| Product Code: ETC7273680 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Gambia Supermarket Market Overview |
3.1 Gambia Country Macro Economic Indicators |
3.2 Gambia Supermarket Market Revenues & Volume, 2021 & 2031F |
3.3 Gambia Supermarket Market - Industry Life Cycle |
3.4 Gambia Supermarket Market - Porter's Five Forces |
3.5 Gambia Supermarket Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Gambia Supermarket Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Gambia Supermarket Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing population in Gambia leading to increased consumer demand |
4.2.2 Rising disposable income levels in the region |
4.2.3 Increasing urbanization and changing consumer lifestyles favoring convenience shopping |
4.2.4 Tourism industry growth boosting demand for retail products and services |
4.3 Market Restraints |
4.3.1 Intense competition from other supermarkets and retail outlets |
4.3.2 Inflation and economic instability affecting consumer purchasing power |
4.3.3 Infrastructure challenges impacting supply chain and logistics |
4.3.4 Regulatory hurdles and compliance requirements in the retail sector |
5 Gambia Supermarket Market Trends |
6 Gambia Supermarket Market, By Types |
6.1 Gambia Supermarket Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Gambia Supermarket Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Gambia Supermarket Market Revenues & Volume, By Packaged Foods, 2021- 2031F |
6.1.4 Gambia Supermarket Market Revenues & Volume, By Fresh Foods, 2021- 2031F |
6.2 Gambia Supermarket Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Gambia Supermarket Market Revenues & Volume, By Personal Shoppers, 2021- 2031F |
6.2.3 Gambia Supermarket Market Revenues & Volume, By Business Customers, 2021- 2031F |
7 Gambia Supermarket Market Import-Export Trade Statistics |
7.1 Gambia Supermarket Market Export to Major Countries |
7.2 Gambia Supermarket Market Imports from Major Countries |
8 Gambia Supermarket Market Key Performance Indicators |
8.1 Customer footfall and traffic trends in the supermarket |
8.2 Average basket size and transaction values |
8.3 Customer satisfaction and loyalty metrics |
8.4 Employee productivity and engagement levels |
8.5 Inventory turnover rates and stock management efficiency |
9 Gambia Supermarket Market - Opportunity Assessment |
9.1 Gambia Supermarket Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Gambia Supermarket Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Gambia Supermarket Market - Competitive Landscape |
10.1 Gambia Supermarket Market Revenue Share, By Companies, 2024 |
10.2 Gambia Supermarket Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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