| Product Code: ETC6747018 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
China matcha tea import market saw a shift in concentration levels from high to moderate in 2024, with top exporting countries being Thailand, Sri Lanka, Taiwan, Province of China, Singapore, and Poland. The negative CAGR of -13.05% from 2020 to 2024 indicates a declining trend, further emphasized by the drastic growth rate drop of -37.53% from 2023 to 2024. These changes suggest a challenging landscape for matcha tea imports in China, highlighting the need for market players to adapt and innovate in response to evolving consumer preferences and market dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Matcha Tea Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Matcha Tea Market Revenues & Volume, 2021 & 2031F |
3.3 China Matcha Tea Market - Industry Life Cycle |
3.4 China Matcha Tea Market - Porter's Five Forces |
3.5 China Matcha Tea Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 China Matcha Tea Market Revenues & Volume Share, By Grade, 2021 & 2031F |
4 China Matcha Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers |
4.2.2 Growing trend of adopting traditional Chinese tea culture |
4.2.3 Rising disposable income leading to higher spending on premium tea products |
4.3 Market Restraints |
4.3.1 Limited awareness and understanding of matcha tea among the general population |
4.3.2 High production costs leading to premium pricing of matcha tea products |
5 China Matcha Tea Market Trends |
6 China Matcha Tea Market, By Types |
6.1 China Matcha Tea Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 China Matcha Tea Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 China Matcha Tea Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.4 China Matcha Tea Market Revenues & Volume, By RTD Beverage, 2021- 2031F |
6.1.5 China Matcha Tea Market Revenues & Volume, By Instant Premixes, 2021- 2031F |
6.2 China Matcha Tea Market, By Grade |
6.2.1 Overview and Analysis |
6.2.2 China Matcha Tea Market Revenues & Volume, By Classic, 2021- 2031F |
6.2.3 China Matcha Tea Market Revenues & Volume, By Ceremonial, 2021- 2031F |
6.2.4 China Matcha Tea Market Revenues & Volume, By Culinary, 2021- 2031F |
7 China Matcha Tea Market Import-Export Trade Statistics |
7.1 China Matcha Tea Market Export to Major Countries |
7.2 China Matcha Tea Market Imports from Major Countries |
8 China Matcha Tea Market Key Performance Indicators |
8.1 Number of matcha tea cafes and specialty stores in China |
8.2 Percentage of consumers who consider matcha tea as a preferred beverage option |
8.3 Growth in the usage of matcha tea in various food and beverage products |
9 China Matcha Tea Market - Opportunity Assessment |
9.1 China Matcha Tea Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 China Matcha Tea Market Opportunity Assessment, By Grade, 2021 & 2031F |
10 China Matcha Tea Market - Competitive Landscape |
10.1 China Matcha Tea Market Revenue Share, By Companies, 2024 |
10.2 China Matcha Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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