| Product Code: ETC7400467 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Guatemala continues to see a surge in premium spirits import shipments, with key exporting countries including the UK, USA, France, Ireland, and the Netherlands. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market in 2024, suggesting potential challenges for new market entrants. The impressive compound annual growth rate (CAGR) of 23.26% from 2020 to 2024 showcases a thriving market for premium spirits in Guatemala. Moreover, the growth rate of 8.04% from 2023 to 2024 signals sustained momentum in the industry, offering opportunities for both local and international spirits producers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Premium Spirits Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Premium Spirits Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Premium Spirits Market - Industry Life Cycle |
3.4 Guatemala Premium Spirits Market - Porter's Five Forces |
3.5 Guatemala Premium Spirits Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Guatemala Premium Spirits Market Revenues & Volume Share, By Source, 2021 & 2031F |
3.7 Guatemala Premium Spirits Market Revenues & Volume Share, By Distribution Channels, 2021 & 2031F |
3.8 Guatemala Premium Spirits Market Revenues & Volume Share, By End-users, 2021 & 2031F |
4 Guatemala Premium Spirits Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Guatemala |
4.2.2 Growing trend of premiumization and preference for high-quality spirits |
4.2.3 Rising tourism in Guatemala leading to increased demand for premium spirits |
4.3 Market Restraints |
4.3.1 High import taxes and duties affecting pricing and affordability of premium spirits |
4.3.2 Limited awareness and education about premium spirits among consumers in Guatemala |
5 Guatemala Premium Spirits Market Trends |
6 Guatemala Premium Spirits Market, By Types |
6.1 Guatemala Premium Spirits Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Premium Spirits Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Guatemala Premium Spirits Market Revenues & Volume, By Whisky, 2021- 2031F |
6.1.4 Guatemala Premium Spirits Market Revenues & Volume, By Rum, 2021- 2031F |
6.1.5 Guatemala Premium Spirits Market Revenues & Volume, By Vodka, 2021- 2031F |
6.1.6 Guatemala Premium Spirits Market Revenues & Volume, By Brandy, 2021- 2031F |
6.1.7 Guatemala Premium Spirits Market Revenues & Volume, By Tequila, 2021- 2031F |
6.1.8 Guatemala Premium Spirits Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Guatemala Premium Spirits Market, By Source |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Premium Spirits Market Revenues & Volume, By Natural, 2021- 2031F |
6.2.3 Guatemala Premium Spirits Market Revenues & Volume, By Flavored, 2021- 2031F |
6.3 Guatemala Premium Spirits Market, By Distribution Channels |
6.3.1 Overview and Analysis |
6.3.2 Guatemala Premium Spirits Market Revenues & Volume, By Online, 2021- 2031F |
6.3.3 Guatemala Premium Spirits Market Revenues & Volume, By E-commerce websites, 2021- 2031F |
6.3.4 Guatemala Premium Spirits Market Revenues & Volume, By Company-owned websites, 2021- 2031F |
6.3.5 Guatemala Premium Spirits Market Revenues & Volume, By Offline, 2021- 2031F |
6.3.6 Guatemala Premium Spirits Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.3.7 Guatemala Premium Spirits Market Revenues & Volume, By Spatiality Stores, 2021- 2031F |
6.3.8 Guatemala Premium Spirits Market Revenues & Volume, By Others, 2021- 2031F |
6.3.9 Guatemala Premium Spirits Market Revenues & Volume, By Others, 2021- 2031F |
6.4 Guatemala Premium Spirits Market, By End-users |
6.4.1 Overview and Analysis |
6.4.2 Guatemala Premium Spirits Market Revenues & Volume, By Household, 2021- 2031F |
6.4.3 Guatemala Premium Spirits Market Revenues & Volume, By Commercial, 2021- 2031F |
6.4.4 Guatemala Premium Spirits Market Revenues & Volume, By Restaurants, 2021- 2031F |
6.4.5 Guatemala Premium Spirits Market Revenues & Volume, By Cafes, 2021- 2031F |
6.4.6 Guatemala Premium Spirits Market Revenues & Volume, By Hotels, 2021- 2031F |
6.4.7 Guatemala Premium Spirits Market Revenues & Volume, By Others, 2021- 2031F |
7 Guatemala Premium Spirits Market Import-Export Trade Statistics |
7.1 Guatemala Premium Spirits Market Export to Major Countries |
7.2 Guatemala Premium Spirits Market Imports from Major Countries |
8 Guatemala Premium Spirits Market Key Performance Indicators |
8.1 Number of new premium spirit brands entering the Guatemalan market |
8.2 Growth in the number of upscale bars and restaurants serving premium spirits |
8.3 Increase in the average price of premium spirits in Guatemala |
8.4 Percentage growth in the consumption of premium spirits among the local population |
8.5 Number of marketing campaigns and events promoting premium spirits in Guatemala |
9 Guatemala Premium Spirits Market - Opportunity Assessment |
9.1 Guatemala Premium Spirits Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Guatemala Premium Spirits Market Opportunity Assessment, By Source, 2021 & 2031F |
9.3 Guatemala Premium Spirits Market Opportunity Assessment, By Distribution Channels, 2021 & 2031F |
9.4 Guatemala Premium Spirits Market Opportunity Assessment, By End-users, 2021 & 2031F |
10 Guatemala Premium Spirits Market - Competitive Landscape |
10.1 Guatemala Premium Spirits Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Premium Spirits Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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