| Product Code: ETC5188861 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Austria`s household laundry equipment market saw a notable increase in imports. This trend reflected a growing demand for foreign-made laundry appliances among Austrian consumers, impacting the local market dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Household Laundry Equipment Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Household Laundry Equipment Market Revenues & Volume, 2022 & 2032F |
3.3 Austria Household Laundry Equipment Market - Industry Life Cycle |
3.4 Austria Household Laundry Equipment Market - Porter's Five Forces |
3.5 Austria Household Laundry Equipment Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Austria Household Laundry Equipment Market Revenues & Volume Share, By Technology, 2022 & 2032F |
3.7 Austria Household Laundry Equipment Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Austria Household Laundry Equipment Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about energy-efficient and water-saving laundry equipment |
4.2.2 Growing urbanization leading to smaller living spaces and higher demand for compact laundry appliances |
4.2.3 Rising disposable income and changing consumer lifestyles driving the demand for premium laundry equipment |
4.3 Market Restraints |
4.3.1 High initial cost of purchasing energy-efficient laundry equipment |
4.3.2 Competition from rental and shared laundry services impacting sales of household laundry equipment |
4.3.3 Rapid technological advancements leading to shorter product lifecycles and frequent upgrades |
5 Austria Household Laundry Equipment Market Trends |
6 Austria Household Laundry Equipment Market Segmentations |
6.1 Austria Household Laundry Equipment Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Household Laundry Equipment Market Revenues & Volume, By Washing Machines, 2022-2032F |
6.1.3 Austria Household Laundry Equipment Market Revenues & Volume, By Ironers, 2022-2032F |
6.1.4 Austria Household Laundry Equipment Market Revenues & Volume, By Dryers, 2022-2032F |
6.1.5 Austria Household Laundry Equipment Market Revenues & Volume, By Others, 2022-2032F |
6.2 Austria Household Laundry Equipment Market, By Technology |
6.2.1 Overview and Analysis |
6.2.2 Austria Household Laundry Equipment Market Revenues & Volume, By Automatic, 2022-2032F |
6.2.3 Austria Household Laundry Equipment Market Revenues & Volume, By Semi-Automatic/ Manual, 2022-2032F |
6.2.4 Austria Household Laundry Equipment Market Revenues & Volume, By Others, 2022-2032F |
6.3 Austria Household Laundry Equipment Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Austria Household Laundry Equipment Market Revenues & Volume, By Direct Selling, 2022-2032F |
6.3.3 Austria Household Laundry Equipment Market Revenues & Volume, By Retail, 2022-2032F |
6.3.4 Austria Household Laundry Equipment Market Revenues & Volume, By E-Commerce, 2022-2032F |
6.3.5 Austria Household Laundry Equipment Market Revenues & Volume, By Others, 2022-2032F |
7 Austria Household Laundry Equipment Market Import-Export Trade Statistics |
7.1 Austria Household Laundry Equipment Market Export to Major Countries |
7.2 Austria Household Laundry Equipment Market Imports from Major Countries |
8 Austria Household Laundry Equipment Market Key Performance Indicators |
8.1 Average energy consumption per load of laundry |
8.2 Percentage of households opting for compact laundry appliances |
8.3 Adoption rate of smart laundry equipment with connectivity features |
8.4 Average product lifespan before replacement |
8.5 Percentage of households with in-house laundry facilities |
9 Austria Household Laundry Equipment Market - Opportunity Assessment |
9.1 Austria Household Laundry Equipment Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Austria Household Laundry Equipment Market Opportunity Assessment, By Technology, 2022 & 2032F |
9.3 Austria Household Laundry Equipment Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Austria Household Laundry Equipment Market - Competitive Landscape |
10.1 Austria Household Laundry Equipment Market Revenue Share, By Companies, 2025 |
10.2 Austria Household Laundry Equipment Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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