Product Code: ETC382765 | Publication Date: Aug 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Thailand Human Hair Extension market currently, in 2023, has witnessed an HHI of 3714, Which has increased moderately as compared to the HHI of 2757 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The human hair extension market in Thailand is a part of the larger beauty and cosmetics industry. It is driven by a growing fashion-conscious population, with consumers looking for various options to enhance their appearance. Thai consumers often seek natural-looking hair extensions, and salons and retailers offer a wide range of products to meet these demands.
The human hair extension market in Thailand is experiencing significant growth, primarily driven by the increasing desire among consumers for enhanced hair aesthetics. Factors such as fashion trends, beauty consciousness, and the influence of social media have led to a surge in demand for human hair extensions. Moreover, the market is benefiting from the tourism industry, with tourists often seeking hair extension services while visiting the country. The accessibility of a wide range of hair textures, colors, and lengths is another key driver, catering to diverse consumer preferences. The rising disposable income in Thailand also plays a pivotal role in boosting this market, as consumers are willing to invest in premium-quality hair extensions for a more glamorous appearance. Furthermore, the expansion of salon and beauty services, along with innovative marketing strategies by hair extension manufacturers, is contributing to the market`s growth.
The human hair extension market in Thailand may encounter challenges related to supply chain integrity and quality control. Ensuring a sustainable and ethical source of human hair for extensions can be difficult. Counterfeit products and a lack of industry regulations can impact consumer trust. Additionally, the market must stay current with fashion trends, which can be unpredictable. Economic factors also play a role, as discretionary spending on hair extensions may fluctuate.
The human hair extension market in Thailand faced challenges during the COVID-19 pandemic. Closure of beauty salons and reduced social gatherings led to decreased demand for hair extensions. Additionally, supply chain disruptions affected the availability of high-quality hair. Some businesses pivoted to online sales and offered tutorials for self-installation. As the beauty industry reopens and social activities resume, the market is gradually recovering, with a continued emphasis on e-commerce and DIY solutions.
In the Thailand human hair extension market, leading players like N.H. Hair Factory Co., Ltd., and Thai Hair Co., Ltd., stand out. These companies specialize in the production and distribution of high-quality human hair extensions, serving the beauty and fashion industries. Their dedication to sourcing and processing premium human hair has established them as key players in this niche market.