Indonesia Whole Flour and Margarine Market is projected to grow at a CAGR of 4.4% during 2023-2029

In terms of raw material, wheat accomplished the largest revenue share in the Indonesia Whole Flour & Margarine Market – 6Wresearch

In the upcoming years, wheat is projected to experience the highest growth rate compared to rice, maize, and other crops. This growth can be attributed to the fact that rice has long been a traditional staple food in Indonesia, but now there is a shift towards supplementing or replacing it with alternative food options due to the popularity of wheat-based products and protein-rich foods in the Indonesian diet.

According to 6Wresearch, Indonesia Whole Flour & Margarine Market is projected to grow at a CAGR of 4.4% during 2023-2029. According to USDA, Indonesia heavily relies on imports for approximately 99% of its wheat, with major importing countries including Australia, India, Canada, and others. The primary reason for this trend is the low to non-existent domestic production, which increases the country's dependence on imports to meet its needs. According to the World Instant Noodle Association, Indonesia ranked second in terms of total noodles served, with a staggering 14,260 million servings. Trade data reveals that Indonesia was the world's fourth-largest exporter of pasta products in 2020, following China (17.55%), South Korea (16.75%), and Thailand (8.71%). Instant noodles accounted for most of Indonesia's pasta exports in 2020, comprising 88.49% of the total. Other types of pasta accounted for 11.12%, followed by vermicelli (0.27%), and rice noodles (0.11%). The popularity of instant noodles has soared in Indonesia due to these pre-packaged noodles offering quick and easy meals that require minimal cooking skills and time. They have become a popular choice for students, office workers, and individuals seeking a fast and satisfying meal. Due to this lower- and middle-income consumers are substituting instant noodles for breakfast or dinner which has contributed to their popularity as a staple food option in the country.

According to Ravi Bhandari, Research Head, 6Wresearch, the SME segment has acquired the largest market volume share in the whole flour market in Indonesia. This is due to their ability to carve out a niche by offering specialized products that cater to specific dietary preferences, health-conscious consumers, or unique flavor profiles. These niche offerings differentiate them from mass-produced brands and attract a dedicated customer base.

The Indonesia Whole Flour & Margarine Market (2023-2029) report provides an in-depth analysis with 37 figures and 18 tables, covered in 94 pages. The report comprehensively covers the market by raw material, applications, sales channels, channels, source type, form type, sales channels, channels, and regions. The report provides a detailed as well as unbiased analysis of the ongoing drivers, opportunities/high growth areas, and trends of the sector which are projected to support the stakeholders to align as well as devise their market strategies as per the latest and future market dynamics.