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Education Application Segment to Drive the Demand for Interactive Whiteboards in India - 6Wresearch

19 March, 2018

India has recorded growth in demand for Interactive Whiteboard (IWB) solutions over the past few years, especially in the education sector. Decline in ownership cost and surging awareness towards the advantages of IWB solution are the key driving factors of the market. Additionally, increasing adoption for online learning courses across the country is further boosting the market growth.

Although, attributed to low ownership cost, the conventional whiteboards are mostly preferred by several end users. Growing adoption for interactive whiteboard solution across education, hospitality, commercial offices as well as other commercial applications have increased the demand for interactive whiteboard solution in India. Further, surging need for interactive learning and communication experience have further spurred the growth of the market. Additionally, mounting consumer awareness for IWB solution owing to dynamic content interaction is likely to further push the demand over the coming years.

According to 6Wresearch, India Interactive Whiteboard market revenues are projected to grow at a CAGR of over 16.3% during 2018-24. Over the coming years, India is attributed to post higher growth for IWB solution, majorly driven by surging demand for modern teaching aids in education industry and better communication. During the forecast period, the Southern region is projected to capture maximum revenues of the India IWB market; higher emphasis on providing the modern amenities in education application are the key driving factors.

Additionally, in the overall market, ceramic whiteboard segment recorded lower demand across several applications; this is primarily due to its high ownership cost. However, declining prices, and growing consumer awareness regarding the advantages of ceramic interactive whiteboards including higher resistance for dust is expected to surge the demand for this solution.

According to Prijo Samuel, Assistant Research Manager, Research and Consulting, 6Wresearch, "In terms of technology, infrared whiteboard solution registered highest revenue share in 2017. The technology is registering rising acceptance across several end users on account of several advantages offered by the technology i.e. predominantly lower maintenance as compared to DVIT, and Optical sensor technologies."

"Additionally, the segment is anticipated to register higher demand and consumer acceptance over the coming years and is anticipated to dominate the market revenues ," Samuel further added.

According to Anuj Mehrotra, Senior Research Analyst, Research and Consulting, 6Wresearch, "The education application segment acquired highest revenue share in 2017; buoyed by rising demand for interactive whiteboard solution across schools and colleges in the country."

"Moreover, growing parental awareness for modern teaching aids including IWB solution has further fueled the market demand," Anuj concluded.

Some of the major players in India Interactive Whiteboard market include- Hitachi, Smart Technologies, Visual Display, Title Display, Globus Infocom, Supreme Global, and Sharp.

"India Interactive Whiteboard Market (2018-2024)" report provides in-depth analysis with 39 figures and 9 tables covered in 98 pages. The report thoroughly covers the Interactive Whiteboard market by applications, technology, type, and regions. The report provides an unbiased and detailed analysis of the on-going trends, opportunities/high growth areas and market drivers which would help the stakeholders to device and align their market strategies according to the current and future market dynamics.

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