| Product Code: ETC6768490 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The import shipments of makeup base to Colombia in 2024 saw a shift in concentration from low to moderate, indicating a more focused market landscape. Top exporting countries such as China, Brazil, Germany, USA, and Mexico continue to play key roles in supplying makeup base products to Colombia. Despite a slight decline in growth rate from 2023 to 2024, the compound annual growth rate (CAGR) over the period of 2020-2024 remained strong at 7.86%. This data suggests a stable and promising market for makeup base imports in Colombia, with significant contributions from various international suppliers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Colombia Makeup Base Market Overview |
3.1 Colombia Country Macro Economic Indicators |
3.2 Colombia Makeup Base Market Revenues & Volume, 2021 & 2031F |
3.3 Colombia Makeup Base Market - Industry Life Cycle |
3.4 Colombia Makeup Base Market - Porter's Five Forces |
3.5 Colombia Makeup Base Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Colombia Makeup Base Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Colombia Makeup Base Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Colombia |
4.2.2 Growing influence of social media and beauty influencers on makeup trends |
4.2.3 Expansion of beauty retail channels and e-commerce platforms in Colombia |
4.3 Market Restraints |
4.3.1 Economic instability and currency fluctuations affecting consumer purchasing power |
4.3.2 High import duties and taxes on makeup products in Colombia |
4.3.3 Cultural preferences for natural looks impacting the demand for makeup base products |
5 Colombia Makeup Base Market Trends |
6 Colombia Makeup Base Market, By Types |
6.1 Colombia Makeup Base Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Colombia Makeup Base Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Colombia Makeup Base Market Revenues & Volume, By Foundation, 2021- 2031F |
6.1.4 Colombia Makeup Base Market Revenues & Volume, By Concealer, 2021- 2031F |
6.1.5 Colombia Makeup Base Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.6 Colombia Makeup Base Market Revenues & Volume, By Primer, 2021- 2031F |
6.2 Colombia Makeup Base Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Colombia Makeup Base Market Revenues & Volume, By Online, 2021- 2031F |
6.2.3 Colombia Makeup Base Market Revenues & Volume, By Offline, 2021- 2031F |
7 Colombia Makeup Base Market Import-Export Trade Statistics |
7.1 Colombia Makeup Base Market Export to Major Countries |
7.2 Colombia Makeup Base Market Imports from Major Countries |
8 Colombia Makeup Base Market Key Performance Indicators |
8.1 Number of new makeup base product launches in the Colombian market |
8.2 Growth in the number of beauty influencers promoting makeup base products |
8.3 Increase in the penetration of international makeup brands in Colombia |
9 Colombia Makeup Base Market - Opportunity Assessment |
9.1 Colombia Makeup Base Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Colombia Makeup Base Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Colombia Makeup Base Market - Competitive Landscape |
10.1 Colombia Makeup Base Market Revenue Share, By Companies, 2024 |
10.2 Colombia Makeup Base Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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