Code: MTA3445 | Publication Date: Mar 2025 |
In recent years, the Nigeria Sanitary Pad Industry has observed significant growth, with key players playing a critical role in stimulating this growth. Key players have the main role to play in the market growth. One of the main contributions of key players in market growth is their continuous efforts toward product innovation and technological progress. With an increasing accent on the health and hygiene of women, manufacturers are constantly working to develop new improved sanitary products that meet the specific needs of Nigerian women. This not only improves the quality of products available in the market but also increases consumer demand.
In addition to product innovation, the distribution networks and retail strategies employed by these key players also played a key role in Nigeria sanitary pad market growth. Manufacturers have established partnerships with local distributors and retail sellers to ensure the general accessibility of their products, in particular in rural areas where access to hygienic joints can be limited. This has not only increased sales but also awareness of the importance of menstrual hygiene. Another important contribution of key players is the attention to the availability and accessibility of all women's hygiene. Many manufacturers have introduced inexpensive options suitable for women in low-income households. According to 6Wresearch, Nigeria Sanitary Pad Market size is anticipated to expand at a CAGR of 8% during 2025-2031.
Company Name | StayFree (Johnson & Johnson) |
Establishment Year | 1984 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
StayFree is another popular brand of sanitary pads in Nigeria, owned by the multinational company Johnson & Johnson. The brand was established in 1984 and has its headquarters in Lagos. StayFree offers a variety of products including ultra-thin pads, overnight pads, and panty liners.
Company Name | Always (Procter & Gamble) |
Establishment Year | 1972 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Always is a well-known brand in the Nigerian sanitary pad market, owned by Procter & Gamble (P&G). The company was established in 1972 and has its headquarters in Lagos. Always offers a wide range of products including ultra-thin pads, maxi pads, panty liners and more.
Company Name | Always Me (Fareast Mercantile Co. Ltd.) |
Establishment Year | 2009 |
Headquarter | Nigeria |
Official Website | Click Here |
Always Me is a Nigerian sanitary pad brand owned by Fareast Mercantile Co. Ltd. The company was established in 2009 and has gained popularity for its wide range of products at reasonable prices.
Company Name | Lady Care (Hayat Kimya) |
Establishment Year | 2008 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Lady Care is a Nigerian sanitary pad brand under the parent company Hayat Kimya. It was established in 2008 and has become one of the leading brands in the country due to its high-quality products and affordable prices.
Company Name | LilyPad (Lilygate Nigeria Limited) |
Establishment Year | 2010 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
LilyPad is a Nigerian sanitary pad brand owned by Lilygate Nigeria Limited. It was established in 2010 and has since become a household name in the country. The company offers various types of pads including maxi pads, ultra-thin pads and panty liners.
Company Name | Libragold (M & B Petrolube) |
Establishment Year | 2012 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Libragold is a well-known Nigerian sanitary pad brand under the parent company M&B Petrolube. It was established in 2012 and has become popular for its high-quality products and innovative marketing campaigns.
Company Name | Carefree (Unilever Nigeria Plc.) |
Establishment Year | 2018 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Carefree is a multinational brand of sanitary pads owned by Unilever. The company entered the Nigerian market in 2018 and has quickly gained popularity among consumers for its reliable and comfortable products.
Company Name | Nana (Unichem Industries Ltd.) |
Establishment Year | 2014 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Nana is a Nigerian sanitary pad brand owned by Unichem Industries Ltd. The company was established in 2014 and has quickly gained popularity due to its affordable prices and superior-quality products.
Company Name | Diva (Nigerian Foundries Limited) |
Establishment Year | 2015 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Diva is a Nigerian sanitary pad brand owned by Nigerian Foundries Limited (NFL). It was established in 2015 and has since become one of the leading brands in the country, offering a variety of products including maxi pads, ultra-thin pads and panty liners.
Company Name | Dr Brown's (Dr Brown's Healthcare Ltd.) |
Establishment Year | 2016 |
Headquarter | Lagos, Nigeria |
Official Website | Click Here |
Dr Brown's is a popular Nigerian sanitary pad brand under the parent company Dr Brown's Healthcare Ltd. The company was established in 2016 and has become known for its high-quality products and emphasis on women's health.