Product Code: ETC041586 | Publication Date: Jul 2023 | Updated Date: Jan 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Thailand is a major exporter of casual pants, with exports reaching $2.4 billion in 2018. The market for casual pants in Thailand has grown significantly in recent years due to increased demand from the domestic population and international markets. Major players include Levi`s, Nike, Adidas, Zara, Uniqlo, and H&M.
The rising popularity of athleisure fashion apparel is driving growth in the Thailand Casual Pants Market as more people opt for comfort-oriented clothing items such as jeans or joggers instead of formal trousers or suits. Additionally, increasing disposable incomes among consumers coupled with growing urbanization have enabled them to purchase branded goods which are becoming increasingly affordable due to promotional activities by vendors and discounts offered online. Moreover, changes in lifestyle resulting from globalization have led to an increase in leisure activities such as sports which require comfortable clothing options such as tracksuits or sweatpants that are available at malls across Thailand cities like Bangkok and Chiang Mai at reasonable prices.
The main challenge faced by the Thailand Casual Pants Market is competition from cheap imports mainly originating from China that offer similar products at much lower prices thereby posing a threat to local manufacturers who cannot match these price points without compromising on quality standards. In addition to this counterfeiting is also rampant within certain parts of the country leading customers away from authentic brands towards cheaper alternatives thus adversely affecting revenues for genuine merchants operating within fixed margins set out by parent companies overseas.. Another challenge faced by retailers when selling casual pants involves limited shelf space within stores meaning they must choose their stock wisely while competing against large multinationals with vast global reach allowing them access to more resources enabling them better chances at securing prime real estate inside retail outlets across Thailand while boosting their overall visibility during peak seasons through advertising campaigns etcetera ultimately helping build brand loyalty amongst customers over time leading into greater revenue streams further down the line.
The COVID-19 pandemic has had a significant impact on the Thailand casual pants market. The primary factors affecting the Thailand casual trousers industry are reduced consumer spending, restrictions on travel and tourism, and higher unemployment rates. These have resulted in decreased sales of fashion apparel, including casual trousers.
The major players in the Thailand casual trousers market include VF Corporation (owner of Lee), Zara, Uniqlo Co., Ltd., Adidas AG, Nike Inc., Levi Strauss & Co., H&M Group AB, Gap Inc., L Brands Inc., and Puma SE among others. These companies are trying to recover from the effects of the pandemic by launching digital campaigns that focus on creating awareness about their products. They are also offering discounts and deals to increase sales during this time of crisis.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Casual Pants Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Casual Pants Market Revenues & Volume, 2020 & 2030F |
3.3 Thailand Casual Pants Market - Industry Life Cycle |
3.4 Thailand Casual Pants Market - Porter's Five Forces |
3.5 Thailand Casual Pants Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.6 Thailand Casual Pants Market Revenues & Volume Share, By ???l???t??n, 2020 & 2030F |
4 Thailand Casual Pants Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Casual Pants Market Trends |
6 Thailand Casual Pants Market, By Types |
6.1 Thailand Casual Pants Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Casual Pants Market Revenues & Volume, By Type, 2020-2030F |
6.1.3 Thailand Casual Pants Market Revenues & Volume, By Men's Pant, 2020-2030F |
6.1.4 Thailand Casual Pants Market Revenues & Volume, By Women's Pants, 2020-2030F |
6.2 Thailand Casual Pants Market, By ???l???t??n |
6.2.1 Overview and Analysis |
6.2.2 Thailand Casual Pants Market Revenues & Volume, By ??????lt? ?t?r??, 2020-2030F |
6.2.3 Thailand Casual Pants Market Revenues & Volume, By ?u??rm?rk?t & ??ll, 2020-2030F |
6.2.4 Thailand Casual Pants Market Revenues & Volume, By ?-??mm?r??, 2020-2030F |
7 Thailand Casual Pants Market Import-Export Trade Statistics |
7.1 Thailand Casual Pants Market Export to Major Countries |
7.2 Thailand Casual Pants Market Imports from Major Countries |
8 Thailand Casual Pants Market Key Performance Indicators |
9 Thailand Casual Pants Market - Opportunity Assessment |
9.1 Thailand Casual Pants Market Opportunity Assessment, By Type, 2020 & 2030F |
9.2 Thailand Casual Pants Market Opportunity Assessment, By ???l???t??n, 2020 & 2030F |
10 Thailand Casual Pants Market - Competitive Landscape |
10.1 Thailand Casual Pants Market Revenue Share, By Companies, 2023 |
10.2 Thailand Casual Pants Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |