Market Forecast by Type (home & furniture, garden, electrical, food & drink and others), by Application (supermarket, retail market, specialty store, E-tailer and others) By countries (Kenya, South Africa, Nigeria, Ghana and rest of Africa) and Competitive Landscape
Product Code: ETC054503 | Publication Date: Apr 2021 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 |
Africa General Merchandise Market growth is driven by rapid urbanization and industrialization, advent in IoT in retail, growing adoption of E-commerce retailing, and changing the consumer’s trends in the Africa region. Additionally, the rise in demand for retail stores such as supermarkets, Convenience stores, and hypermarkets would further result in a rise in growth for the general merchandise market and generate high revenue over the forecast period. Further, due to economic slowdown across nations owing to the outbreak of COVID-19, has influenced the retail market as it forces stores to remain closed, which result in a disturbance in the supply chain and sales of the general merchandise market in the Africa region.
According to 6Wresearch, the Africa General Merchandise Market size is anticipated to register growth during 2020-26. The growing strength of E-commerce retailing, increase in disposable income, IoT, advancement in technologies across some of the major countries such as North Africa and South Africa would result in rising in the general merchandise market across the region. Further, there are a few challenges in the market such as increasing competition, changing consumer trends, and economic stress, which will hinder the growth of the general merchandise market over the forecast period. Moreover, due to economic factors, the sales of stores slowed down and modern retail stores would help the countries to increase their sales and remain competitive in the market.
Based on application, the general merchandise market can be classified into Supermarkets and Hypermarkets, Speciality stores, Departmental stores, E-commerce, and Convenience stores. Currently, Convenience stores and E-commerce together are observing substantial growth across the Middle East region. Further, food and beverage stores, furniture and home furnishings stores, cosmetics and personal care stores, and pharmaceuticals, Luxury Goods, and Others are expected to witness immense growth.
The Africa General Merchandise Market report thoroughly covers the market by type, application, and countries including Nigeria, South Africa, Kenya, Ghana and the rest of Africa. The Africa general merchandise market outlook report provides an unbiased and detailed analysis of the on-going Africa General Merchandise market trends, opportunities/high growth areas, and market drivers, which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Key Highlights
Markets Covered
The report provides a detailed analysis of the following market segments:
1. Executive Summary |
2. Introduction |
2.1. Key Highlights of the Report |
2.2. Report Description |
2.3. Market Scope & Segmentation |
2.4. Research Methodology |
2.5. Assumptions |
3. Africa General Merchandise Market Overview |
3.1. Africa Country Macro Economic Indicators |
3.2. Africa General Merchandise Market Revenues, 2019 & 2026F |
3.3. Africa General Merchandise Market - Industry Life Cycle |
3.4. Africa General Merchandise Market - Porter's Five Forces |
3.5. Africa General Merchandise Market Revenue Share, By Types, 2019 & 2026F |
3.6. Africa General Merchandise Market Revenue Share, By Applications, 2019 & 2026F |
4. Africa General Merchandise Market Dynamics |
4.1. Impact Analysis |
4.2. Market Drivers |
4.3. Market Restraints |
5. Africa General Merchandise Market Trends |
6. Africa General Merchandise Market, By Types |
6.1. Africa General Merchandise Market, By Types |
6.1.1. Overview and Analysis |
6.1.2. Africa General Merchandise Market Revenues, By Home and Furniture, 2016 - 2026F |
6.1.3. Africa General Merchandise Market Revenues, By Electrical, 2016 - 2026F |
6.1.4. Africa General Merchandise Market Revenues, By Garden, 2016 - 2026F |
6.1.5. Africa General Merchandise Market Revenues, By Food and Drink, 2016 - 2026F |
6.1.6. Africa General Merchandise Market Revenues, By Others, 2016 - 2026F |
6.2. Africa General Merchandise Market, By Applications |
6.2.1. Overview and Analysis |
6.2.2. Africa General Merchandise Market Revenues, By Supermarket, 2016 - 2026F |
6.2.3. Africa General Merchandise Market Revenues, By Retail Market, 2016 - 2026F |
6.2.4. Africa General Merchandise Market Revenues, By Specialty Store, 2016 - 2026F |
6.2.5. Africa General Merchandise Market Revenues, By E-tailer, 2016 - 2026F |
6.2.6. Africa General Merchandise Market Revenues, By Others, 2016 - 2026F |
7. South Africa General Merchandise Market |
7.1. South Africa General Merchandise Market, By Types |
7.1. South Africa General Merchandise Market, By Applications |
7.1. South Africa General Merchandise Market, By Regions |
8. Ghana General Merchandise Market |
8.1. Ghana General Merchandise Market, By Types |
8.1. Ghana General Merchandise Market, By Applications |
8.1. Ghana General Merchandise Market, By Regions |
9. Kenya General Merchandise Market |
9.1. Kenya General Merchandise Market, By Types |
9.1. Kenya General Merchandise Market, By Applications |
9.1. Kenya General Merchandise Market, By Regions |
10. Nigeria General Merchandise Market |
10.1. Nigeria General Merchandise Market, By Types |
10.1. Nigeria General Merchandise Market, By Applications |
10.1. Nigeria General Merchandise Market, By Regions |
11. Rest of Africa General Merchandise Market |
11.1. Rest of Africa General Merchandise Market, By Types |
12. Africa General Merchandise Market Key Performance Indicators |
13. Africa General Merchandise Market - Opportunity Assessment |
13.1. Africa General Merchandise Market Opportunity Assessment, By Types, 2019 & 2026F |
13.2. Africa General Merchandise Market Opportunity Assessment, By Applications, 2019 & 2026F |
14. Africa General Merchandise Market - Competitive Landscape |
14.1. Africa General Merchandise Market Revenue Share, By Companies, 2019 |
14.2. Africa General Merchandise Market Competitive Benchmarking, By Operating and Technical Parameters |
15. Company Profiles |
16. Recommendations |
17. Disclaimer |