| Product Code: ETC4842140 | Publication Date: Nov 2023 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Between 2020 and 2024, the Botswana yerba mate market experienced a decline in imports with a compound annual growth rate (CAGR) of -10.24%. The year-on-year growth rate for 2023-2024 was zero, contributing to the overall downward trend in import volumes during this period.

The Yerba Mate market in Botswana focuses on the production and consumption of yerba mate, a traditional South American tea known for its stimulating and health benefits. The market is driven by increasing awareness of yerba mate`s health benefits and its growing popularity as a functional beverage. As consumers in Botswana seek diverse and health-conscious beverage options, the demand for yerba mate is expected to rise.
The Yerba Mate market in Botswana is driven by the growing popularity of yerba mate as a natural and functional beverage. The rise in health-conscious consumer behavior and the increasing demand for natural energy-boosting drinks contribute to market growth. Additionally, the expanding consumer awareness of the health benefits of yerba mate, such as its antioxidant properties and potential weight management benefits, drives demand. The growth of specialty and organic beverage markets also plays a role in shaping the yerba mate market.
The Yerba Mate market in Botswana faces several challenges, including limited local awareness and demand for yerba mate products. The high cost of importing yerba mate and its associated products can also limit market growth. Additionally, there is a lack of local distributors and retail channels for yerba mate, making it less accessible to consumers. Competition from other beverages and changing consumer preferences may also impact the market.
The Yerba Mate market in Botswana is supported by policies that encourage the import and distribution of this herbal product. The government facilitates trade through favorable import regulations and supports local businesses involved in the marketing and sale of yerba mate. There are also initiatives to promote the health benefits and consumption of yerba mate.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Botswana Yerba Mate Market Overview |
3.1 Botswana Country Macro Economic Indicators |
3.2 Botswana Yerba Mate Market Revenues & Volume, 2021 & 2031F |
3.3 Botswana Yerba Mate Market - Industry Life Cycle |
3.4 Botswana Yerba Mate Market - Porter's Five Forces |
3.5 Botswana Yerba Mate Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Botswana Yerba Mate Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.7 Botswana Yerba Mate Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Botswana Yerba Mate Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Botswana Yerba Mate Market Trends |
6 Botswana Yerba Mate Market Segmentations |
6.1 Botswana Yerba Mate Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Botswana Yerba Mate Market Revenues & Volume, By Powder, 2021-2031F |
6.1.3 Botswana Yerba Mate Market Revenues & Volume, By Concentrate, 2021-2031F |
6.1.4 Botswana Yerba Mate Market Revenues & Volume, By Others, 2021-2031F |
6.2 Botswana Yerba Mate Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 Botswana Yerba Mate Market Revenues & Volume, By Dietary Supplements, 2021-2031F |
6.2.3 Botswana Yerba Mate Market Revenues & Volume, By Functional Foods, 2021-2031F |
6.2.4 Botswana Yerba Mate Market Revenues & Volume, By Food & Beverage, 2021-2031F |
6.2.5 Botswana Yerba Mate Market Revenues & Volume, By Cosmetics & Personal Care, 2021-2031F |
6.3 Botswana Yerba Mate Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Botswana Yerba Mate Market Revenues & Volume, By Retails Stores, 2021-2031F |
6.3.3 Botswana Yerba Mate Market Revenues & Volume, By Hyper Market, 2021-2031F |
6.3.4 Botswana Yerba Mate Market Revenues & Volume, By Online Sites, 2021-2031F |
7 Botswana Yerba Mate Market Import-Export Trade Statistics |
7.1 Botswana Yerba Mate Market Export to Major Countries |
7.2 Botswana Yerba Mate Market Imports from Major Countries |
8 Botswana Yerba Mate Market Key Performance Indicators |
9 Botswana Yerba Mate Market - Opportunity Assessment |
9.1 Botswana Yerba Mate Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Botswana Yerba Mate Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.3 Botswana Yerba Mate Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Botswana Yerba Mate Market - Competitive Landscape |
10.1 Botswana Yerba Mate Market Revenue Share, By Companies, 2024 |
10.2 Botswana Yerba Mate Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here