| Product Code: ETC7504068 | Publication Date: Sep 2024 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Hungary matcha tea market, the import trend exhibited a notable growth rate of 30.29% from 2023 to 2024, with a compound annual growth rate (CAGR) of 1.58% for the period of 2020 to 2024. This surge in imports could be attributed to a shift in consumer preferences towards healthier beverage options, indicating a potential increase in market demand and consumer awareness of matcha tea benefits during this period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Hungary Matcha Tea Market Overview |
3.1 Hungary Country Macro Economic Indicators |
3.2 Hungary Matcha Tea Market Revenues & Volume, 2021 & 2031F |
3.3 Hungary Matcha Tea Market - Industry Life Cycle |
3.4 Hungary Matcha Tea Market - Porter's Five Forces |
3.5 Hungary Matcha Tea Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Hungary Matcha Tea Market Revenues & Volume Share, By Grade, 2021 & 2031F |
4 Hungary Matcha Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers |
4.2.2 Growing trend towards organic and natural products |
4.2.3 Rising awareness about the health benefits of matcha tea |
4.2.4 Adoption of matcha tea in cafes and restaurants |
4.2.5 Influence of social media and digital marketing in promoting matcha tea |
4.3 Market Restraints |
4.3.1 High price of matcha tea compared to traditional tea |
4.3.2 Limited availability of high-quality matcha tea in Hungary |
4.3.3 Lack of awareness and understanding about matcha tea among consumers |
4.3.4 Competition from other health beverages in the market |
4.3.5 Regulatory challenges related to importing matcha tea |
5 Hungary Matcha Tea Market Trends |
6 Hungary Matcha Tea Market, By Types |
6.1 Hungary Matcha Tea Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Hungary Matcha Tea Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Hungary Matcha Tea Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.4 Hungary Matcha Tea Market Revenues & Volume, By RTD Beverage, 2021- 2031F |
6.1.5 Hungary Matcha Tea Market Revenues & Volume, By Instant Premixes, 2021- 2031F |
6.2 Hungary Matcha Tea Market, By Grade |
6.2.1 Overview and Analysis |
6.2.2 Hungary Matcha Tea Market Revenues & Volume, By Classic, 2021- 2031F |
6.2.3 Hungary Matcha Tea Market Revenues & Volume, By Ceremonial, 2021- 2031F |
6.2.4 Hungary Matcha Tea Market Revenues & Volume, By Culinary, 2021- 2031F |
7 Hungary Matcha Tea Market Import-Export Trade Statistics |
7.1 Hungary Matcha Tea Market Export to Major Countries |
7.2 Hungary Matcha Tea Market Imports from Major Countries |
8 Hungary Matcha Tea Market Key Performance Indicators |
8.1 Number of matcha tea cafes and restaurants in Hungary |
8.2 Percentage increase in online searches for matcha tea |
8.3 Growth in social media engagement and influencer collaborations related to matcha tea |
8.4 Number of new matcha tea product launches in the market |
8.5 Increase in the number of wellness events or workshops featuring matcha tea |
9 Hungary Matcha Tea Market - Opportunity Assessment |
9.1 Hungary Matcha Tea Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Hungary Matcha Tea Market Opportunity Assessment, By Grade, 2021 & 2031F |
10 Hungary Matcha Tea Market - Competitive Landscape |
10.1 Hungary Matcha Tea Market Revenue Share, By Companies, 2024 |
10.2 Hungary Matcha Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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