Market Forecast By Product (Angle Broom, Corn-fill Broom, Push Broom, Others), By Applications (Indoor Floor, Outdoor Ground, Table, Others) And Competitive Landscape
Product Code: ETC050764 | Publication Date: Aug 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The India Broom Market is projected to witness mixed growth rate patterns during 2025 to 2029. The growth rate begins at 14.81% in 2025, climbs to a high of 16.52% in 2028, and moderates to 16.26% by 2029.
Report Name | India Broom Market |
Forecast period | 2025-2031 |
CAGR | 3.1% |
Growing Sector | Household Products |
India Broom Market report thoroughly covers the market by product types and applications. The report provides a detailed analysis of ongoing market trends, growth opportunities, and challenges, enabling stakeholders to align their strategies with current and future market dynamics.
India’s broom market is witnessing consistent demand growth fueled by the increasing adoption of modern cleaning solutions alongside traditional practices. The market is diverse, offering brooms made of various materials like natural fibers, plastic, and hybrid compositions catering to broad consumer needs. Rising urbanization and the shift toward hygienic lifestyles have enhanced the significance of this sector. Additionally, government initiatives promoting “Swachh Bharat” (Clean India Mission) have positively impacted demand. Furthermore, innovative products such as ergonomic designs and multifunctional brooms are gaining traction, reshaping consumer preferences and expanding market scope.
According to 6Wresearch, the India Broom Market size is expected to grow at a significant CAGR of 3.1% during the forecast period 2025-2031. Factors driving the market include increasing consumer awareness of cleanliness, technological advancements leading to lightweight and durable brooms, and rising disposable incomes, which allow consumers to invest in premium products. Additionally, government-backed cleanliness campaigns and urbanization trends have spurred the demand for effective cleaning solutions in both households and commercial spaces. The implementation of such initiatives has significantly influenced the India Broom Market growth. Despite of these drivers, severa major challenges restricting market growth include intense competition from low-cost, unbranded alternatives that dominate rural and semi-urban markets. Additionally, limited awareness about innovative, high-performing brooms among the lower-income population also impacts overall adoption. Fluctuations in the price of raw materials like plastic and natural fibers pose further challenges to manufacturers, making cost optimization imperative.
The India broom market is experiencing notable trends that signal shifting consumer dynamics and evolving product innovations. One key trend is the rising preference for environment-friendly products, with consumers increasingly favoring brooms made from biodegradable materials such as bamboo and natural fibers. Manufacturers are emphasizing sustainability initiatives by adopting eco-friendly production methods and materials. Another significant trend includes the incorporation of ergonomic designs and hybrid materials, enhancing product efficiency and user convenience. Additionally, the seamless integration of offline and online retail channels is reshaping how brooms are distributed. Major brands are focusing on expanding their digital footprint to cater to tech-savvy urban consumers, who prefer purchasing everyday essentials online.
The India broom market provides compelling opportunities for investors looking to capitalize on the country’s rising demand for hygiene products. One promising area of investment is the production of eco-friendly and sustainable brooms using natural and biodegradable materials, which aligns with growing environmental consciousness among consumers. Furthermore, advances in streamlined supply chain models and digital commerce offer an opportunity for innovation in distribution. With relatively low current adoption of premium broom products among rural populations, there is significant untapped potential for localized marketing strategies. Retail infrastructure improvements, such as collaborations with e-commerce platforms and expansion of organized retail channels, also offer pathways for achieving operational excellence and increased profitability within the sector.
Key companies driving innovation and growth in the India broom market include Gangotri Brooms, Qualimark Machines, and Popular Brooms Manufacturing Co. Gangotri Brooms caters to diverse customer needs with an extensive product range, including traditional and modern designs. Qualimark Machines focuses on scalable production technologies to deliver high-quality brooms efficiently. Popular Brooms Manufacturing Co. is recognized for producing affordable, durable options suitable for both household and commercial cleaning. Each of these players contributes to shaping the competitive market landscape and meeting growing consumer demand.
India’s broom market benefits from several supportive government initiatives that encourage cleanliness and hygiene awareness. The "Swachh Bharat Abhiyan" (Clean India Mission), launched in 2014, has significantly boosted the demand for household and public cleaning tools, including brooms. Alongside this, financial incentives provided to small-scale manufacturers of cleaning tools have grown local production capacity. Policies by the Ministry of Micro, Small & Medium Enterprises (MSME) aim to provide subsidies for raw material procurement and process automation, which also aid market players in enhancing their capabilities. These efforts reflect India’s commitment to promoting cleanliness and supporting domestic industries involved in hygiene solutions.
The India broom industry is projected to experience steady growth in the coming years, driven by increased urbanization, rising disposable incomes, and greater awareness of hygiene among consumers. The growing demand for eco-friendly and ergonomic brooms will further shape the market as manufacturers focus on sustainable and user-centric innovations. Companies that strategically position themselves by expanding their product ranges and leveraging digital marketing are expected to gain a competitive edge. Meanwhile, the integration of advanced production technologies and streamlined distribution networks will contribute to market efficiency and scalability. Overall, the India Broom Market is anticipated to benefit from both innovative product development and supportive government initiatives.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Ravi Bhandari, Research Head, 6Wresearch, Within the India broom market, angle brooms are registering the fastest growth among product types. Their ergonomic design and slanted bristle alignment make them highly effective for cleaning corners and tight spaces, particularly in urban households and commercial setups.
Among the various applications, indoor floor cleaning is the fastest-growing segment in the India broom market. This growth is attributed to the increasing emphasis on home hygiene, especially after the . The trend of regular and deep cleaning of indoor living spaces has become more pronounced, leading to a higher demand for efficient and durable broom solutions.
The report provides a detailed analysis of the following market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Broom Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Broom Market Revenues & Volume, 2021 & 2031F |
3.3 India Broom Market - Industry Life Cycle |
3.4 India Broom Market - Porter's Five Forces |
3.5 India Broom Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Broom Market Revenues & Volume Share, By Applications, 2021 & 2031F |
4 India Broom Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Broom Market Trends |
6 India Broom Market, By Types |
6.1 India Broom Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Broom Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 India Broom Market Revenues & Volume, By Angle Broom, 2021-2031F |
6.1.4 India Broom Market Revenues & Volume, By Corn-fill Broom, 2021-2031F |
6.1.5 India Broom Market Revenues & Volume, By Push Broom, 2021-2031F |
6.1.6 India Broom Market Revenues & Volume, By Others, 2021-2031F |
6.2 India Broom Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 India Broom Market Revenues & Volume, By Indoor Floor, 2021-2031F |
6.2.3 India Broom Market Revenues & Volume, By Outdoor Ground, 2021-2031F |
6.2.4 India Broom Market Revenues & Volume, By Table, 2021-2031F |
6.2.5 India Broom Market Revenues & Volume, By Others, 2021-2031F |
7 India Broom Market Import-Export Trade Statistics |
7.1 India Broom Market Export to Major Countries |
7.2 India Broom Market Imports from Major Countries |
8 India Broom Market Key Performance Indicators |
9 India Broom Market - Opportunity Assessment |
9.1 India Broom Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Broom Market Opportunity Assessment, By Applications, 2021 & 2031F |
10 India Broom Market - Competitive Landscape |
10.1 India Broom Market Revenue Share, By Companies, 2024 |
10.2 India Broom Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |