6wresearch logo

How wallet companies like Paytm, MobiKwik, Oxigen Wallet are trying to prevent fraudulent mobile transactions

January 16, 2016

Paytm is experimenting with facial recognition technology to secure mobile transactions. MobiKwik has introduced card checks and device ID checks. Oxigen Wallet has launched mobile virtual cards powered by Visa for users without debit or credit cards to transact securely on ecommerce sites.

These companies are all in the fastgrowing digital wallet space and are trying to ward off what could emerge as the biggest threat to their business in 2016 - fraud.

Within the realm of digital wallets, mobile recharges, bill payments and ticketing and recharge applications are the most vulnerable due to the benefits and cashbacks that go back into customers' accounts, say experts. Mobile recharges, bill payments and ticketing and recharge applications account for about 95% of digital wallet frauds.

"India offers a very unique challenge because consumers are gullible," said Vijay Shekhar Sharma, cofounder of Paytm, which claims to be the digital wallets leader with over 120 million registered users and more than 2.5 million transactions daily, on average. "So, we have to find out ways to run the system even more than differently than the rest of the world."

Paytm itself blocked about 5.5 million users in 2015 after they were hit by fraud. The company even barred about 17,000 of its 1 lakh merchants over the past eight months.

"Fraud is fast becoming an area of concern for retailers as they gear up for further growth in online commerce" with the number of users making online transactions growing exponentially, the Associated Chambers of Commerce & Industry of India said in a recent report. With the surge in the number of companies in the online wallet space, the risk of fraud has been rising in recent months, Mumbai-based digital payments company TranServ said. During September-October, mobile wallet fraud peaked to 3-3.5% of value, 15-20 times the levels in ecommerce, it said.

The problem areas are the same for all wallet companies, which are mostly focussing on controlling and preventing fraud while adding customers to widen market share.

India has about 135 million wallet users, according to market research firm and consultancy 6Wresearch. PayU Money, Paytm, MobiKwik, Oxigen and My Mobile Payments have captured around 70% of the market revenue, in no particular order, senior consultant Rajat Kharbanda said.

Fraudulent transactions through mobile wallets are estimated at about 1% of the market at present and experts expect them to rise to more than 2% in a couple of years, when the customer base would have widened.

Media Source: India Times

      Browse More Report

India Diesel Genset Market (2017-2023)

Market Forecast By KVA Rating (5-75 KVA, 75.1-375 KVA, 375.1-750 KVA, 750.1-1000 KVA, 1000.1-2000 KVA and above 2000 KVA), Verticals (Commercial and Industrial), Regions (Northern, Western, Southern, Eastern & North Eastern) and Competitive Landscape

Read More

Saudi Arabia Electric Drives Market (2017-2023)

Market Forecast by Types (AC Drives and DC Drives), Voltage (Low Voltage Drives (< 1 KV) and Medium Voltage Drives (1 KV & Above)), Power (Low Power Drives (< 40 kW), Medium Power Drives (41 – 200 kW) and High Power Drives (> 200 kW))...

Read More

UAE Fire Safety Systems and Equipment Market (2017-2023)

Market Forecast by Types (Fire Fighting Systems and Equipment (Fire Extinguishers (CO2, Dry Chemical, Clean Agent, Foam Fire, Wet Chemical and Water), Fire Detection and Alarm Systems and Equipment (Smoke Detectors, Heat Detectors, Gas Detectors, Flame Detectors...

Read More

India Solid State Drive (SSD) Market (2017-2023)

Market Forecast by Technology (SLC,MLC and TLC), Interface Type (SATA II, SATA III, PCIe/ NVMe, SAS 6GB/s and SAS 12GB/s), Application (Client and Enterprise) and Competitive Landscape

Read More

Saudi Arabia Fire Safety Systems and Equipment Market (2017-2023)

Market Forecast By Types (Clean Agent, CO2, Wet Chemical & Dry Chemical), Verticals (Residential, Commercial, Industrial, Hospitality, Retail and Oil & Gas), Regions (Eastern, Western, Central & Southern) and Competitive Landscape

Read More

Qatar Fire Safety Systems and Equipment Market (2017-2023)

Market Forecast by Types (Fire Suppression Systems & Equipment, Fire Detection System & Equipment & Other Fire Safety Systems & Equipment), Verticals (Residential, Commercial, Industrial, Hospitality, Retail and Oil & Gas)...

Read More

Europe Energy Storage Systems Market (2017–2023)

Market Forecast By Technology (Electro-Chemical Energy, Mechanical Energy, Thermal (Molten Salt) and Others), Applications (Residential, Power Utilities, Commercial & Industrial and Transportation) and Countries (Germany, France, Spain, United Kingdom, Italy and Rest of Europe)

Read More

India Video Surveillance as a Service Market (2017-2023)

Market Forecast By Service Types (Hosted, Managed & Hybrid), Verticals (Government & Transportation, Retail, Commercial, Hospitality & Healthcare, Residential and Industrial...

Read More

India Building Automation and Control Market (2017-23)

Market Forecast by Types (Relay, Sensors & Dimming & Others), Verticals (Government & Transportation, Retail, Commercial Offices, Residential, Healthcare & Hospitality and Others)

Read More


Our Key Clients
6wreserach client list