VoD over traditional broadcast television, and hotels are responding by investing in robust VoD platforms that offer personalized content recommendations and multi-language options. Furthermore, VoD services can be tailored to cater to specific guest demographics, such as families, business travellers, or international tourists, thereby enhancing the overall guest experience.
However, North America Video on Demand in Hospitality Market faces few restraints such as the high installation and maintenance costs associated with VoD infrastructure. Hotels need to invest significantly in upgrading their existing systems to support high-quality video streaming, which can be a substantial financial burden, especially for smaller establishments with limited budgets. Additionally, the varying quality of internet connectivity across different regions. While urban areas may benefit from advanced network infrastructure, rural and remote locations often struggle with inconsistent internet speeds, which can affect the quality of the VoD services provided.
The key players include Samsung, LG Electronics, Panasonic, Netflix, Amazon Prime Video, Enseo. These key players are shaping the evolution of the North America VoD in Hospitality Market, continually enhancing the overall guest experience through cutting-edge technology and innovative service offerings.
North America Video on Demand in Hospitality Market is growing and governmentโs regulation and policies are helping in extension of the market. Federal and state grants are often available to help smaller hotels and rural establishments upgrade their internet connectivity, making it feasible for them to implement high-quality VoD systems. These grants are part of broader efforts to bridge the digital divide and ensure that diverse geographic regions can offer competitive and innovative hospitality services. Additionally, government-led projects focusing on smart city development often include components aimed at enhancing tourism and hospitality services through technology. These projects may involve partnerships between public and private sectors to create integrated urban ecosystems where high-speed internet and digital services are ubiquitous.
The future of North America Video on Demand in Hospitality Market looks promising due to various factors such as continuous technological advancements and shifting guest preferences. As artificial intelligence (AI) and machine learning (ML) technologies mature, we can expect more sophisticated content recommendation systems that tailor video offerings to individual guests' preferences, enhancing their overall experience. Additionally, the integration of augmented reality (AR) and virtual reality (VR) could revolutionize in-room entertainment, providing immersive experiences that go beyond traditional video content.
According to Ravi Bhandari, Research Head, 6Wresearch, United States is likely to see more substantial growth in coming years due to the aggressive rollout of 5G infrastructure in urban areas across the country will provide the necessary bandwidth to support next-generation VoD solutions, including high-definition and interactive content.
Over The Top (OTT) services are poised for the highest growth in coming years due to the scalability of OTT services, along with lower implementation costs, make it an attractive option for hotels aiming to enhance their entertainment offerings without substantial investment in infrastructure.
Professional Services are likely to see more substantial expansion in coming years due to the rising demand for bespoke solutions and system integration expertise. Hotels are progressively seeking tailored solutions that align with their unique brand identities and operational requirements.
Smart Phones and Tablets are poised for significant growth in coming years due to their ubiquitous presence and the convenience they offer to users. Modern travellers often carry multiple personal mobile devices and expect seamless access to entertainment on-the-go.
Hotels are likely to experience significant growth in future attributed to the continuous demand for enhanced in-room entertainment and personalized guest experiences. As hotels strive to differentiate themselves in a competitive market, investments in cutting-edge VoD systems.
Subscription-Based Models are projected to experience the most robust growth in coming years due to its ability to provide a steady stream of revenue through monthly or annual fees, offering guests unlimited access to premium content during their stay.
The report offers a comprehensive study of the subsequent market segments:
United States
Canada
Pay TV
Internet Protocol Television
Over The Top
Training & Support
Professional Services
Laptops and Desktops
Smart Phones and Tablets
Smart TV
Hotels
Cruise/Luxury Yachts
Day Care Center
Others (Restaurants and Lounges)
Subscription
Rental
Retail
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1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 North America Video on Demand in Hospitality Market Overview |
3.1 North America Regional Macro Economic Indicators |
3.2 North America Video on Demand in Hospitality Market Revenues & Volume, 2020 & 2030F |
3.3 North America Video on Demand in Hospitality Market - Industry Life Cycle |
3.4 North America Video on Demand in Hospitality Market - Porter's Five Forces |
3.5 North America Video on Demand in Hospitality Market Revenues & Volume Share, By Countries, 2020 & 2030F |
3.6 North America Video on Demand in Hospitality Market Revenues & Volume Share, By Solution , 2020 & 2030F |
3.7 North America Video on Demand in Hospitality Market Revenues & Volume Share, By Service, 2020 & 2030F |
3.8 North America Video on Demand in Hospitality Market Revenues & Volume Share, By Delivery Model, 2020 & 2030F |
3.9 North America Video on Demand in Hospitality Market Revenues & Volume Share, By User Type, 2020 & 2030F |
3.10 North America Video on Demand in Hospitality Market Revenues & Volume Share, By Revenue Model, 2020 & 2030F |
4 North America Video on Demand in Hospitality Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 North America Video on Demand in Hospitality Market Trends |
6 North America Video on Demand in Hospitality Market, 2020 - 2030 |
6.1 North America Video on Demand in Hospitality Market, Revenues & Volume, By Solution , 2020 - 2030 |
6.2 North America Video on Demand in Hospitality Market, Revenues & Volume, By Service, 2020 - 2030 |
6.3 North America Video on Demand in Hospitality Market, Revenues & Volume, By Delivery Model, 2020 - 2030 |
6.4 North America Video on Demand in Hospitality Market, Revenues & Volume, By User Type, 2020 - 2030 |
6.5 North America Video on Demand in Hospitality Market, Revenues & Volume, By Revenue Model, 2020 - 2030 |
7 United States Video on Demand in Hospitality Market, 2020 - 2030 |
7.1 United States Video on Demand in Hospitality Market, Revenues & Volume, By Solution , 2020 - 2030 |
7.2 United States Video on Demand in Hospitality Market, Revenues & Volume, By Service, 2020 - 2030 |
7.3 United States Video on Demand in Hospitality Market, Revenues & Volume, By Delivery Model, 2020 - 2030 |
7.4 United States Video on Demand in Hospitality Market, Revenues & Volume, By User Type, 2020 - 2030 |
7.5 United States Video on Demand in Hospitality Market, Revenues & Volume, By Revenue Model, 2020 - 2030 |
8 Canada Video on Demand in Hospitality Market, 2020 - 2030 |
8.1 Canada Video on Demand in Hospitality Market, Revenues & Volume, By Solution , 2020 - 2030 |
8.2 Canada Video on Demand in Hospitality Market, Revenues & Volume, By Service, 2020 - 2030 |
8.3 Canada Video on Demand in Hospitality Market, Revenues & Volume, By Delivery Model, 2020 - 2030 |
8.4 Canada Video on Demand in Hospitality Market, Revenues & Volume, By User Type, 2020 - 2030 |
8.5 Canada Video on Demand in Hospitality Market, Revenues & Volume, By Revenue Model, 2020 - 2030 |
9 North America Video on Demand in Hospitality Market Key Performance Indicators |
10 North America Video on Demand in Hospitality Market - Opportunity Assessment |
10.1 North America Video on Demand in Hospitality Market Opportunity Assessment, By Countries, 2020 & 2030F |
10.2 North America Video on Demand in Hospitality Market Opportunity Assessment, By Solution , 2020 & 2030F |
10.3 North America Video on Demand in Hospitality Market Opportunity Assessment, By Service, 2020 & 2030F |
10.4 North America Video on Demand in Hospitality Market Opportunity Assessment, By Delivery Model, 2020 & 2030F |
10.5 North America Video on Demand in Hospitality Market Opportunity Assessment, By User Type, 2020 & 2030F |
10.6 North America Video on Demand in Hospitality Market Opportunity Assessment, By Revenue Model, 2020 & 2030F |
11 North America Video on Demand in Hospitality Market - Competitive Landscape |
11.1 North America Video on Demand in Hospitality Market Revenue Share, By Companies, 2023 |
11.2 North America Video on Demand in Hospitality Market Competitive Benchmarking, By Operating and Technical Parameters |
12 Company Profiles |
13 Recommendations |
14 Disclaimer |