Market Forecast By Types (Harvester, Sprayer, Planter), By Harvester Types (Combine Harvester, Forage Harvester, Sugarcane Harvester), By Combine Harvester Types (Self Propelled, Track, Track Mounted), By Power Ratings (Up to 30HP, 30.1-100HP, 100.1-200HP, 200.1-300HP, Above 300HP), By Harvester Crop Types (Wheat, Rice, Barley, Beans, Corn, Grass and Others (Sugarcane, Hemp etc.) And Competitive Landscape
Product Code: ETC004665 | Publication Date: Aug 2022 | Updated Date: Jan 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 80 | No. of Figures: 14 | No. of Tables: 8 | |
Australia Harvester market currently, in 2023, has witnessed an HHI of 6060, Which has increased substantially as compared to the HHI of 5699 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Report Name | Austrila Harvester Market |
Forecast period | 2025-2031 |
CAGR | 2.7% |
Growing Sector | Agriculture |
The Australia Harvester Market report thoroughly covers the market by Types, By Harvester Types, By Combine Harvester Types, By Power Ratings, and By Harvester Crop Types. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Australia's harvester market is growing steadily, driven by a rising demand for efficient and high-performance agricultural machinery. This diverse market includes equipment such as harvesters, sprayers, and planters, catering to the evolving needs of farmers and agribusinesses. As Australia’s agricultural sector continues to expand, the harvester industry has become a vital part of both local and international markets, supporting a thriving agricultural economy.
According to 6Wresearch, the Australia Harvester Market revenue is projected to grow at a significant CAGR of 2.7% during the forecast period 2025-2031. The Harvester Market in Australia is fast expanding due to increasing demand across varied farming sectors, propelled by the need for efficient, durable equipment. Technological advances in harvesters and the rising choice for sustainable and long-lasting products are fueling this growth. With diverse sectors seeking versatile, high-quality harvesters, there is a steady increase in demand for various harvester types. This trend underscores the vital role of continuous innovation in satisfying the changing needs of varied industries, thereby further boosting the Australia Harvester Market growth. Despite the promising outlook, the market encounters challenges such as the high cost of premium harvesters and a lack of awareness about the latest technological developments. However, with the escalating demand for efficient and safe equipment, along with government initiatives backing local production, there are ample growth opportunities for players in this market.
The harvester market in Australia is experiencing notable growth, driven by factors such as urban expansion, increased investment in agriculture, and evolving mechanization trends. For farmers, there is a rising demand for technologically advanced and fuel-efficient machinery that balances performance with sustainability, especially in large-scale farming operations. This includes a preference for multi-functional harvesters that can handle different crop types, reflecting a growing interest in sustainable and precision agriculture over traditional methods.
E-commerce and Online Retail: With the rise of digital transactions, particularly post-pandemic, investing in e-commerce platforms for agricultural machinery offers a significant growth opportunity. Enhancing online sales experiences with user-friendly websites, efficient delivery systems, and diverse payment options can capture the growing digital-savvy customer base.
Local Agricultural Equipment Manufacturers: Australia has a strong agricultural heritage, and farmers are increasingly interested in locally made products. Investing in local machinery manufacturers that combine traditional engineering expertise with modern technology can resonate with both domestic and international markets.
In the Australia harvester market, leading players include both international and local manufacturers catering to diverse agricultural needs. International brands like John Deere, Case IH, and New Holland dominate the high-performance harvester segment, offering advanced and reliable machinery. Meanwhile, local manufacturers such as Goldacres, Gason, and K-Line Ag are gaining traction by incorporating innovative farming solutions tailored for Australia’s agricultural conditions. These brands appeal to farmers seeking durability, efficiency, and sustainability.
The Australian government has introduced several regulations aimed at promoting sustainability and technological advancement within the harvester market. These include guidelines for fuel efficiency, emissions control, and the adoption of precision farming technologies. There are also regulations focused on equipment safety standards, ensuring reliability and operational efficiency in the agricultural sector. These regulations emphasize the use of eco-friendly farming tools, compliance with environmental standards, and improving access to sophisticated harvesting equipment. Additionally, policies have been implemented to encourage the adoption of high-efficiency farming technologies, fostering greater productivity in the agriculture sector.
The future of Australia’s harvester industry looks promising, with continued growth driven by rising agricultural investments, increasing mechanization, and a shift towards precision farming. Farmers are becoming more focused on efficiency, automation, and eco-friendly solutions, creating opportunities for manufacturers that align with these values. E-commerce will play a significant role in shaping the market, with online machinery sales expected to expand. Additionally, locally manufactured and customized harvesters are gaining popularity as Australian farmers increasingly seek solutions tailored to their specific agricultural needs.
The report offers a comprehensive study of the subsequent market segments and their leading categories
According to Ravi Bhandari, Research Head, 6Wresearch, Harvesters dominate due to their widespread use across various crop types. Harvesters are valued for their efficiency and productivity, making them the preferred choice for many farmers.
In Australia’s harvester market, Combine Harvesters dominate due to their ability to perform multiple harvesting tasks, including threshing and winnowing, in one operation. This efficiency makes them indispensable in modern farming.
Among combine harvesters, self-propelled variants dominate due to their superior mobility, high efficiency, and ease of operation. These harvesters offer better adaptability to different terrains, enhancing their demand.
Harvesters with a power rating of 100.1-200HP dominate the market, as they provide the right balance between fuel efficiency and performance. These harvesters are well-suited for mid-to-large-scale farming operations.
Harvesters used for wheat and rice dominate due to the extensive cultivation of these crops in Australia. The demand for efficient harvesting solutions for staple crops continues to drive market growth.
The market report has been segmented and sub segmented into the following categories:
1. Executive Summary |
2. Introduction |
2.1. Report Description |
2.2. Key Highlights of The Report |
2.3. Market Scope & Segmentation |
2.4. Research Methodology |
2.5. Assumptions |
3. Australia Harvester Market Overview |
3.1. Australia Country Indicators |
3.2. Australia Harvester Market Revenues, 2021-2031F |
3.3. Australia Harvester Market Revenue Share, By Types, 2021 & 2031F |
3.4. Australia Harvester Market Revenue Share, By Applications, 2021 & 2031F |
3.5. Australia Harvester Market - Industry Life Cycle |
3.6. Australia Harvester Market - Porter’s Five Forces |
4. Australia Harvester Market Dynamics |
4.1. Impact Analysis |
4.2. Market Drivers |
4.3. Market Restraints |
5. Australia Harvester Market Trends |
6. Australia Harvester Market Overview, By Types |
6.1. Australia Combine Harvester Market Revenues, 2021-2031F |
6.2. Australia Forage Harvester Market Revenues, 2021-2031F |
6.3. Australia Sugar Cane Harvester Market Revenues, 2021-2031F |
6.4. Australia Other Harvester Market Revenues, 2021-2031F |
7. Australia Harvester Market Overview, By Applications |
7.1. Australia Harvester Market Revenues, By Wheat Applications, 2021-2031F |
7.2. Australia Harvester Market Revenues, By Rice Applications, 2021-2031F |
7.3. Australia Harvester Market Revenues, By Barley Applications, 2021-2031F |
7.4. Australia Harvester Market Revenues, By Hemp Applications, 2021-2031F |
7.5. Australia Harvester Market Revenues, By Beans Applications, 2021-2031F |
7.6. Australia Harvester Market Revenues, By Other Applications, 2021-2031F |
8. Australia Harvester Market - Key Performance Indicators |
9. Australia Harvester Market - Opportunity Assessment |
9.1. Australia Harvester Market Opportunity Assessment, By Types, 2031F |
9.2. Australia Harvester Market Opportunity Assessment, By Applications, 2031F |
10. Australia Harvester Market Competitive Landscape |
10.1. Australia Harvester Market Revenue Share, By Companies, 2024 |
10.2. Australia Harvester Market Competitive Benchmarking, By Operating & Technical Parameters |
11. Company Profiles |
12. Key Recommendations |
13. Disclaimer |