Market Forecast By Type (Cartridge Razors, Disposable Razors, Electric Razors, Straight Razors, Safety Razors), By Segment (Mass, Standard, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Department Stores, Convenience Stores, Online), By Blade Type (Stainless Steel, Carbon Steel), By Consumer (Men, Women) And Competitive Landscape
Product Code: ETC427288 | Publication Date: Nov 2022 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Bangladesh Razor Market is forecast to grow at a compound growth rate attributed to the rising population, increasing disposable income, and the spread of modernization in the country. Additionally, there are several factors that are propelling Bangladesh Razor Market growth which includes increasing number of men who are starting to shave regularly, increasing popularity of shaving among men, growing awareness about hygiene and skin protection, and the launch of new products and innovations in the razor industry. The main growth drivers for this market include growing urbanization and rising income levels in rural areas. Additionally, consumers have been shifted towards environmentally-friendly products which in turn helped drive demand for disposable razors.
According to 6Wresearch, Bangladesh Razor Market is expected to grow during 2022-2028. The Bangladesh Razor Market which is a crucial part of Asia Pacific Razor Market is booming market and is expected to grow at the highest CAGR in the forthcoming years. The key drivers for this growth are increasing consumer spending, growing interest of menโs in grooming products, rising awareness about hygiene and skin protection, and growing population. Bangladesh razor market is growing rapidly, as people look for high-quality blades at low prices. The Bangladesh Razor Industry growth is being driven by the increasing popularity of electric razors as the demand for personal grooming are continue to rise in the country. Furthermore, other major factor responsible for this increase in demand is the growing population and adoption of western lifestyles. However, Bangladesh razor manufacturers has faced several challenges such as low brand awareness and perception in global markets and a lack of competitive brands.
The global pandemic impacted the Bangladesh Razor Market in several ways. The nationwide lockdown hindered the market growth by disturbing the supply chains of several industries. Moreover, individuals were focusing on buying necessary items rather than unnecessary ones. The Bangladesh Razor Market has seen a visible decline in the sales of razors and blades. However, people were doing self-grooming sessions at their places to curb the spread of virus. The sales of razors from the household were constant as compared to salons or commercial sectors.
By Type, the market is segmented into Cartridge Razors, Disposable Razors, Electric Razors, Straight Razors, and Safety Razors. All these segments are growing and leading the Bangladesh Razor Market share during the forecast period.
By Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Department Stores, Convenience Stores, and Online. The online distribution channel is anticipating growth due to high internet penetration whereas Supermarkets/Hypermarkets are expected to grow rapidly owing to the easy accessibility.
By Blade Type, the market is classified into Stainless Steel and Carbon Steel. Both blade types are expected to grow in the coming years.
Market analysis based on Consumer
Based on Consumer, the market is diverged into Men and Women. They both are active users of razors owing to the growing awareness of hygiene and self-protection.
Bangladesh is the worldโs second-largest producer of razors. The market is fragmented with several key players to stay competitive in the growing Bangladesh Razor Industry. These players are developing innovative marketing strategies that appeal to consumers on multiple levels. Moreover, these companies have been able to capitalize on growing demand by investing in new production facilities and marketing campaigns targeting consumers in rural areas. The major players in the Bangladesh razor market are focusing on increasing their distribution network and expanding their product range. In addition, the companies are also focusing on developing new products and innovations to expand their market share. The Bangladesh Razor Market is dominated by domestic players who are well-established and have a good reputation in the country. However, there is room for new entrants into this market to compete with major players.
The report offers a comprehensive study of the subsequent market segments:
By Type
By Segment
By Distribution Channel
By Blade Type