| Product Code: ETC6490090 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Botswana outdoor LED display market experienced a significant decline in imports from 2020 to 2024, with a Compound Annual Growth Rate (CAGR) of -53.04%. The year-on-year growth rate further decreased by -93.17% from 2023 to 2024. These figures indicate a notable downward trend in import activities during the specified period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Botswana Outdoor LED Display Market Overview |
3.1 Botswana Country Macro Economic Indicators |
3.2 Botswana Outdoor LED Display Market Revenues & Volume, 2022 & 2032F |
3.3 Botswana Outdoor LED Display Market - Industry Life Cycle |
3.4 Botswana Outdoor LED Display Market - Porter's Five Forces |
3.5 Botswana Outdoor LED Display Market Revenues & Volume Share, By Technology, 2022 & 2032F |
3.6 Botswana Outdoor LED Display Market Revenues & Volume Share, By Display, 2022 & 2032F |
3.7 Botswana Outdoor LED Display Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Botswana Outdoor LED Display Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for outdoor advertising and promotion activities in Botswana |
4.2.2 Growing trend towards digital signage for enhanced customer engagement |
4.2.3 Government initiatives promoting the use of energy-efficient technologies like LED displays |
4.3 Market Restraints |
4.3.1 High initial investment costs for setting up outdoor LED displays |
4.3.2 Limited technical expertise for installation and maintenance of LED display systems |
4.3.3 Challenges related to regulatory approvals and compliance in the outdoor advertising sector |
5 Botswana Outdoor LED Display Market Trends |
6 Botswana Outdoor LED Display Market, By Types |
6.1 Botswana Outdoor LED Display Market, By Technology |
6.1.1 Overview and Analysis |
6.1.2 Botswana Outdoor LED Display Market Revenues & Volume, By Technology, 2022-2032F |
6.1.3 Botswana Outdoor LED Display Market Revenues & Volume, By Individually Mounted, 2022-2032F |
6.1.4 Botswana Outdoor LED Display Market Revenues & Volume, By Surface Mounted, 2022-2032F |
6.2 Botswana Outdoor LED Display Market, By Display |
6.2.1 Overview and Analysis |
6.2.2 Botswana Outdoor LED Display Market Revenues & Volume, By Monochrome Display, 2022-2032F |
6.2.3 Botswana Outdoor LED Display Market Revenues & Volume, By Tri-Color Display, 2022-2032F |
6.2.4 Botswana Outdoor LED Display Market Revenues & Volume, By Full Color Display, 2022-2032F |
6.3 Botswana Outdoor LED Display Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Botswana Outdoor LED Display Market Revenues & Volume, By LED Billboards, 2022-2032F |
6.3.3 Botswana Outdoor LED Display Market Revenues & Volume, By Perimeter LED Boards, 2022-2032F |
6.3.4 Botswana Outdoor LED Display Market Revenues & Volume, By LED Mobile Panel, 2022-2032F |
6.3.5 Botswana Outdoor LED Display Market Revenues & Volume, By LED Traffic Lights, 2022-2032F |
6.3.6 Botswana Outdoor LED Display Market Revenues & Volume, By LED Video Walls, 2022-2032F |
6.3.7 Botswana Outdoor LED Display Market Revenues & Volume, By Other LED Matrix Boards, 2022-2032F |
7 Botswana Outdoor LED Display Market Import-Export Trade Statistics |
7.1 Botswana Outdoor LED Display Market Export to Major Countries |
7.2 Botswana Outdoor LED Display Market Imports from Major Countries |
8 Botswana Outdoor LED Display Market Key Performance Indicators |
8.1 Energy efficiency rating of outdoor LED displays |
8.2 Adoption rate of digital signage solutions in Botswana |
8.3 Number of government projects incorporating LED displays for public communication |
9 Botswana Outdoor LED Display Market - Opportunity Assessment |
9.1 Botswana Outdoor LED Display Market Opportunity Assessment, By Technology, 2022 & 2032F |
9.2 Botswana Outdoor LED Display Market Opportunity Assessment, By Display, 2022 & 2032F |
9.3 Botswana Outdoor LED Display Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Botswana Outdoor LED Display Market - Competitive Landscape |
10.1 Botswana Outdoor LED Display Market Revenue Share, By Companies, 2025 |
10.2 Botswana Outdoor LED Display Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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