India Ad Tech Market (2025-2031) | Outlook, Growth, Share, Value, Industry, Analysis, Forecast, Companies, Segmentation, Competitive Landscape, Size & Revenue, Trends

Name: India Ad Tech Market (2025-2031) | Outlook & Growth
Creator: 6Wresearch
License: https://www.6wresearch.com/privacy-policy
Keywords: Ad Tech Market, India Ad Tech Market, India Ad Tech Market Revenues, India Ad Tech Market Share, India Ad Tech Market Size, India Ad Tech Market Outlook, India Ad Tech Market Report, India Ad Tech Market Competition, India Ad Tech Market Overview, India Ad Tech Market Trends, India Ad Tech Market Forecast

Market Forecast By Platform (Supply Side Platform (SSP), Demand Side Platform (DSP), Ad Exchange, Data Management), By Ad format (Video Advertising, Social Media, Search Advertising, Email), By Device Platforms (Desktop, Mobile Devices and Smartphones, Other Device Platforms), By End-user Industries (Retail and E-Commerce, Healthcare, BFSI Services (Hospitality, Tourism, Legal Services), Telecommunications) And Competitive Landscape

Product Code: ETC7536035	Publication Date: Sep 2024	Updated Date: Aug 2025	Product Type: Market Research Report
Publisher: 6Wresearch	Author: Sumit Sagar	No. of Pages: 75	No. of Figures: 35	No. of Tables: 20

Key Highlights of the Report:

India Ad Tech Market Outlook
Market Size of India Ad Tech Market, 2024
Forecast of India Ad Tech Market, 2031
Historical Data and Forecast of India Ad Tech Revenues & Volume for the Period 2021- 2031
India Ad Tech Market Trend Evolution
India Ad Tech Market Drivers and Challenges
India Ad Tech Price Trends
India Ad Tech Porter's Five Forces
India Ad Tech Industry Life Cycle
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Platform for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Supply Side Platform (SSP) for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Demand Side Platform (DSP) for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Ad Exchange for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Data Management for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Ad format for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Video Advertising for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Social Media for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Search Advertising for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Email for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Device Platforms for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Desktop for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Mobile Devices and Smartphones for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Other Device Platforms for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By End-user Industries for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Retail and E-Commerce for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Healthcare for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By BFSI Services (Hospitality, Tourism, Legal Services) for the Period 2021- 2031
Historical Data and Forecast of India Ad Tech Market Revenues & Volume By Telecommunications for the Period 2021- 2031
India Ad Tech Import Export Trade Statistics
Market Opportunity Assessment By Platform
Market Opportunity Assessment By Ad format
Market Opportunity Assessment By Device Platforms
Market Opportunity Assessment By End-user Industries
India Ad Tech Top Companies Market Share
India Ad Tech Competitive Benchmarking By Technical and Operational Parameters
India Ad Tech Company Profiles
India Ad Tech Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 India Ad Tech Market Overview

3.1 India Country Macro Economic Indicators

3.2 India Ad Tech Market Revenues & Volume, 2021 & 2031F

3.3 India Ad Tech Market - Industry Life Cycle

3.4 India Ad Tech Market - Porter's Five Forces

3.5 India Ad Tech Market Revenues & Volume Share, By Platform, 2021 & 2031F

3.6 India Ad Tech Market Revenues & Volume Share, By Ad format, 2021 & 2031F

3.7 India Ad Tech Market Revenues & Volume Share, By Device Platforms, 2021 & 2031F

3.8 India Ad Tech Market Revenues & Volume Share, By End-user Industries, 2021 & 2031F

4 India Ad Tech Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing internet penetration in India

4.2.2 Growing adoption of digital advertising by businesses

4.2.3 Rise in smartphone usage and mobile internet connectivity

4.3 Market Restraints

4.3.1 Lack of standardized metrics to measure ad performance

4.3.2 Data privacy concerns and regulatory challenges

4.3.3 Competition from traditional advertising channels

5 India Ad Tech Market Trends

6 India Ad Tech Market, By Types

6.1 India Ad Tech Market, By Platform

6.1.1 Overview and Analysis

6.1.2 India Ad Tech Market Revenues & Volume, By Platform, 2021- 2031F

6.1.3 India Ad Tech Market Revenues & Volume, By Supply Side Platform (SSP), 2021- 2031F

6.1.4 India Ad Tech Market Revenues & Volume, By Demand Side Platform (DSP), 2021- 2031F

6.1.5 India Ad Tech Market Revenues & Volume, By Ad Exchange, 2021- 2031F

6.1.6 India Ad Tech Market Revenues & Volume, By Data Management, 2021- 2031F

6.2 India Ad Tech Market, By Ad format

6.2.1 Overview and Analysis

6.2.2 India Ad Tech Market Revenues & Volume, By Video Advertising, 2021- 2031F

6.2.3 India Ad Tech Market Revenues & Volume, By Social Media, 2021- 2031F

6.2.4 India Ad Tech Market Revenues & Volume, By Search Advertising, 2021- 2031F

6.2.5 India Ad Tech Market Revenues & Volume, By Email, 2021- 2031F

6.3 India Ad Tech Market, By Device Platforms

6.3.1 Overview and Analysis

6.3.2 India Ad Tech Market Revenues & Volume, By Desktop, 2021- 2031F

6.3.3 India Ad Tech Market Revenues & Volume, By Mobile Devices and Smartphones, 2021- 2031F

6.3.4 India Ad Tech Market Revenues & Volume, By Other Device Platforms, 2021- 2031F

6.4 India Ad Tech Market, By End-user Industries

6.4.1 Overview and Analysis

6.4.2 India Ad Tech Market Revenues & Volume, By Retail and E-Commerce, 2021- 2031F

6.4.3 India Ad Tech Market Revenues & Volume, By Healthcare, 2021- 2031F

6.4.4 India Ad Tech Market Revenues & Volume, By BFSI Services (Hospitality, Tourism, Legal Services), 2021- 2031F

6.4.5 India Ad Tech Market Revenues & Volume, By Telecommunications, 2021- 2031F

7 India Ad Tech Market Import-Export Trade Statistics

7.1 India Ad Tech Market Export to Major Countries

7.2 India Ad Tech Market Imports from Major Countries

8 India Ad Tech Market Key Performance Indicators

8.1 Average revenue per user (ARPU) for ad tech platforms

8.2 Click-through rates (CTR) on digital ads

8.3 Cost per acquisition (CPA) for advertisers

8.4 Ad viewability rates on different devices and platforms

8.5 Time spent on ad-supported platforms

9 India Ad Tech Market - Opportunity Assessment

9.1 India Ad Tech Market Opportunity Assessment, By Platform, 2021 & 2031F

9.2 India Ad Tech Market Opportunity Assessment, By Ad format, 2021 & 2031F

9.3 India Ad Tech Market Opportunity Assessment, By Device Platforms, 2021 & 2031F

9.4 India Ad Tech Market Opportunity Assessment, By End-user Industries, 2021 & 2031F

10 India Ad Tech Market - Competitive Landscape

10.1 India Ad Tech Market Revenue Share, By Companies, 2024

10.2 India Ad Tech Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Africa Ad Tech Market

Costa Rica Ad Tech Market

Croatia Ad Tech Market

Cuba Ad Tech Market

Cyprus Ad Tech Market

Global Ad Tech Market

Middle East Ad Tech Market

North America Ad Tech Market

Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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