Product Code: ETC213276 | Publication Date: Jul 2023 | Updated Date: Jan 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The India functional apparel market is a growing segment that focuses on performance-enhancing clothing for specific activities and environments. Functional apparel includes sportswear, activewear, and outdoor clothing designed to provide comfort, protection, and functionality during physical activities. The market is driven by the rising health and fitness consciousness among consumers, the popularity of sports and outdoor activities, and the adoption of athleisure as a fashion trend. Functional apparel is also gaining traction among professionals seeking workwear with functional features such as moisture-wicking and anti-bacterial properties. Key players in the market include sportswear brands, outdoor apparel manufacturers, and athleisure retailers offering a wide range of functional clothing options.
The India functional apparel market is influenced by several key drivers. Firstly, the increasing focus on health and wellness has led to a growing demand for functional apparel that offers features like moisture-wicking, odor-resistance, and UV protection. The rise of fitness and outdoor activities, such as yoga, running, and trekking, further fuels the demand for functional sportswear and activewear. Secondly, the preference for versatile and multipurpose apparel that can be worn for various activities and occasions drives the market`s growth. Additionally, advancements in fabric technology and innovative designs by functional apparel brands contribute to the popularity of these products in the India market.
The India functional apparel market encounters specific challenges. Firstly, educating consumers about the benefits and functionalities of functional apparel is essential. Many consumers may not be fully aware of the technical features and performance attributes of such clothing. Secondly, ensuring the availability of advanced and high-quality fabrics and technologies within the domestic market can be a challenge. Importing specialized materials may impact the final product`s cost and affordability for consumers. Moreover, achieving a balance between functionality and style in functional apparel design is crucial to appeal to fashion-conscious consumers.
The India functional apparel market experienced both challenges and opportunities during the Covid-19 pandemic. The demand for performance-oriented and functional apparel, such as activewear and athleisure, witnessed a surge as people sought comfortable clothing for home workouts and outdoor activities. The focus on health and fitness further boosted the sales of functional apparel. However, the closure of gyms, fitness centers, and sports facilities during lockdowns temporarily impacted sales. As restrictions eased, there was a gradual recovery in the functional apparel market, with brands emphasizing hygiene features and antimicrobial properties in their products to address health concerns. E-commerce channels played a crucial role in reaching consumers during the pandemic, enabling functional apparel brands to adapt to the changing retail landscape.
The India functional apparel market is catered to by various key players offering performance-oriented clothing. Notable players in this sector include Decathlon India, Puma India, Adidas India, and Nike India. These companies specialize in activewear, sportswear, and fitness apparel designed to provide comfort, flexibility, and performance benefits to consumers. Their emphasis on technological innovations, athleisure trends, and brand reputation has positioned them as leading players in the functional apparel market in India.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Functional Apparel Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Functional Apparel Market Revenues & Volume, 2020 & 2030F |
3.3 India Functional Apparel Market - Industry Life Cycle |
3.4 India Functional Apparel Market - Porter's Five Forces |
3.5 India Functional Apparel Market Revenues & Volume Share, By By Product Type, 2020 & 2030F |
3.6 India Functional Apparel Market Revenues & Volume Share, By By Application, 2020 & 2030F |
3.7 India Functional Apparel Market Revenues & Volume Share, By By Distribution Channel, 2020 & 2030F |
4 India Functional Apparel Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Functional Apparel Market Trends |
6 India Functional Apparel Market, By Types |
6.1 India Functional Apparel Market, By By Product Type |
6.1.1 Overview and Analysis |
6.1.2 India Functional Apparel Market Revenues & Volume, By By Product Type, 2020-2030F |
6.1.3 India Functional Apparel Market Revenues & Volume, By Sportswear, 2020-2030F |
6.1.4 India Functional Apparel Market Revenues & Volume, By Activewear, 2020-2030F |
6.1.5 India Functional Apparel Market Revenues & Volume, By Protective Clothing, 2020-2030F |
6.1.6 India Functional Apparel Market Revenues & Volume, By Others, 2020-2030F |
6.2 India Functional Apparel Market, By By Application |
6.2.1 Overview and Analysis |
6.2.2 India Functional Apparel Market Revenues & Volume, By Sports Industry, 2020-2030F |
6.2.3 India Functional Apparel Market Revenues & Volume, By Outdoor Clothing, 2020-2030F |
6.2.4 India Functional Apparel Market Revenues & Volume, By Healthcare sector, 2020-2030F |
6.3 India Functional Apparel Market, By By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 India Functional Apparel Market Revenues & Volume, By Offline Store, 2020-2030F |
6.3.3 India Functional Apparel Market Revenues & Volume, By Online Store, 2020-2030F |
7 India Functional Apparel Market Import-Export Trade Statistics |
7.1 India Functional Apparel Market Export to Major Countries |
7.2 India Functional Apparel Market Imports from Major Countries |
8 India Functional Apparel Market Key Performance Indicators |
9 India Functional Apparel Market - Opportunity Assessment |
9.1 India Functional Apparel Market Opportunity Assessment, By By Product Type, 2020 & 2030F |
9.2 India Functional Apparel Market Opportunity Assessment, By By Application, 2020 & 2030F |
9.3 India Functional Apparel Market Opportunity Assessment, By By Distribution Channel, 2020 & 2030F |
10 India Functional Apparel Market - Competitive Landscape |
10.1 India Functional Apparel Market Revenue Share, By Companies, 2023 |
10.2 India Functional Apparel Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |