| Product Code: ETC5222019 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The import shipments of men`s shorts into Guatemala in 2024 saw a diverse mix of top exporting countries, including China, Honduras, Bangladesh, Mexico, and the USA. Despite the variety of sources, the market remained relatively unconcentrated with a low Herfindahl-Hirschman Index (HHI). The compound annual growth rate (CAGR) from 2020 to 2024 was robust at 19.36%, indicating a growing demand for men`s shorts in Guatemala. However, there was a slight decline in growth rate from 2023 to 2024, showing a marginal slowdown in the market`s expansion.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Men Shorts Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Men Shorts Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Men Shorts Market - Industry Life Cycle |
3.4 Guatemala Men Shorts Market - Porter's Five Forces |
3.5 Guatemala Men Shorts Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Guatemala Men Shorts Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Guatemala Men Shorts Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing fashion consciousness among Guatemalan men |
4.2.2 Growing disposable income leading to higher spending on clothing |
4.2.3 Rising demand for comfortable and versatile clothing options |
4.3 Market Restraints |
4.3.1 Seasonal fluctuations impacting sales of men's shorts |
4.3.2 Competition from other types of lower body clothing such as pants and jeans |
5 Guatemala Men Shorts Market Trends |
6 Guatemala Men Shorts Market Segmentations |
6.1 Guatemala Men Shorts Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Men Shorts Market Revenues & Volume, By Regular Brief, 2021-2031F |
6.1.3 Guatemala Men Shorts Market Revenues & Volume, By Trunks, 2021-2031F |
6.1.4 Guatemala Men Shorts Market Revenues & Volume, By Boxer Brief, 2021-2031F |
6.1.5 Guatemala Men Shorts Market Revenues & Volume, By Boxer Shorts, 2021-2031F |
6.1.6 Guatemala Men Shorts Market Revenues & Volume, By Others, 2021-2031F |
6.2 Guatemala Men Shorts Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Men Shorts Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 Guatemala Men Shorts Market Revenues & Volume, By Supermarkets, 2021-2031F |
6.2.4 Guatemala Men Shorts Market Revenues & Volume, By Hypermarkets, 2021-2031F |
6.2.5 Guatemala Men Shorts Market Revenues & Volume, By Specialty Stores, 2021-2031F |
7 Guatemala Men Shorts Market Import-Export Trade Statistics |
7.1 Guatemala Men Shorts Market Export to Major Countries |
7.2 Guatemala Men Shorts Market Imports from Major Countries |
8 Guatemala Men Shorts Market Key Performance Indicators |
8.1 Average selling price of men's shorts in Guatemala |
8.2 Percentage of sales coming from online channels |
8.3 Number of men's clothing stores stocking a wide variety of shorts |
8.4 Consumer sentiment towards men's shorts trends |
8.5 Growth in the number of local and international brands entering the Guatemalan men's shorts market |
9 Guatemala Men Shorts Market - Opportunity Assessment |
9.1 Guatemala Men Shorts Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Guatemala Men Shorts Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Guatemala Men Shorts Market - Competitive Landscape |
10.1 Guatemala Men Shorts Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Men Shorts Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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