Product Code: ETC4464030 | Publication Date: Jul 2023 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
The Philippines Proximity Marketing market is gaining prominence as businesses and marketers leverage location-based technologies to reach their target audience with personalized messages and offers. Proximity marketing utilizes Bluetooth beacons, geofenc
The Philippines Proximity Marketing market is gaining momentum as businesses leverage location-based technologies to engage with customers in close proximity to their stores or services. Proximity marketing uses tools like Bluetooth beacons and geofencing
The Philippines Proximity Marketing market faces several challenges. One of the key issues is consumer privacy concerns, as collecting and utilizing location data for marketing purposes can raise ethical and legal questions. Building robust and reliable p
COVID-19 brought challenges to the Proximity Marketing market in the Philippines. Social distancing measures reduced in-person shopping, impacting proximity marketing campaigns. However, businesses adapted by integrating proximity marketing with online st
In the Philippines Proximity Marketing market, companies like Gimbal, Proxama, and Swirl are key players. Gimbal offers proximity marketing solutions that use beacon technology to deliver personalized content to consumers in physical locations. Proxama sp
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Proximity Marketing Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Proximity Marketing Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Proximity Marketing Market - Industry Life Cycle |
3.4 Philippines Proximity Marketing Market - Porter's Five Forces |
3.5 Philippines Proximity Marketing Market Revenues & Volume Share, By Location, 2021 & 2031F |
3.6 Philippines Proximity Marketing Market Revenues & Volume Share, By Technology, 2021 & 2031F |
3.7 Philippines Proximity Marketing Market Revenues & Volume Share, By Hardware, 2021 & 2031F |
3.8 Philippines Proximity Marketing Market Revenues & Volume Share, By Software, 2021 & 2031F |
3.9 Philippines Proximity Marketing Market Revenues & Volume Share, By Service, 2021 & 2031F |
3.10 Philippines Proximity Marketing Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Philippines Proximity Marketing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Proximity Marketing Market Trends |
6 Philippines Proximity Marketing Market, By Types |
6.1 Philippines Proximity Marketing Market, By Location |
6.1.1 Overview and Analysis |
6.1.2 Philippines Proximity Marketing Market Revenues & Volume, By Location, 2021-2031F |
6.1.3 Philippines Proximity Marketing Market Revenues & Volume, By Indoor, 2021-2031F |
6.1.4 Philippines Proximity Marketing Market Revenues & Volume, By Outdoor, 2021-2031F |
6.2 Philippines Proximity Marketing Market, By Technology |
6.2.1 Overview and Analysis |
6.2.2 Philippines Proximity Marketing Market Revenues & Volume, By Wi-Fi, 2021-2031F |
6.2.3 Philippines Proximity Marketing Market Revenues & Volume, By BLE Beacon, 2021-2031F |
6.2.4 Philippines Proximity Marketing Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F |
6.2.5 Philippines Proximity Marketing Market Revenues & Volume, By GPS Geofencing, 2021-2031F |
6.2.6 Philippines Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F |
6.3 Philippines Proximity Marketing Market, By Hardware |
6.3.1 Overview and Analysis |
6.3.2 Philippines Proximity Marketing Market Revenues & Volume, By Sensors, 2021-2031F |
6.3.3 Philippines Proximity Marketing Market Revenues & Volume, By RFID Tags, 2021-2031F |
6.3.4 Philippines Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F |
6.4 Philippines Proximity Marketing Market, By Software |
6.4.1 Overview and Analysis |
6.4.2 Philippines Proximity Marketing Market Revenues & Volume, By Content Management System, 2021-2031F |
6.4.3 Philippines Proximity Marketing Market Revenues & Volume, By Location Analytics, 2021-2031F |
6.4.4 Philippines Proximity Marketing Market Revenues & Volume, By Context Accelerator and Geofencing, 2021-2031F |
6.4.5 Philippines Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F |
6.5 Philippines Proximity Marketing Market, By Service |
6.5.1 Overview and Analysis |
6.5.2 Philippines Proximity Marketing Market Revenues & Volume, By Consulting Services, 2021-2031F |
6.5.3 Philippines Proximity Marketing Market Revenues & Volume, By Deployment & Integration Services, 2021-2031F |
6.5.4 Philippines Proximity Marketing Market Revenues & Volume, By Application Support & Maintenance Services, 2021-2031F |
6.6 Philippines Proximity Marketing Market, By Application |
6.6.1 Overview and Analysis |
6.6.2 Philippines Proximity Marketing Market Revenues & Volume, By Retail & E-Commerce, 2021-2031F |
6.6.3 Philippines Proximity Marketing Market Revenues & Volume, By Healthcare, 2021-2031F |
6.6.4 Philippines Proximity Marketing Market Revenues & Volume, By Infrastructural, 2021-2031F |
7 Philippines Proximity Marketing Market Import-Export Trade Statistics |
7.1 Philippines Proximity Marketing Market Export to Major Countries |
7.2 Philippines Proximity Marketing Market Imports from Major Countries |
8 Philippines Proximity Marketing Market Key Performance Indicators |
9 Philippines Proximity Marketing Market - Opportunity Assessment |
9.1 Philippines Proximity Marketing Market Opportunity Assessment, By Location, 2021 & 2031F |
9.2 Philippines Proximity Marketing Market Opportunity Assessment, By Technology, 2021 & 2031F |
9.3 Philippines Proximity Marketing Market Opportunity Assessment, By Hardware, 2021 & 2031F |
9.4 Philippines Proximity Marketing Market Opportunity Assessment, By Software, 2021 & 2031F |
9.5 Philippines Proximity Marketing Market Opportunity Assessment, By Service, 2021 & 2031F |
9.6 Philippines Proximity Marketing Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Philippines Proximity Marketing Market - Competitive Landscape |
10.1 Philippines Proximity Marketing Market Revenue Share, By Companies, 2024 |
10.2 Philippines Proximity Marketing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |