Market Forecast By Distribution Channel (Online Stores, Offline Stores), By Type (Necklace/Chain, Ring, Bracelet, Earrings, Others), By End-User (Men, Women) And Competitive Landscape
Product Code: ETC042784 | Publication Date: Jun 2023 | Updated Date: Jan 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The India Costume Jewellery Market Report thoroughly covers the market by distribution channel, type, and end-user. The India Costume Jewellery Market Outlook report provides an unbiased and detailed analysis of the ongoing India Costume Jewellery Market trends, opportunities/high growth areas, and market drivers. This would help the stakeholders devise and align their market strategies according to the current and future market dynamics.
India Costume Jewellery Market is poised for significant growth, driven by rising disposable income, changing fashion preferences, and the government's initiatives. The industry's key players are rising to the occasion with innovative designs and digital marketing strategies. However, the sector needs to address traditional cultural preferences and educate customers on the benefits of responsible consumption and quality products to unlock its full potential.
According to 6Wresearch, the India Costume Jewellery Market size is estimated to expand at a CAGR of 22% during 2024-2030. The growth of the costume jewellery market in India can be attributed to several factors. Rising disposable income has led to increased spending on fashion accessories, including costume jewellery. The popularity of e-commerce platforms has made it easier for customers to access affordable yet stylish costume jewellery. Moreover, changing fashion trends and the growing awareness of the benefits of responsible consumption have also contributed to the India Costume Jewellery Market growth.
One of the primary challenges is the competition from cheap imitations and counterfeit products, which flood the market. Deteriorating quality, lack of skilled labor, and fluctuating raw material prices are other factors that challenge the growth of the market. Moreover, the demand for traditional jewellery in India, coupled with cultural preferences, restricts the market's growth potential in some regions.
Several key players dominate the costume jewellery market in India. Some of these include Voylla, Pipa Bella, Bluestone, and Carat lane. These brands have gained popularity among the youth and urban population and are known for their creativity, affordability, and unique designs. Their online presence, social media marketing, and collaborations with fashion influencers have helped boost their visibility and customer engagement.
The Indian government has taken several initiatives to promote the growth of the costume jewellery market in the country. The government's Make in India campaign, which aims to promote domestic manufacturing, is a significant step in this direction. The government has also relaxed the FDI policy in the manufacturing of jewellery and allowed 100% FDI in the sector. Additionally, the government has set up several gem and jewellery parks across the country to promote the industry's growth.
Indian Costume Jewellery market has grown at a remarkable rate in recent years and is expected to continue doing so in the future. With consumers looking for trendy, high-quality, and affordable jewellery, the market has provided manufacturers with an excellent opportunity to grow and innovate. With the rise of e-commerce and increasing disposable income, the industry has seen a significant boom in the last few years, and it shows no signs of slowing down.
According to Dhaval, Research Manager, 6Wresearch, the online segment is expected to grow at a faster pace and outpace the traditional stores in the coming years, given the convenience and affordability it offers.
Necklaces are the most commonly worn costume jewellery among Indian women due to the cultural significance and a wide range of designs, necklace sales have been growing steadily in recent years. The trend will continue with a shift towards contemporary designs and styles that cater to young women.
The report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Costume Jewelry Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Costume Jewelry Market Revenues & Volume, 2020 & 2030F |
3.3 India Costume Jewelry Market - Industry Life Cycle |
3.4 India Costume Jewelry Market - Porter's Five Forces |
3.5 India Costume Jewelry Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
3.6 India Costume Jewelry Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.7 India Costume Jewelry Market Revenues & Volume Share, By End-User, 2020 & 2030F |
4 India Costume Jewelry Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Costume Jewelry Market Trends |
6 India Costume Jewelry Market, By Types |
6.1 India Costume Jewelry Market, By Distribution Channel |
6.1.1 Overview and Analysis |
6.1.2 India Costume Jewelry Market Revenues & Volume, By Distribution Channel, 2020 - 2030F |
6.1.3 India Costume Jewelry Market Revenues & Volume, By Online Stores, 2020 - 2030F |
6.1.4 India Costume Jewelry Market Revenues & Volume, By Offline Stores, 2020 - 2030F |
6.2 India Costume Jewelry Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 India Costume Jewelry Market Revenues & Volume, By Necklace/Chain, 2020 - 2030F |
6.2.3 India Costume Jewelry Market Revenues & Volume, By Ring, 2020 - 2030F |
6.2.4 India Costume Jewelry Market Revenues & Volume, By Bracelet, 2020 - 2030F |
6.2.5 India Costume Jewelry Market Revenues & Volume, By Earrings, 2020 - 2030F |
6.2.6 India Costume Jewelry Market Revenues & Volume, By Others, 2020 - 2030F |
6.3 India Costume Jewelry Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 India Costume Jewelry Market Revenues & Volume, By Men, 2020 - 2030F |
6.3.3 India Costume Jewelry Market Revenues & Volume, By Women, 2020 - 2030F |
7 India Costume Jewelry Market Import-Export Trade Statistics |
7.1 India Costume Jewelry Market Export to Major Countries |
7.2 India Costume Jewelry Market Imports from Major Countries |
8 India Costume Jewelry Market Key Performance Indicators |
9 India Costume Jewelry Market - Opportunity Assessment |
9.1 India Costume Jewelry Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
9.2 India Costume Jewelry Market Opportunity Assessment, By Type, 2020 & 2030F |
9.3 India Costume Jewelry Market Opportunity Assessment, By End-User, 2020 & 2030F |
10 India Costume Jewelry Market - Competitive Landscape |
10.1 India Costume Jewelry Market Revenue Share, By Companies, 2023 |
10.2 India Costume Jewelry Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |