India Fitness Equipment Market (2022-2028) | Share, Size, Forecast, Trends, Revenue, Outlook, Growth, Industry, Analysis, Value & COVID-19 IMPACT

Market Forecast By Type ( Cardiovascular Training Equipment, Strength Training Equipment,  Other Equipment), By End-users ( Home consumer,  Health club/gym, another commercial user) And by Competitive Landscape

Product Code: ETC014504 Publication Date: Aug 2023 Updated Date: Feb 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

India Fitness Equipment Market Shipment Analysis

India Fitness Equipment Market registered a decline of -11.47% in value shipments in 2022 as compared to 2021 and an increase of 24.18% CAGR in 2022 over a period of 2017. In Fitness Equipment Market India is becoming less competitive as HHI index in 2022 was 5335 while in 2017 it was 5114. Herfindahl Index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means less numbers of players or countries exporting in the market. India has reportedly relied more on imports to meet its growing demand in Fitness Equipment Market.

India Fitness Equipment Market Competition 2023


India Export Potential Assessment For Fitness Equipment Market (USD Values in Thousand)


Latest 2023 Development of India Fitness Equipment Market

India Fitness Equipment Market has been experiencing enormous growth over the years. The market has accomplished several latest developments in recent years. The increasing awareness about health and fitness has led to a rise in demand for the fitness equipment market in India. This trend has been fueled by a growing focus on preventive health measures with the increasing popularity of fitness programs. The growth of the e-commerce sector in India has been a major driving factor behind the growth of the fitness equipment market. Additionally, online platforms have made it easier for consumers to purchase fitness equipment. 

The government of India has launched several initiatives to promote fitness and wellness which are anticipated to drive growth in the Fitness Equipment Industry. These initiatives aim to encourage people to adopt healthy lifestyles. The number of fitness centres in India has been growing steadily in recent years, which has led to an increase in the demand for fitness equipment. Fitness equipment manufacturers are launching innovative products in response to the growing demand for fitness equipment in India. The fitness equipment market in India is projected to witness strong growth in the coming years primarily due to rising consumer demand, government initiatives, and new product launches.

India Fitness Equipment Market Synopsis

India Fitness Equipment Market is expected to strengthen growth owing to many factors, but the market also has many challenging factors that needed to be overcome. Several drivers that are fueling the growth of the fitness equipment market in India are the growing health consciousness among Indian consumers. This is leading more and more people to adopt a healthy lifestyle, which includes exercising regularly. As a result, there is increased demand for fitness equipment such as treadmills, ellipticals, and exercise bikes.

According to 6Wresearch, the India Fitness Equipment Market size is expected to grow during 2022-2028. This fitness equipment market growth can be accounted for by the increasing disposable incomes of Indian consumers. This is allowing more people to afford to buy fitness equipment for their homes. The growing popularity of online shopping is also making it easier for people to purchase fitness equipment from the comfort of their own homes.

There are several challenges faced by the Asia Pacific fitness equipment market. One of the biggest challenges is the high cost of fitness equipment. Many people in India cannot afford to buy fitness equipment, which limits the potential market for these products.

Another challenge for the Fitness industry market size in India is the lack of awareness about the benefits of exercise. Many people in India do not understand how exercise can improve their health. This lack of awareness makes it difficult to sell fitness equipment in India.

The final challenge faced by the Global fitness equipment market growth is competition from foreign companies. Many foreign companies manufacture and sell fitness equipment in India. These companies often have more experience and resources than Indian companies, making it difficult for Indian companies to compete.

Bargaining Power of Suppliers in India Fitness Equipment Market

  • The bargaining power of suppliers in the India fitness equipment market share is relatively low. There are a large number of suppliers in the market, which gives buyers more choices and helps to keep prices down. In addition, many of the products in the market are commoditized, which further reduces the bargaining power of suppliers.
  • However, there are a few factors that could give some suppliers more bargaining power than others. For example, suppliers with unique or innovative products may be able to command higher prices. In addition, suppliers with strong brands may also have more bargaining power.

Bargaining Power of Buyers in the India Fitness Equipment Market

  • The bargaining power of buyers in the India fitness equipment market is high. This is because there are many suppliers in the market and buyers have a lot of choices when it comes to choosing a supplier. Also, buyers are not very brand loyal and they are always looking for the best deal. This gives them a lot of negotiating power with suppliers.
  • However, the bargaining power of buyers is not unlimited. This is because suppliers also have a lot of choices when it comes to choosing buyers. They can choose to sell their products to another buyer if they are not happy with the price that they are offered by a particular buyer. Also, if a buyer is not able to meet the minimum order requirements of a supplier, then the supplier can choose not to do business with that buyer.

Impact of COVID-19 on the India Fitness Equipment Market

The pandemic has proved to be in favour of the market, as the awareness towards health improvement in the pandemic. As individuals were struck in their homes, which demand for exercise in the house itself created high growth for the Fitness Equipment Market in India.

Market analysis based on Type

Based on type, the Cardiovascular Training Equipment segment holds the dominating position in the market due to the wide range of products and better cost to services offered, which creates a huge demand for the segment.

Threats of Substitutes in the India Fitness Equipment Market

There are numerous substitutes for fitness equipment in India market. Some of the most popular substitutes include yoga, running, and callisthenics. Yoga is a form of exercise that can be done without any equipment. It is very popular in India and is seen as a viable alternative to working out with fitness equipment. Running is another popular form of exercise that does not require any equipment. It is a low-cost activity that can be done anywhere. Calisthenics is a form of bodyweight exercise that does not require any equipment. It is becoming increasingly popular in India as people are looking for alternatives to traditional gym workouts.

The availability of these substitutes poses a threat to the fitness equipment market in India. Yoga, running, and callisthenics are all cheaper than buying fitness equipment. They are also more convenient since they do not require any special equipment or facilities. As more people become aware of these alternatives, the demand for fitness equipment is likely to decrease.

Key players in India Fitness Equipment Market

Some of the leading companies in India Fitness Equipment Market include:

  • Viva Fitness
  • Ace Fitness
  • JSB Healthcare

These companies offer a wide range of products, including treadmills, ellipticals, exercise bikes, strength training equipment, and more. They have a strong presence in the Indian market and are well-known for their quality products.

Viva Fitness is one of the largest fitness equipment companies in India. They offer a wide range of products at competitive prices. 

Ace Fitness is another leading company in the India fitness equipment market. They offer high-quality products and have a strong reputation in the industry. 

JSB Healthcare is a smaller company that offers a limited selection of fitness equipment, but its products are very high quality.

Key Attractiveness of the Report

  • COVID-19 Impact on the Market.
  • 10 Years Market Numbers.
  • Historical Data Starting from 2018 to 2021.
  • Base Year: 2021.
  • Forecast Data until 2028.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report

  • India Fitness Equipment Market Outlook
  • Market Size of India Fitness Equipment Market, 2021
  • Forecast of India Fitness Equipment Market, 2028
  • Historical Data and Forecast of India Fitness Equipment Revenues & Volume for the Period 2018 - 2028
  • India Fitness Equipment Market Trend Evolution
  • India Fitness Equipment Market Drivers and Challenges
  • India Fitness Equipment Price Trends
  • India Fitness Equipment Porter's Five Forces
  • India Fitness Equipment Industry Life Cycle
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Type for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Cardiovascular Training Equipment for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Strength Training Equipment for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Other Equipment for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By End-users for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Home consumer for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By Health club/gym for the Period 2018 - 2028
  • Historical Data and Forecast of India Fitness Equipment Market Revenues & Volume By another commercial user for the Period 2018 - 2028
  • India Fitness Equipment Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By End-users
  • India Fitness Equipment Top Companies Market Share
  • India Fitness Equipment Competitive Benchmarking By Technical and Operational Parameters
  • India Fitness Equipment Company Profiles
  • India Fitness Equipment Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type 

  • Cardiovascular Training Equipment 
    • Treadmills
    • Elliptical Trainer/Cross Trainer
    • Stationary Bikes
    • Others 
    • Rowing
    • Stair/Stepper Machines
  • Strength Training Equipment
    • Weights And Single
    • Multifunctional Strength Training Equipment

By End User Applications

  • Health Clubs and Gyms
  • Residential
  • Commercial Buildings
  • Other Applications

By Regions

  • Northern
  • Western
  • Eastern 
  • Southern
India Fitness Equipment Market: FAQs
Yes, the report includes the impact of the coronavirus.
The market is driven by factors such as the increasing disposable incomes of Indian consumers and the growing health consciousness among Indian consumers.
Some of the key customers in the India Fitness Equipment Market include Working Individuals, Restaurants, and Hotels.
The India Fitness Equipment Market report covers 2022-2028 as the forecast years.
Some of the key manufacturers include Viva Fitness, Ace Fitness, and JSB Healthcare.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Fitness Equipment Market Overview
3.1 India Country Macro Economic Indicators
3.2 India Fitness Equipment Market Revenues & Volume, 2021 & 2028F
3.3 India Fitness Equipment Market - Industry Life Cycle
3.4 India Fitness Equipment Market - Porter's Five Forces
3.5 India Fitness Equipment Market Revenues & Volume Share, By Type, 2021 & 2028F
3.6 India Fitness Equipment Market Revenues & Volume Share, By End-users, 2021 & 2028F
4 India Fitness Equipment Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 India Fitness Equipment Market Trends
6 India Fitness Equipment Market, By Types
6.1 India Fitness Equipment Market, By Type
6.1.1 Overview and Analysis
6.1.2 India Fitness Equipment Market Revenues & Volume, By Type, 2018 - 2028F
6.1.3 India Fitness Equipment Market Revenues & Volume, By Cardiovascular Training Equipment, 2018 - 2028F
6.1.4 India Fitness Equipment Market Revenues & Volume, By Strength Training Equipment, 2018 - 2028F
6.1.5 India Fitness Equipment Market Revenues & Volume, By Other Equipment, 2018 - 2028F
6.2 India Fitness Equipment Market, By End-users
6.2.1 Overview and Analysis
6.2.2 India Fitness Equipment Market Revenues & Volume, By Home consumer, 2018 - 2028F
6.2.3 India Fitness Equipment Market Revenues & Volume, By Health club/gym, 2018 - 2028F
6.2.4 India Fitness Equipment Market Revenues & Volume, By another commercial user, 2018 - 2028F
7 India Fitness Equipment Market Import-Export Trade Statistics
7.1 India Fitness Equipment Market Export to Major Countries
7.2 India Fitness Equipment Market Imports from Major Countries
8 India Fitness Equipment Market Key Performance Indicators
9 India Fitness Equipment Market - Opportunity Assessment
9.1 India Fitness Equipment Market Opportunity Assessment, By Type, 2021 & 2028F
9.2 India Fitness Equipment Market Opportunity Assessment, By End-users, 2021 & 2028F
10 India Fitness Equipment Market - Competitive Landscape
10.1 India Fitness Equipment Market Revenue Share, By Companies, 2021
10.2 India Fitness Equipment Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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