| Product Code: ETC10866317 | Publication Date: Apr 2025 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
In the Hungary soju market, the import trend exhibited a growth rate of 1.66% from 2023 to 2024, with a compound annual growth rate (CAGR) of 14.75% for the period 2020-2024. This indicates a consistent upward import momentum driven by increasing consumer demand for foreign soju products in Hungary, reflecting a stable and expanding market for such imports.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Hungary Soju Market Overview |
3.1 Hungary Country Macro Economic Indicators |
3.2 Hungary Soju Market Revenues & Volume, 2021 & 2031F |
3.3 Hungary Soju Market - Industry Life Cycle |
3.4 Hungary Soju Market - Porter's Five Forces |
3.5 Hungary Soju Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Hungary Soju Market Revenues & Volume Share, By Alcohol Content, 2021 & 2031F |
3.7 Hungary Soju Market Revenues & Volume Share, By Flavor Type, 2021 & 2031F |
3.8 Hungary Soju Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.9 Hungary Soju Market Revenues & Volume Share, By Channel, 2021 & 2031F |
4 Hungary Soju Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of Korean cuisine in Hungary |
4.2.2 Growing trend of social drinking culture among young adults |
4.2.3 Rising demand for low-alcohol beverages in the market |
4.3 Market Restraints |
4.3.1 Stringent regulations on alcohol advertising and promotion |
4.3.2 Limited awareness and availability of soju compared to other alcoholic beverages |
5 Hungary Soju Market Trends |
6 Hungary Soju Market, By Types |
6.1 Hungary Soju Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Hungary Soju Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Hungary Soju Market Revenues & Volume, By Distilled Soju, 2021 - 2031F |
6.1.4 Hungary Soju Market Revenues & Volume, By Diluted Soju, 2021 - 2031F |
6.1.5 Hungary Soju Market Revenues & Volume, By Ready-to-Drink Soju, 2021 - 2031F |
6.2 Hungary Soju Market, By Alcohol Content |
6.2.1 Overview and Analysis |
6.2.2 Hungary Soju Market Revenues & Volume, By High Alcohol (20-25%), 2021 - 2031F |
6.2.3 Hungary Soju Market Revenues & Volume, By Moderate Alcohol (15-20%), 2021 - 2031F |
6.2.4 Hungary Soju Market Revenues & Volume, By Low Alcohol (<15%), 2021 - 2031F |
6.3 Hungary Soju Market, By Flavor Type |
6.3.1 Overview and Analysis |
6.3.2 Hungary Soju Market Revenues & Volume, By Traditional, 2021 - 2031F |
6.3.3 Hungary Soju Market Revenues & Volume, By Fruit-Infused, 2021 - 2031F |
6.3.4 Hungary Soju Market Revenues & Volume, By Herbal, 2021 - 2031F |
6.4 Hungary Soju Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Hungary Soju Market Revenues & Volume, By Bars & Restaurants, 2021 - 2031F |
6.4.3 Hungary Soju Market Revenues & Volume, By Retail Consumers, 2021 - 2031F |
6.4.4 Hungary Soju Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.5 Hungary Soju Market, By Channel |
6.5.1 Overview and Analysis |
6.5.2 Hungary Soju Market Revenues & Volume, By Direct Distribution, 2021 - 2031F |
6.5.3 Hungary Soju Market Revenues & Volume, By Supers, 2021 - 2031F |
6.5.4 Hungary Soju Market Revenues & Volume, By Online Retail, 2021 - 2031F |
7 Hungary Soju Market Import-Export Trade Statistics |
7.1 Hungary Soju Market Export to Major Countries |
7.2 Hungary Soju Market Imports from Major Countries |
8 Hungary Soju Market Key Performance Indicators |
8.1 Number of Korean restaurants and food establishments in Hungary |
8.2 Social media engagement and mentions of soju in Hungary |
8.3 Percentage of consumers in Hungary who are aware of soju and its unique characteristics |
9 Hungary Soju Market - Opportunity Assessment |
9.1 Hungary Soju Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Hungary Soju Market Opportunity Assessment, By Alcohol Content, 2021 & 2031F |
9.3 Hungary Soju Market Opportunity Assessment, By Flavor Type, 2021 & 2031F |
9.4 Hungary Soju Market Opportunity Assessment, By End User, 2021 & 2031F |
9.5 Hungary Soju Market Opportunity Assessment, By Channel, 2021 & 2031F |
10 Hungary Soju Market - Competitive Landscape |
10.1 Hungary Soju Market Revenue Share, By Companies, 2024 |
10.2 Hungary Soju Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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