| Product Code: ETC6743646 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The fragrance and perfume import market in China continued to thrive in 2024, with top exporting countries including Metropolitan France, Italy, Spain, UK, and USA. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, while the impressive Compound Annual Growth Rate (CAGR) of 7.47% from 2020 to 2024 highlights sustained growth. Despite a slightly lower growth rate of 1.82% from 2023 to 2024, the steady upward trajectory signals a promising outlook for the industry in China.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Fragrance & Perfume Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Fragrance & Perfume Market Revenues & Volume, 2021 & 2031F |
3.3 China Fragrance & Perfume Market - Industry Life Cycle |
3.4 China Fragrance & Perfume Market - Porter's Five Forces |
3.5 China Fragrance & Perfume Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 China Fragrance & Perfume Market Revenues & Volume Share, By Consumer Group, 2021 & 2031F |
3.7 China Fragrance & Perfume Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 China Fragrance & Perfume Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income and changing lifestyle trends leading to higher spending on personal grooming products. |
4.2.2 Growing awareness about personal hygiene and the importance of fragrance in daily life. |
4.2.3 Rising demand for premium and luxury fragrance products among the affluent Chinese population. |
4.3 Market Restraints |
4.3.1 Stringent regulations and compliance requirements related to the use of certain ingredients in fragrance and perfume formulations. |
4.3.2 Intense competition from domestic and international fragrance brands, leading to pricing pressures. |
4.3.3 Challenges related to counterfeit products and brand imitation impacting consumer trust and brand loyalty. |
5 China Fragrance & Perfume Market Trends |
6 China Fragrance & Perfume Market, By Types |
6.1 China Fragrance & Perfume Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 China Fragrance & Perfume Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 China Fragrance & Perfume Market Revenues & Volume, By Parfum or De Parfum, 2021- 2031F |
6.1.4 China Fragrance & Perfume Market Revenues & Volume, By Eau De Parfum (EDP), 2021- 2031F |
6.1.5 China Fragrance & Perfume Market Revenues & Volume, By Eau De Toilette (EDT), 2021- 2031F |
6.1.6 China Fragrance & Perfume Market Revenues & Volume, By Eau De Cologne (EDC), 2021- 2031F |
6.1.7 China Fragrance & Perfume Market Revenues & Volume, By Other Product Types, 2021- 2031F |
6.2 China Fragrance & Perfume Market, By Consumer Group |
6.2.1 Overview and Analysis |
6.2.2 China Fragrance & Perfume Market Revenues & Volume, By Men, 2021- 2031F |
6.2.3 China Fragrance & Perfume Market Revenues & Volume, By Women, 2021- 2031F |
6.2.4 China Fragrance & Perfume Market Revenues & Volume, By Unisex, 2021- 2031F |
6.3 China Fragrance & Perfume Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 China Fragrance & Perfume Market Revenues & Volume, By Online Retail Store, 2021- 2031F |
6.3.3 China Fragrance & Perfume Market Revenues & Volume, By Offline Retail Stores, 2021- 2031F |
6.3.4 China Fragrance & Perfume Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.3.5 China Fragrance & Perfume Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.3.6 China Fragrance & Perfume Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.3.7 China Fragrance & Perfume Market Revenues & Volume, By Other, 2021- 2031F |
7 China Fragrance & Perfume Market Import-Export Trade Statistics |
7.1 China Fragrance & Perfume Market Export to Major Countries |
7.2 China Fragrance & Perfume Market Imports from Major Countries |
8 China Fragrance & Perfume Market Key Performance Indicators |
8.1 Consumer satisfaction and loyalty metrics, such as repeat purchase rate and Net Promoter Score (NPS). |
8.2 Market penetration in tier 2 and tier 3 cities to gauge expansion potential and market reach. |
8.3 Social media engagement and influencer partnerships to measure brand visibility and customer engagement in the digital space. |
9 China Fragrance & Perfume Market - Opportunity Assessment |
9.1 China Fragrance & Perfume Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 China Fragrance & Perfume Market Opportunity Assessment, By Consumer Group, 2021 & 2031F |
9.3 China Fragrance & Perfume Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 China Fragrance & Perfume Market - Competitive Landscape |
10.1 China Fragrance & Perfume Market Revenue Share, By Companies, 2024 |
10.2 China Fragrance & Perfume Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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