Market Forecast By Technology (Code Recognition, Digital Image Processing, Facial Recognition, Object Recognition, Others), By Application (Visual Product Search, Security and Surveillance, Vision Analytics, Marketing and Advertising, Others), By Component (Software, Services), By Deployment Type (On-Premises, Cloud), By Application (Visual Product Search, Security and Surveillance, Vision Analytics, Marketing and Advertising, Others) And Competitive Landscape
Product Code: ETC4408803 | Publication Date: Jul 2023 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
The Brazil Image Recognition In Retail Market report thoroughly covers the market By Technology, Application, Component and Deployment Type. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Brazil image recognition in the retail market has witnessed substantial growth and is expected to continue growing in the upcoming years. This growth can be attributed to the increasing adoption of advanced technologies, such as artificial intelligence and machine learning, by retailers in the country.
According to 6Wresearch, Brazil image recognition in retail market size is projected to rise at a CAGR of 10.5% during the forecast period of 2024-2030. One of the major drivers of this market is the rising competition in the retail sector, leading retailers to invest in innovative technologies to enhance customer experience and improve operational efficiency. Image recognition technology helps retailers in various aspects such as inventory management, personalized marketing, and tracking customer behavior, thereby driving their demand in the market. Moreover, with the rapid growth of e-commerce in Brazil, retailers are increasingly incorporating image recognition technology to improve their online shopping platforms and provide a more seamless experience to customers. This is further fueling the growth of Brazil image recognition in the retail market.
However, high initial costs associated with implementing image recognition technology and data privacy concerns may hinder market growth. Additionally, the lack of skilled professionals in this field could also pose a challenge for retailers.
One of the leading players in Brazil image recognition in retail market is Solsis, a Brazilian company that offers advanced solutions for image recognition and tracking. Another major player is Atma IT Solutions, which provides innovative software and hardware solutions for retail businesses. IBM Corporation also has a strong presence in this market, offering image recognition technology through its Watson platform. Other notable players in the market include Inception Retail Group, Herta Security, and ViSenze.
The Brazilian government has implemented several initiatives to promote the adoption of image recognition technology in the retail industry. The Ministry of Science, Technology, Innovations and Communications (MCTI), in partnership with the Brazilian Association of Technical Standards (ABNT), has developed technical standards for image recognition technology used in retail. These standards aim to ensure the accuracy and reliability of image recognition systems, benefiting both businesses and consumers. The government has also launched programs to support small and medium-sized retailers in adopting this technology, providing them with training and financial incentives. Additionally, the government has set up research and development incentives to encourage innovation and growth in the image recognition technology sector. These initiatives have played a significant role in driving the growth of the Brazil image recognition in retail market.
The Brazil image recognition in retail market is expected to continue growing at a rapid pace in the coming years. Retailers are increasingly recognizing the benefits of using image recognition technology, such as improved inventory management and enhanced customer experience. The introduction of advanced technologies such as artificial intelligence and machine learning is also expected to drive further growth in the market. Additionally, with the rise of e-commerce, there will be a growing need for image recognition technology to manage product images and improve online shopping experiences. As more retailers in Brazil adopt this technology, the market is expected to witness significant growth.
According to Ravi Bhandari, Research Head, 6Wresearch, out of the technologies, facial recognition is currently one of the most popular and widely used in Brazil's retail market. This technology allows retailers to identify and track customers' faces as they enter their stores, providing valuable data on demographics and shopping behaviors.
In terms of application, visual product search is gaining popularity in Brazil's retail market. This feature allows customers to take a photo or upload an image of a desired product, and the technology will search for similar products within the retailer's inventory. This saves customers time from physically searching through racks or shelves, and enhances their overall shopping experience.
In terms of components, software is the dominant sector in Brazil's retail market for image recognition. With the increasing availability of advanced software solutions, retailers can easily implement image recognition technology into their existing systems. Services such as installation, training, and support are also important components in ensuring successful implementation and utilization of image recognition technology.
On-premises deployment is currently the most popular choice for retailers in Brazil's retail market. This involves hosting the image recognition software on-site within the retailer's own servers and network. While this may require a larger initial investment, it allows for greater control and customization of the technology.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brazil Image Recognition in Retail Market Overview |
3.1 Brazil Country Macro Economic Indicators |
3.2 Brazil Image Recognition in Retail Market Revenues & Volume, 2020 & 2030F |
3.3 Brazil Image Recognition in Retail Market - Industry Life Cycle |
3.4 Brazil Image Recognition in Retail Market - Porter's Five Forces |
3.5 Brazil Image Recognition in Retail Market Revenues & Volume Share, By Technology , 2020 & 2030F |
3.6 Brazil Image Recognition in Retail Market Revenues & Volume Share, By Application , 2020 & 2030F |
3.7 Brazil Image Recognition in Retail Market Revenues & Volume Share, By Component , 2020 & 2030F |
3.8 Brazil Image Recognition in Retail Market Revenues & Volume Share, By Deployment Type, 2020 & 2030F |
3.9 Brazil Image Recognition in Retail Market Revenues & Volume Share, By Application, 2020 & 2030F |
4 Brazil Image Recognition in Retail Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Brazil Image Recognition in Retail Market Trends |
6 Brazil Image Recognition in Retail Market, By Types |
6.1 Brazil Image Recognition in Retail Market, By Technology |
6.1.1 Overview and Analysis |
6.1.2 Brazil Image Recognition in Retail Market Revenues & Volume, By Technology , 2020 - 2030F |
6.1.3 Brazil Image Recognition in Retail Market Revenues & Volume, By Code Recognition, 2020 - 2030F |
6.1.4 Brazil Image Recognition in Retail Market Revenues & Volume, By Digital Image Processing, 2020 - 2030F |
6.1.5 Brazil Image Recognition in Retail Market Revenues & Volume, By Facial Recognition, 2020 - 2030F |
6.1.6 Brazil Image Recognition in Retail Market Revenues & Volume, By Object Recognition, 2020 - 2030F |
6.1.7 Brazil Image Recognition in Retail Market Revenues & Volume, By Others, 2020 - 2030F |
6.2 Brazil Image Recognition in Retail Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Brazil Image Recognition in Retail Market Revenues & Volume, By Visual Product Search, 2020 - 2030F |
6.2.3 Brazil Image Recognition in Retail Market Revenues & Volume, By Security and Surveillance, 2020 - 2030F |
6.2.4 Brazil Image Recognition in Retail Market Revenues & Volume, By Vision Analytics, 2020 - 2030F |
6.2.5 Brazil Image Recognition in Retail Market Revenues & Volume, By Marketing and Advertising, 2020 - 2030F |
6.2.6 Brazil Image Recognition in Retail Market Revenues & Volume, By Others, 2020 - 2030F |
6.3 Brazil Image Recognition in Retail Market, By Component |
6.3.1 Overview and Analysis |
6.3.2 Brazil Image Recognition in Retail Market Revenues & Volume, By Software, 2020 - 2030F |
6.3.3 Brazil Image Recognition in Retail Market Revenues & Volume, By Services, 2020 - 2030F |
6.4 Brazil Image Recognition in Retail Market, By Deployment Type |
6.4.1 Overview and Analysis |
6.4.2 Brazil Image Recognition in Retail Market Revenues & Volume, By On-Premises, 2020 - 2030F |
6.4.3 Brazil Image Recognition in Retail Market Revenues & Volume, By Cloud, 2020 - 2030F |
6.5 Brazil Image Recognition in Retail Market, By Application |
6.5.1 Overview and Analysis |
6.5.2 Brazil Image Recognition in Retail Market Revenues & Volume, By Visual Product Search, 2020 - 2030F |
6.5.3 Brazil Image Recognition in Retail Market Revenues & Volume, By Security and Surveillance, 2020 - 2030F |
6.5.4 Brazil Image Recognition in Retail Market Revenues & Volume, By Vision Analytics, 2020 - 2030F |
6.5.5 Brazil Image Recognition in Retail Market Revenues & Volume, By Marketing and Advertising, 2020 - 2030F |
6.5.6 Brazil Image Recognition in Retail Market Revenues & Volume, By Others, 2020 - 2030F |
7 Brazil Image Recognition in Retail Market Import-Export Trade Statistics |
7.1 Brazil Image Recognition in Retail Market Export to Major Countries |
7.2 Brazil Image Recognition in Retail Market Imports from Major Countries |
8 Brazil Image Recognition in Retail Market Key Performance Indicators |
9 Brazil Image Recognition in Retail Market - Opportunity Assessment |
9.1 Brazil Image Recognition in Retail Market Opportunity Assessment, By Technology , 2020 & 2030F |
9.2 Brazil Image Recognition in Retail Market Opportunity Assessment, By Application , 2020 & 2030F |
9.3 Brazil Image Recognition in Retail Market Opportunity Assessment, By Component , 2020 & 2030F |
9.4 Brazil Image Recognition in Retail Market Opportunity Assessment, By Deployment Type, 2020 & 2030F |
9.5 Brazil Image Recognition in Retail Market Opportunity Assessment, By Application, 2020 & 2030F |
10 Brazil Image Recognition in Retail Market - Competitive Landscape |
10.1 Brazil Image Recognition in Retail Market Revenue Share, By Companies, 2023 |
10.2 Brazil Image Recognition in Retail Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |