Market Forecast By Offering (Hardware, Software, Services), By Type (Pre-Production, Production, Post-Production), By End User (Movies, Television Series, Commercial Advertisement, Online Videos) And Competitive Landscape
Product Code: ETC4452388 | Publication Date: Jul 2023 | Updated Date: Apr 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 68 | No. of Figures: 13 | No. of Tables: 5 | |
The Singapore Virtual Production Market has experienced notable growth in recent years, largely driven by the expansion of the Digital and Entertainment sector. The digital sector is pivotal in expediting the adoption of virtual production, providing advanced resources, a skilled workforce, and robust infrastructure. This synergy spans industries like media, digital content creation, and film, where virtual production techniques are revolutionising content production and consumption. Additionally, the growing prominence of OTT platforms in the entertainment sector is closely intertwined with the advancement of virtual production technologies. As these platforms cater to diverse and digitally-savvy audiences, fuelling the demand for immersive experiences. Virtual production techniques, like virtual sets and real-time rendering, enable content creators to produce visually stunning and cost-effective productions, enriching OTT offerings.
Notably, the Infocomm Media Development Authority (IMDA) has invested $41 million in enhancing Singapore's virtual production industry, with $22.5 million designated for the International Co-Production Fund and $18.5 million for the Virtual Production Innovation Fund. Concurrently, the adoption of virtual production techniques such as real-time rendering and motion capture is revolutionising storytelling across various mediums, including film, advertising, and immersive experiences, thereby boosting the virtual production market in Singapore.
According to 6wresearch, Singapore Virtual Production Market size is projected to grow at a CAGR of 12.4% during 2024-2030F. The Singapore Virtual Production market is positioned for significant expansion in the upcoming years, buoyed by governmental initiatives and projects such as Virtual Singapore. This project involves the creation of a comprehensive digital representation of the city-state, allowing users to visualize its development and evolution in 3D and facilitating informed decision-making in urban planning and infrastructure development.
Additionally, Refinery Media in Singapore has introduced a global co-production fund to allocate up to 50% of production budgets for projects exploring the application of virtual production in films, series, and unscripted shows. This initiative was unveiled at Singapore's Asia TV Forum and Market. The fund invites submissions from creators worldwide and intends to select up to five projects annually that propose innovative uses of virtual production in any long-form genre for co-financing. Selected projects will benefit from collaboration opportunities with Refinery’s team of producers, directors, and storytellers, as well as access to X3D Studio’s technological facilities. These developments contribute to positioning Singapore as a leading hub for virtual production, stimulating economic growth and creativity within the market.
The hardware segment secures the highest revenue share in the Singapore virtual production market due to increasing demand for advanced equipment such as high-resolution cameras, motion capture systems, and virtual reality headsets, driven by the industry's pursuit of enhanced production quality and immersive experiences.
The post-production segment holds the highest revenue share in the Singapore virtual production market owing to the rising demand for advanced editing, compositing, and VFX services to enhance the quality and visual appeal of virtual content. Additionally, the advancements in technology have made post-production processes more efficient and accessible, further fuelling market expansion.
The movies segment holds the highest revenue share in the Singapore virtual production industry owing to the surge in demand for immersive cinematic experiences. As audiences seek increasingly visual storytelling, filmmakers are turning to virtual production techniques to create captivating worlds and streamline production processes, driving substantial growth in this segment.
The report provides a detailed analysis of the following market segments:
1. Executive Summary |
2. Introduction |
2.1 Report Description |
2.2 Key Highlights of the Report |
2.3 Market Scope and Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3. Singapore Virtual Production Market Overview |
3.1 Singapore Virtual Production Market Revenues (2020-2030F) |
3.2 Singapore Virtual Production Market Industry Life Cycle |
3.3 Singapore Virtual Production Market Porter Five Forces |
4. Singapore Virtual Production Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5. Singapore Virtual Production Market - Trends & Evolution |
6. Singapore Virtual Production Market Overview, By Offering |
6.1 Singapore Virtual Production Market Revenue Share, By Offering (2020 & 2030F) |
6.1.1 Singapore Virtual Production Market Revenues, By Hardware (2020-2030F) |
6.1.2 Singapore Virtual Production Market Revenues, By Software (2020-2030F) |
6.1.3 Singapore Virtual Production Market Revenues, By Services (2020-2030F) |
7. Singapore Virtual Production Market Overview, By Type |
7.1 Singapore Virtual Production Market Revenue Share, By Type (2020 & 2030F) |
7.1.1 Singapore Virtual Production Market Revenues, By Pre-Production (2020-2030F) |
7.1.2 Singapore Virtual Production Market Revenues, By Production (2020-2030F) |
7.1.3 Singapore Virtual Production Market Revenues, By Post-Production (2020-2030F) |
8. Singapore Virtual Production Market Overview, By End User |
8.1 Singapore Virtual Production Market Revenue Share, By End User (2020 & 2030F) |
8.1.1 Singapore Virtual Production Market Revenues, By Movies (2020-2030F) |
8.1.2 Singapore Virtual Production Market Revenues, By Television Series (2020-2030F) |
8.1.3 Singapore Virtual Production Market Revenues, By Commercial Advertisement (2020-2030F) |
8.1.4 Singapore Virtual Production Market Revenues, By E Sports (2020-2030F) |
8.1.5 Singapore Virtual Production Market Revenues, By Others (2020-2030F) |
9. Singapore Virtual Production Market - Key Performance Indicators |
10. Singapore Virtual Production Market Opportunity Assessment |
10.1 Singapore Virtual Production Market Opportunity Assessment, By Offering (2030F) |
10.2 Singapore Virtual Production Market Opportunity Assessment, By Type (2030F) |
10.3 Singapore Virtual Production Market Opportunity Assessment, By End User (2030F) |
11. Singapore Virtual Production Market Competitive Benchmarking |
11.1 Singapore Virtual Production Market Revenue Ranking (2023) |
11.2 Singapore Virtual Production Market Competitive Benchmarking, By Technical and Operating Parameters |
12. Company Profiles |
12.1 HTC Corporation |
12.2 Nvidia |
12.3 Sony Group Corporation |
12.4 Adobe Inc. |
12.5 Autodesk Inc. |
12.6 Vicon Motion Systems Limited |
12.7 Epic Games Inc. |
12.8 Arashi Vision Inc. |
12.9 Oceanus Media Global (OMG) |
12.10 Aux Media Group |
12.11 Cgangs Inernational Pte Ltd. |
12.12 VizioFly Pte. Ltd. |
13. Key Strategic Recommendations |
14. Disclaimer |
List of Figures |
1. Singapore Virtual Production Market Revenue, 2020-2030F ($ Million) |
2. Number of Cinema screens and seating capacity of Singapore, 2019-2022 |
3. Singapore Cinema Attendance (million) and Box office collection ($ million), 2019-2022 |
4. Singapore Talent Shortage Over Time, 2013-2023 (excluding 2017 & 2020) |
5. Singapore Virtual Production market Revenue Share, By Offering, 2023 & 2030F |
6. Singapore Virtual Production market Revenue Share, By Type, 2023 & 2030F |
7. Singapore Virtual Production market Revenue Share, By End-User, 2023 & 2030F |
8. Value added from digitalization in the rest of the economy (% of GDP), 2017-2022 |
9. Composition of Singapore’s digital economy size (% of GDP), 2022 |
10. Overall technology adoption rate (%) and adoption intensity (average number of digital technologies adopted per firm), 2018-2022 |
11. Singapore Virtual Production Market Opportunity Assessment, By Offering (2030F) |
12. Singapore Virtual Production Market Opportunity Assessment, By Type (2030F) |
13. Singapore Virtual Production Market Opportunity Assessment, By End-User (2030F) |
List of Tables |
1. Singapore Talent Shortages Across Industries, 2023 |
2. Singapore Virtual Production market Revenues, By Offering, 2020-2030F ($ Million) |
3. Singapore Virtual Production market Revenues, By Type, 2020-2030F ($ Million) |
4. Singapore Virtual Production market Revenues, By End-User, 2020-2030F ($ Million) |
5. Singapore Virtual Production Market Revenue Ranking, By Companies, 2023 |