Market Forecast By Regions (North America, Latin America, Europe, Africa, Asia Pacific, and the Middle East), By Product Type (Hot Cereal, RTE), By Distribution Channel (Supermarket, Convenience Stores, E-Commerce, Others), And Competitive Landscape
Product Code: ETC060847 | Publication Date: Mar 2023 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 300 | No. of Figures: 90 | No. of Tables: 30 |
The global Breakfast cereal market is witnessing a growing demand for healthier breakfast options. Consumers are increasingly looking for healthier breakfast options, and this trend has impacted the cereal market as well. To keep up with changing consumer preferences, manufacturers are continuously innovating and introducing new products. Some examples include cereals with added protein, gluten-free options, and plant-based alternatives. In addition, the manufacturers are introducing cereals with healthier ingredients, such as whole grains, fruits, and nuts, and reducing sugar and artificial additives in their products. As a result, cereal manufacturers are focusing on developing products that are low in sugar and high in fiber and protein. Additionally, to cater to changing consumer preferences, cereal manufacturers are innovating in terms of flavors and ingredients. For example, Kellogg's launched a line of cereal made with whole grains and no artificial flavors, colors, or preservatives. Further, consumers are increasingly concerned about the environmental impact of packaging. As a result, cereal manufacturers are exploring sustainable packaging options such as paper-based or compostable materials.
The global Breakfast cereal industry is expanding in emerging markets such as Asia-Pacific and Latin America. Cereal manufacturers are investing in these regions to tap into the growing demand for breakfast cereals and enhance their market share. Additionally, the busy lifestyles of consumers have led to an increase in demand for convenient and easy-to-prepare breakfast options. Cereal is a popular choice due to its simplicity and speed of preparation. Further, breakfast cereal preferences vary by region, with some markets prefer sweet and indulgent cereals, while others prefer healthier options. Manufacturers are tailoring their products to meet regional preferences and tastes. In addition, the COVID-19 pandemic has accelerated the shift towards online sales of breakfast cereals. Several consumers prefer to shop for groceries online, and cereal manufacturers are responding by increasing their online presence. Further, E-commerce has become an important channel for cereal sales, as consumers increasingly prefer to shop online. This trend has accelerated during the COVID-19 pandemic, as more people have turned to online shopping.
Global Breakfast Cereal MarketΒ report thoroughly covers the market by product type and region including North America, Asia Pacific, Global, Latin America, Middle East, and Africa. The Global Breakfast Cereal market gives an outlook report of the factors and detailed analysis of the ongoing Global Breakfast Cereal market trends, opportunities, segments, and market drivers of would help the stakeholders to devise and align their market strategies accordingly to the current and future market dynamics
Global Breakfast Cereal MarketΒ is expected to register growth in the coming time zone. The key factor during the Global Breakfast Cereal Market Growth is the growing awareness regarding the nutritional benefits along with the rising adoption of western food culture and over the years consumer preferences are shifting towards convenient and portable foods. Further, the outbreak of the COVID-19 pandemic has created a negative impact on theΒ Breakfast Cereal Market ShareΒ and the market is expected to recover over the next few years.
According to 6Wresearch, the Global Breakfast Cereal Market size is anticipated to register growth during 2021-2027. The increasing consciousness and fear of contamination through manufacturing facilities contributed to the decline but it also had a positive impact on the breakfast food market as the lockdown was imposed in most of the world, the habit of breakfast consumption at home improved significantly as major restaurants and cafes were shut for a considerable amount of time owing to the pandemic situation. Moreover, with rising health consciousness among consumers to build immunity and sustain during the coronavirus outbreak, demand for healthy breakfast cereals, and snacks has significantly improved over the year and is likely to improve in the forecast period as well. Ready-to-eat gluten-free and keto-friendly cereals are also adding to the Breakfast Cereal Market share. The rising adoption of western culture along with the demand for local food is proliferating the growth of the market.
The outbreak of the novel coronavirus had led to double-digit growth in the sales of breakfast cereals which has been a growth proliferating factor for the product. Owing to the rising consciousness about health and nutrition and a healthy breakfast intake to sustain good health and immunity during the pandemic times, breakfast cereals have registered high growth prospects amidst the COVID-19 outbreak.
The Global Breakfast Cereal market has different product types such as hot cereals, ready-to-eat (RTE), and others. By distribution channel, it is segmented under supermarket, convenience stores-commerce, and others. Geographically the Global Breakfast Cereal Market is segmented under North America, Asia Pacific, Global, Central South America, Middle East, and Africa.
North America is the highest revenue share in the overall Global Breakfast Cereal market, followed by Asia-pacific and Global. The Reason is, the growing demand for an easy-to-prepare and ready-to-eat meal due to the busy schedule. Rising healthy packaged food consumption and changing the dietary pattern extend further growth opportunities for the Global Breakfast Cereal market. The trend is to manufacture organic, gluten-free, vegan, and ready-to-eat alternatives in various flavors.
North America is the highest revenue share in the overall Global Breakfast Cereal market, followed by Asia-pacific and Global. The Reason is, the growing demand for an easy-to-prepare and ready-to-eat meal due to the busy schedule. Rising healthy packaged food consumption and changing the dietary pattern extend further growth opportunities for the Global Breakfast Cereal market. The trend is to manufacture organic, gluten-free, vegan, and ready-to-eat alternatives in various flavors.
The Market Report includes the following segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Global Breakfast Cereal Market Overview |
3.1 Global Regional Macro Economic Indicators |
3.2 Global Breakfast Cereal Market Revenues & Volume, 2020 & 2027F |
3.3 Global Breakfast Cereal Market - Industry Life Cycle |
3.4 Global Breakfast Cereal Market - Porter's Five Forces |
3.5 Global Breakfast Cereal Market Revenues & Volume Share, By Countries, 2020 & 2027F |
3.6 Global Breakfast Cereal Market Revenues & Volume Share, By Product Type, 2020 & 2027F |
3.7 Global Breakfast Cereal Market Revenues & Volume Share, By Distribution Channel, 2020 & 2027F |
4 Global Breakfast Cereal Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Global Breakfast Cereal Market Trends |
6 Global Breakfast Cereal Market, 2017 - 2027 |
6.1 Global Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
6.2 Global Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
7 North America Breakfast Cereal Market, 2017 - 2027 |
7.1 North America Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
7.2 North America Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
8 Latin America Breakfast Cereal Market, 2017 - 2027 |
8.1 Latin America Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
8.2 Latin America Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
9 Europe Breakfast Cereal Market, 2017 - 2027 |
9.1 Europe Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
9.2 Europe Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
10 Middle East Breakfast Cereal Market, 2017 - 2027 |
10.1 Middle East Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
10.2 Middle East Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
11 Africa Breakfast Cereal Market, 2017 - 2027 |
11.1 Africa Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
11.2 Africa Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
12 Asia Pacific Breakfast Cereal Market, 2017 - 2027 |
12.1 Asia Pacific Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
12.2 Asia Pacific Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
13 Global Breakfast Cereal Market, 2017 - 2027 |
13.1 Global Breakfast Cereal Market, Revenues & Volume, By Product Type, 2017 - 2027 |
13.2 Global Breakfast Cereal Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
14 Global Breakfast Cereal Market Key Performance Indicators |
15 Global Breakfast Cereal Market - Opportunity Assessment |
15.1 Global Breakfast Cereal Market Opportunity Assessment, By Countries, 2020 & 2027F |
15.2 Global Breakfast Cereal Market Opportunity Assessment, By Product Type, 2020 & 2027F |
15.3 Global Breakfast Cereal Market Opportunity Assessment, By Distribution Channel, 2020 & 2027F |
16 Global Breakfast Cereal Market - Competitive Landscape |
16.1 Global Breakfast Cereal Market Revenue Share, By Companies, 2020 |
16.2 Global Breakfast Cereal Market Competitive Benchmarking, By Operating and Technical Parameters |
17 Company Profiles |
18 Recommendations |
19 Disclaimer |