Product Code: ETC021524 | Publication Date: Jun 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The India makeup products market import shipment demonstrated robust growth with a strong CAGR from 2020-2024. However, the growth rate between 2023 and 2024 showed a slight deceleration. Overall, the market expanded steadily, indicating a positive momentum and upward trend during the period.
The India makeup Products market is growing rapidly due to the increasing demand for natural and herbal products. The various factors driving growth in the market include increasing disposable incomes, rising awareness about cosmetics, expanding population of women using makeup, and changing lifestyles. Furthermore, growing internet penetration has enabled people to access an array of online stores selling affordable beauty products at their fingertips. All these factors are expected to drive the India Make up Products Market over the forecast period 2025-2031
1) Growing Demand For Natural & Herbal Cosmetics: The demand for natural & herbal cosmetics is steadily increasing among consumers owing to rising awareness about harmful effects of chemical based products on skin. This factor is expected to create a positive impact on the India make up product market during the forecast period 2025-2031
2) Rising Awareness Among Consumers Regarding Cosmetic Brands: Rising consumer confidence in terms of spending more money on cosmetics have resulted in increased competition between cosmetic brands across different verticals including skincare, hair care and color cosmeceuticals that results in availability of many options such as trendiest colors and formulations which will further drive this market growth over coming years .
3) Increasing Internet Penetration & Availability Of Affordable Beauty Products Online: With wide spread internet connectivity coupled with emergence ecommerce portals it has become easier than ever before for customers shop from any part world hence leading easy accessibility towards vast variety products available at discounted prices thus positively impacting overall industry revenues
4) Growing Population Of Women Using Makeup In Rural Areas : There respective areas and regions there been considerable increase number women who were previously unaware these types use them however now they been exposed through media campaigns advertisement which allowed them gain knowledge regarding same also resulted higher sales volumes .
1) High Price Of Luxury And Premium Brand Formulations : The luxury pricing point associated with some premium brand formulations can be difficult barrier entry many potential customers leading reduced customer base affecting total revenue collected by major players operating within space .
2 ) Counterfeiting Issues Faced By Manufacturers : Quality control measures or counterfeiting issues faced by manufacturers have led mistrust consumers while purchasing online thus dampening growth prospects industry at large scale.
3 ) Lack Infrastructure To Store Expensive Ingredients Used In Formulations : Many times manufacturers lack infrastructure store expensive ingredients used formulating new products may lead extra expenses curtailing profits earned company thereby reducing motivation come out innovative range items attract larger crowd .
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Make up Products Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Make up Products Market Revenues & Volume, 2021 & 2031F |
3.3 India Make up Products Market - Industry Life Cycle |
3.4 India Make up Products Market - Porter's Five Forces |
3.5 India Make up Products Market Revenues & Volume Share, By Types, 2021 & 2031F |
3.6 India Make up Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Make up Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing urbanization and increasing disposable income leading to higher spending on cosmetic products. |
4.2.2 Increasing influence of social media, beauty influencers, and celebrities promoting makeup trends. |
4.2.3 Rising awareness and demand for natural and organic makeup products among consumers. |
4.3 Market Restraints |
4.3.1 Price sensitivity among a significant portion of the population limiting the adoption of premium makeup products. |
4.3.2 Cultural and societal factors influencing conservative attitudes towards makeup in certain regions. |
4.3.3 Lack of standardized regulations and quality control leading to concerns about product safety and authenticity. |
5 India Make up Products Market Trends |
6 India Make up Products Market, By Types |
6.1 India Make up Products Market, By Types |
6.1.1 Overview and Analysis |
6.1.2 India Make up Products Market Revenues & Volume, By Types, 2021-2031F |
6.1.3 India Make up Products Market Revenues & Volume, By Foundation, 2021-2031F |
6.1.4 India Make up Products Market Revenues & Volume, By Face Powder, 2021-2031F |
6.1.5 India Make up Products Market Revenues & Volume, By Blush, 2021-2031F |
6.1.6 India Make up Products Market Revenues & Volume, By Concealer, 2021-2031F |
6.1.7 India Make up Products Market Revenues & Volume, By Bronzer, 2021-2031F |
6.1.8 India Make up Products Market Revenues & Volume, By Others, 2021-2031F |
6.2 India Make up Products Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Make up Products Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.3 India Make up Products Market Revenues & Volume, By Specialist Retailers, 2021-2031F |
6.2.4 India Make up Products Market Revenues & Volume, By Pharmacies, 2021-2031F |
6.2.5 India Make up Products Market Revenues & Volume, By Online Retailers, 2021-2031F |
6.2.6 India Make up Products Market Revenues & Volume, By Others, 2021-2031F |
7 India Make up Products Market Import-Export Trade Statistics |
7.1 India Make up Products Market Export to Major Countries |
7.2 India Make up Products Market Imports from Major Countries |
8 India Make up Products Market Key Performance Indicators |
8.1 Social media engagement metrics such as likes, shares, and comments on makeup-related content. |
8.2 Number of new product launches and innovations in the makeup market in India. |
8.3 Consumer sentiment analysis through surveys and feedback on preferences for makeup product features and ingredients. |
8.4 Growth in the number of makeup tutorials, beauty blogs, and online communities focused on makeup trends in India. |
9 India Make up Products Market - Opportunity Assessment |
9.1 India Make up Products Market Opportunity Assessment, By Types, 2021 & 2031F |
9.2 India Make up Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Make up Products Market - Competitive Landscape |
10.1 India Make up Products Market Revenue Share, By Companies, 2024 |
10.2 India Make up Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |