Market Forecast by Countries (South Africa, Nigeria, Kenya, Rest of Africa), By Product Type (Footwear, Apparel, Wallets, Handbags, Watches, Other ), By End-User (Men, Women, Kids/Children, Unisex), By Distribution Channel (Offline channel, Online channel) And Competitive Landscape
Product Code: ETC056458 | Publication Date: Mar 2023 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 |
In recent years, the Africa fashion accessories market has been growing steadily, with a focus on traditional and contemporary designs that incorporate local materials and techniques. This market is largely driven by a growing interest in African fashion and culture, both within Africa and around the world. Additionally, many designers and manufacturers in Africa are placing a greater emphasis on sustainable materials and production processes. This includes using recycled materials, reducing waste, and promoting ethical labor practices. Further, with the rise of e-commerce and social media, many African fashion accessories brands are expanding their online presence to reach a wider audience. This includes launching e-commerce websites, partnering with online marketplaces, and using social media to promote their products. Additionally, handcrafted accessories are becoming increasingly popular in the Africa fashion accessories industry. They are valued for their uniqueness, quality, and craftsmanship. Artisans across the continent are producing handmade accessories using traditional techniques such as beading, weaving, and embroidery.
African fashion accessories brands are increasingly collaborating with international brands and designers to expand their reach and showcase their products to a global audience. These collaborations can help African brands gain exposure and access new markets and enhance their market share. Moreover, several consumers are drawn to African fashion accessories that feature traditional designs and materials, such as Ankara prints, kente cloth, and beaded jewellery. This has led to a resurgence in interest in traditional African textiles and designs. Additionally, consumers are increasingly conscious of the environmental and social impact of their purchases. As a result, there is a growing demand for sustainable and ethical fashion accessories made from eco-friendly materials such as recycled plastic, organic cotton, and bamboo. Further, African fashion accessories are known for their use of bold and vibrant colours. The trend towards bright and eye-catching hues continues to dominate the market, with colours such as red, yellow, and green being particularly popular. Moreover, African prints and patterns are a hallmark of the continent's fashion industry. They are used in a wide range of accessories, including bags, scarves, and jewellery. The use of traditional African prints and patterns is particularly popular among consumers who want to celebrate their heritage and culture.
Africa fashion accessories market is expected to witness growth over the forecast period. The better economic conditions and high purchasing power of African population have resulted in an increasing demand for fashion accessories in Africa. The growing penetration of the Internet, social media and e-commerce are now driving the fashion accessories market in Africa. Moreover, due to the outbreak of COVID-19, the production and consumption of fashion accessories have been affected which in turn has impacted the sale and this will lead to low demand for fashion accessories.
According to 6Wresearch, Africa Fashion Accessories Market is anticipated to register growth during 2021-2027. Africa region is expected to emerge as a profitable market for fashion accessories market system. Further, South Africa, GCC and the rest of Africa are leading contributors to the market revenue across several verticals in these countries. Africa is expected to boost the market during the forecast period. Further, Africa is expected to be a leading region in the fashion accessories market.
Based on product type, Africa fashion accessories market is segmented into footwear, Apparel, Wallets, Handbags, Watches and other products. Whereas, based on distribution channels, Africa fashion accessories market is divided into offline and online. Further, in terms of end-user, Africa fashion accessories market is categorised into men, women kids/children and unisex. Further, based on verticals, government and transportation, residential and commercial automotive sectors, and healthcare verticals are expected to register maximum demand over the forecast period.
Some of the leading companies in Africa fashion accessories market are Fossil Group Inc., Tapestry Inc., Tory Burch LLC, Adidas AG, Luxottica Group S.p.A., Safilo Group S.p.A.,Β Burberry Group PLC, etc.
Africa fashion accessories market report thoroughly covers the market by product type, distribution channels, the end-users and countries including Algeria, Kenya, Morocco, Tunisia, South Africa, Nigeria and the rest of Africa. Africa fashion accessories Market outlook report provides an unbiased and detailed analysis of the ongoing Africa fashion accessories Market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Market report includes the following segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Africa Fashion Accessories Market Overview |
3.1 Africa Regional Macro Economic Indicators |
3.2 Africa Fashion Accessories Market Revenues & Volume, 2020 & 2027F |
3.3 Africa Fashion Accessories Market - Industry Life Cycle |
3.4 Africa Fashion Accessories Market - Porter's Five Forces |
3.5 Africa Fashion Accessories Market Revenues & Volume Share, By Countries, 2020 & 2027F |
3.6 Africa Fashion Accessories Market Revenues & Volume Share, By Product Type, 2020 & 2027F |
3.7 Africa Fashion Accessories Market Revenues & Volume Share, By End-User, 2020 & 2027F |
3.8 Africa Fashion Accessories Market Revenues & Volume Share, By Distribution Channel, 2020 & 2027F |
4 Africa Fashion Accessories Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Africa Fashion Accessories Market Trends |
6 Africa Fashion Accessories Market, 2017 - 2027 |
6.1 Africa Fashion Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
6.2 Africa Fashion Accessories Market, Revenues & Volume, By End-User, 2017 - 2027 |
6.3 Africa Fashion Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
7 South Africa Fashion Accessories Market, 2017 - 2027 |
7.1 South Africa Fashion Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
7.2 South Africa Fashion Accessories Market, Revenues & Volume, By End-User, 2017 - 2027 |
7.3 South Africa Fashion Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
8 Nigeria Fashion Accessories Market, 2017 - 2027 |
8.1 Nigeria Fashion Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
8.2 Nigeria Fashion Accessories Market, Revenues & Volume, By End-User, 2017 - 2027 |
8.3 Nigeria Fashion Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
9 Kenya Fashion Accessories Market, 2017 - 2027 |
9.1 Kenya Fashion Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
9.2 Kenya Fashion Accessories Market, Revenues & Volume, By End-User, 2017 - 2027 |
9.3 Kenya Fashion Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
10 Rest of Africa Fashion Accessories Market, 2017 - 2027 |
10.1 Rest of Africa Fashion Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
10.2 Rest of Africa Fashion Accessories Market, Revenues & Volume, By End-User, 2017 - 2027 |
10.3 Rest of Africa Fashion Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
11 Africa Fashion Accessories Market Key Performance Indicators |
12 Africa Fashion Accessories Market - Opportunity Assessment |
12.1 Africa Fashion Accessories Market Opportunity Assessment, By Countries, 2020 & 2027F |
12.2 Africa Fashion Accessories Market Opportunity Assessment, By Product Type, 2020 & 2027F |
12.3 Africa Fashion Accessories Market Opportunity Assessment, By End-User, 2020 & 2027F |
12.4 Africa Fashion Accessories Market Opportunity Assessment, By Distribution Channel, 2020 & 2027F |
13 Africa Fashion Accessories Market - Competitive Landscape |
13.1 Africa Fashion Accessories Market Revenue Share, By Companies, 2020 |
13.2 Africa Fashion Accessories Market Competitive Benchmarking, By Operating and Technical Parameters |
14 Company Profiles |
15 Recommendations |
16 Disclaimer |