India Mattress Market (2023-2029) | Revenue, Share, Growth, Value, Forecast, Industry, Analysis, COVID-19 IMPACT, Size, Companies, Outlook & Trends

Topics Covered in the India Mattress Market

India Mattress Market report thoroughly covers the market by product type, by distribution channel, by size, and by applications. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

India Mattress Market Overview

India mattress market is expected to grow over the coming years underpinned by the increasing population in India is driving the growth of this market. Moreover, rising disposable income has enabled customers to purchase quality mattresses, thereby driving the demand for mattresses across urban and rural areas. Additionally, increasing awareness regarding health benefits associated with sleeping on comfortable beds is contributing towards the growth of the market as well. Furthermore, easy access to financing options such as EMI and credit cards are encouraging more people to invest in sleep solutions like mattresses that can provide better comfort while sleeping.

According to 6Wresearch, the India Mattress Market size is projected to expand at a CAGR of 8% during the forecast period 2023-2029. The market growth is driven by various aspects such as rising income of middle-class population, changing lifestyle leads to a high purchase of premium mattress, and emergence of ecommerce stores. The growing population in India continues to be a major factor driving demand for mattress products over time. As demographic trends indicate an increase in India’s population, there will be more individuals requiring basic home essentials such as mattresses for better rest and relaxation daily. Rising disposable incomes have allowed consumers across all socio-economic strata greater access and affordability when it comes to purchasing mattress products like spring/coil & foam among others. This has resulted in faster penetration rates even in small towns and villages where previously they were not available or affordable due mainly to due lack of proper distribution channels. On the other hand, some challenges included that can hinder market growth are Low Awareness Levels among Consumers and Price Sensitivity. However, the market still has a huge potential to grow with the integration of features like orthopaedic Mattress and Reversible Mattress, appealing to consumers to invest or switch their mattresses, leading to the India Mattress Market growth.

COVID-19 Influence on the India Mattress Market

The COVID-19 pandemic had a mixed impact on the India Mattress Market which is a part of the Asia Pacific Mattress Market. With the complete lockdown in the country, all the mattress outlets were temporarily closed, leading to a decline in production purchase. In addition to this, interruption in the product supply led to shortages of raw materials, which, in turn, slowed down the manufacturing process. However, the market still experienced some growth potential during the pandemic with increased awareness of health and hygiene, there was a slight shift in consumer preferences within the mattress industry. As a result, the demand for mattresses that were hypoallergenic, antimicrobial, and easy to clean had increased in the country.

Key Players of the India Mattress Market

Key players in the India mattress market have adapted to these changing consumer preferences by introducing innovative products. E-commerce platforms played a pivotal role in driving sales, as consumers increasingly turned to online shopping during the pandemic due to safety concerns. Some of the leading players include:

• Kurlon
• Sleepwell
• Springwel

Government Initiatives introduced in the India Mattress Market

The market share of Mattress industry in India has been augmenting across the country with the introduction of favorable government policies. One of them is the 'Make in India' campaign, which aimed to encourage domestic manufacturing with the purpose to reduce reliability on imports. This initiative has encouraged local mattress manufacturers to increase their production capabilities and quality standards, making them competitive in both the markets, including domestic and international. Additionally, the government has taken an initiative by providing financial incentives to the manufacturers to boost the domestic manufacturing of various products, including mattresses. Moreover, the governments emphasize on offering affordable housing and the 'Housing for All' program, which indirectly supporting the mattress industry. As more people will be able to access houses due to affordable housing programme, the demand for mattresses would also surge.

Market Analysis by Product Type

According to Dhaval, Research Manager, 6Wresearch, memory foam mattresses have experienced a high sales in the India mattress market owing to their various features such as unique comfort and support features, as well as their adaptability to changing consumer preferences.  However, the mattress’s demand keeps changing with the changing consumer preferences.

Market Analysis by Application

Based on the application, the domestic sector is currently fuelling the India mattress market share underpinned by its sheer size. Nevertheless, the emergence in the commercial sectors has been seeing, leading to increasing high-quality mattresses demand.

Key attractiveness of the report

• COVID-19 Impact on the Market.
• 10 Years Market Numbers.
• Historical Data Starting from 2019 to 2022.
• Base Year: 2022.
• Forecast Data until 2029.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• India Mattress Market Outlook
• Market Size of India Mattress Market, 2022
• Forecast of India Mattress Market, 2029
• Historical Data and Forecast of India Mattress Revenues & Volume for the Period 2019 - 2029
• India Mattress Market Trend Evolution
• India Mattress Market Drivers and Challenges
• India Mattress Price Trends
• India Mattress Porter's Five Forces
• India Mattress Industry Life Cycle
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Product Type for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Innerspring?Mattress for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Memory Foam Mattress for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Latex Mattress for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Others for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Distribution Channel for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Offline for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Online for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Size for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Twin or Single Size for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Twin XL Size for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Full or Double Size for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Queen Size for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By King Size Mattress for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Others for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Application for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Domestic for the Period 2019 - 2029
• Historical Data and Forecast of India Mattress Market Revenues & Volume By Commercial for the Period 2019 - 2029
• India Mattress Import Export Trade Statistics
• Market Opportunity Assessment By Product Type
• Market Opportunity Assessment By Distribution Channel
• Market Opportunity Assessment By Size
• Market Opportunity Assessment By Application
• India Mattress Top Companies Market Share
• India Mattress Competitive Benchmarking By Technical and Operational Parameters
• India Mattress Company Profiles
• India Mattress Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product Type

• Innerspring Mattress
• Memory Foam Mattress
• Latex Mattress
• Others

By Distribution Channel

• Offline
• Online

By Size

• Twin Or Single Size
• Twin XL Size
• Full Or Double Size
• Queen Size
• King Size Mattress
• Others

By Application

• Domestic
• Commercial