| Product Code: ETC4908098 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Austria`s swimwear market saw a steady increase in imports. The demand for imported swimwear products remained strong, reflecting consumer preferences for diverse styles and designs. Domestic retailers continued to source a significant portion of their inventory from international suppliers to meet market demands.

By 2027, Austria's Swimwear market is forecasted to achieve a stable growth rate of 2.39%, with Germany leading the Europe region, followed by United Kingdom, France, Italy and Russia.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Swimwear Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Swimwear Market Revenues & Volume, 2022 & 2032F |
3.3 Austria Swimwear Market - Industry Life Cycle |
3.4 Austria Swimwear Market - Porter's Five Forces |
3.5 Austria Swimwear Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Austria Swimwear Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Austria Swimwear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of water sports activities and beach vacations in Austria |
4.2.2 Growing awareness about health and fitness leading to higher demand for swimwear |
4.2.3 Rising disposable income and changing consumer lifestyles favoring the purchase of swimwear |
4.3 Market Restraints |
4.3.1 Seasonal nature of swimwear sales affecting demand fluctuations |
4.3.2 Competition from international swimwear brands impacting local market players |
4.3.3 Economic uncertainties and fluctuations affecting consumer spending on non-essential items like swimwear |
5 Austria Swimwear Market Trends |
6 Austria Swimwear Market Segmentations |
6.1 Austria Swimwear Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Swimwear Market Revenues & Volume, By Women's Swimwear, 2022-2032F |
6.1.3 Austria Swimwear Market Revenues & Volume, By Men's Swimwear, 2022-2032F |
6.1.4 Austria Swimwear Market Revenues & Volume, By Goggles and Swim Caps, 2022-2032F |
6.2 Austria Swimwear Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Austria Swimwear Market Revenues & Volume, By Online Stores, 2022-2032F |
6.2.3 Austria Swimwear Market Revenues & Volume, By Offline Stores, 2022-2032F |
7 Austria Swimwear Market Import-Export Trade Statistics |
7.1 Austria Swimwear Market Export to Major Countries |
7.2 Austria Swimwear Market Imports from Major Countries |
8 Austria Swimwear Market Key Performance Indicators |
8.1 Online engagement metrics such as website traffic, social media followers, and engagement rates |
8.2 Customer satisfaction scores and feedback on product quality and design |
8.3 Rate of new product development and introduction in line with changing fashion trends |
8.4 Sustainability practices and initiatives implemented by swimwear brands in the market |
8.5 Brand loyalty metrics such as repeat purchase rates and customer retention rates |
9 Austria Swimwear Market - Opportunity Assessment |
9.1 Austria Swimwear Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Austria Swimwear Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Austria Swimwear Market - Competitive Landscape |
10.1 Austria Swimwear Market Revenue Share, By Companies, 2025 |
10.2 Austria Swimwear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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