Product Code: ETC6184738 | Publication Date: Sep 2024 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The retail market for medical devices in Australia includes over-the-counter items such as blood pressure monitors, glucose meters, and home diagnostic kits. This sector is growing due to the aging population and increasing consumer awareness of personal health management. Retail distribution through pharmacies, e-commerce platforms, and specialty medical stores is expanding, supported by consumer preference for convenience and accessibility.
The retail medical device market in Australia is seeing growth driven by consumer health consciousness and digital transformation. Products such as glucose monitors, blood pressure monitors, and home-use diagnostic kits are gaining popularity. Online retail platforms and pharmacies are expanding their range of over-the-counter medical devices, influenced by a shift toward self-care and preventive health trends.
The retail market for medical devices in Australia is constrained by regulatory hurdles and intense competition. Many devices require therapeutic goods administration (TGA) approval before they can be sold, which delays product launches. Furthermore, the rise of online marketplaces has created pricing pressure and shifted consumer expectations towards faster delivery and better customer service, adding strain to traditional brick-and-mortar retailers.
The consumer health tech boom makes this a fertile ground for investment. Startups producing smart home diagnostic devices, or e-commerce platforms dedicated to OTC medical equipment, are in demand. Franchising retail chains that offer devices alongside professional consultation services could also appeal to aging demographics and patients seeking convenience.
Government policies in the retail market for medical devices are largely focused on regulation, consumer protection, and safety. The TGA regulates medical devices in Australia, ensuring that any medical device sold in retail channels meets required safety standards. Additionally, the government imposes labeling regulations to provide consumers with clear information about device usage, risks, and instructions. There are also guidelines for online medical device sales, which are becoming increasingly popular in Australia, creating the need for additional regulation and oversight.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Medical Devices Retail Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Medical Devices Retail Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Medical Devices Retail Market - Industry Life Cycle |
3.4 Australia Medical Devices Retail Market - Porter's Five Forces |
3.5 Australia Medical Devices Retail Market Revenues & Volume Share, By Device Type, 2021 & 2031F |
3.6 Australia Medical Devices Retail Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Australia Medical Devices Retail Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Australia Medical Devices Retail Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Australia Medical Devices Retail Market Trends |
6 Australia Medical Devices Retail Market, By Types |
6.1 Australia Medical Devices Retail Market, By Device Type |
6.1.1 Overview and Analysis |
6.1.2 Australia Medical Devices Retail Market Revenues & Volume, By Device Type, 2021- 2031F |
6.1.3 Australia Medical Devices Retail Market Revenues & Volume, By In-Vitro Diagnostics, 2021- 2031F |
6.1.4 Australia Medical Devices Retail Market Revenues & Volume, By Dental Equipment And Supplies, 2021- 2031F |
6.1.5 Australia Medical Devices Retail Market Revenues & Volume, By Ophthalmic Devices, 2021- 2031F |
6.1.6 Australia Medical Devices Retail Market Revenues & Volume, By Orthopedic Devices, 2021- 2031F |
6.1.7 Australia Medical Devices Retail Market Revenues & Volume, By Cardiovascular Devices, 2021- 2031F |
6.1.8 Australia Medical Devices Retail Market Revenues & Volume, By Diabetes Care Devices, 2021- 2031F |
6.1.9 Australia Medical Devices Retail Market Revenues & Volume, By ENT Devices Anesthesia And Respiratory Devices, 2021- 2031F |
6.1.10 Australia Medical Devices Retail Market Revenues & Volume, By ENT Devices Anesthesia And Respiratory Devices, 2021- 2031F |
6.2 Australia Medical Devices Retail Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Australia Medical Devices Retail Market Revenues & Volume, By Public, 2021- 2031F |
6.2.3 Australia Medical Devices Retail Market Revenues & Volume, By Private, 2021- 2031F |
6.3 Australia Medical Devices Retail Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Australia Medical Devices Retail Market Revenues & Volume, By Hospitals, 2021- 2031F |
6.3.3 Australia Medical Devices Retail Market Revenues & Volume, By Homecare, 2021- 2031F |
6.3.4 Australia Medical Devices Retail Market Revenues & Volume, By Diagnostic Centers, 2021- 2031F |
7 Australia Medical Devices Retail Market Import-Export Trade Statistics |
7.1 Australia Medical Devices Retail Market Export to Major Countries |
7.2 Australia Medical Devices Retail Market Imports from Major Countries |
8 Australia Medical Devices Retail Market Key Performance Indicators |
9 Australia Medical Devices Retail Market - Opportunity Assessment |
9.1 Australia Medical Devices Retail Market Opportunity Assessment, By Device Type, 2021 & 2031F |
9.2 Australia Medical Devices Retail Market Opportunity Assessment, By Type, 2021 & 2031F |
9.3 Australia Medical Devices Retail Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Australia Medical Devices Retail Market - Competitive Landscape |
10.1 Australia Medical Devices Retail Market Revenue Share, By Companies, 2024 |
10.2 Australia Medical Devices Retail Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |