| Product Code: ETC10436814 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Retail E Commerce Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Retail E Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 India Retail E Commerce Market - Industry Life Cycle |
3.4 India Retail E Commerce Market - Porter's Five Forces |
3.5 India Retail E Commerce Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 India Retail E Commerce Market Revenues & Volume Share, By Platform, 2021 & 2031F |
3.7 India Retail E Commerce Market Revenues & Volume Share, By Function, 2021 & 2031F |
3.8 India Retail E Commerce Market Revenues & Volume Share, By End Use, 2021 & 2031F |
4 India Retail E Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in India |
4.2.2 Growing middle-class population with higher disposable income |
4.2.3 Expansion of logistics infrastructure and last-mile delivery capabilities |
4.2.4 Rise in digital payment adoption and financial inclusion efforts |
4.3 Market Restraints |
4.3.1 Regulatory challenges and evolving e-commerce policies in India |
4.3.2 Intense competition among e-commerce players leading to margin pressures |
4.3.3 Poor physical infrastructure and logistics challenges in certain regions |
4.3.4 Cybersecurity threats and data privacy concerns |
5 India Retail E Commerce Market Trends |
6 India Retail E Commerce Market, By Types |
6.1 India Retail E Commerce Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Retail E Commerce Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 India Retail E Commerce Market Revenues & Volume, By B2C (Business to Consumer), 2021 - 2031F |
6.1.4 India Retail E Commerce Market Revenues & Volume, By B2B (Business to Business), 2021 - 2031F |
6.1.5 India Retail E Commerce Market Revenues & Volume, By C2C (Consumer to Consumer), 2021 - 2031F |
6.2 India Retail E Commerce Market, By Platform |
6.2.1 Overview and Analysis |
6.2.2 India Retail E Commerce Market Revenues & Volume, By Shopify, Magento, 2021 - 2031F |
6.2.3 India Retail E Commerce Market Revenues & Volume, By Alibaba, Amazon Business, 2021 - 2031F |
6.2.4 India Retail E Commerce Market Revenues & Volume, By eBay, Etsy, 2021 - 2031F |
6.3 India Retail E Commerce Market, By Function |
6.3.1 Overview and Analysis |
6.3.2 India Retail E Commerce Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.3.3 India Retail E Commerce Market Revenues & Volume, By Wholesale Trading, 2021 - 2031F |
6.3.4 India Retail E Commerce Market Revenues & Volume, By Second-Hand Selling, 2021 - 2031F |
6.4 India Retail E Commerce Market, By End Use |
6.4.1 Overview and Analysis |
6.4.2 India Retail E Commerce Market Revenues & Volume, By Fashion, 2021 - 2031F |
6.4.3 India Retail E Commerce Market Revenues & Volume, By Electronics, 2021 - 2031F |
6.4.4 India Retail E Commerce Market Revenues & Volume, By Small Businesses, 2021 - 2031F |
7 India Retail E Commerce Market Import-Export Trade Statistics |
7.1 India Retail E Commerce Market Export to Major Countries |
7.2 India Retail E Commerce Market Imports from Major Countries |
8 India Retail E Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) indicating customer spending habits |
8.2 Customer acquisition cost (CAC) and customer retention rate reflecting marketing effectiveness and customer loyalty |
8.3 Conversion rate from website/app visits to purchases, showing platform engagement and user experience |
8.4 Average delivery time and order fulfillment rate, reflecting operational efficiency and customer satisfaction |
8.5 Return rate and customer complaints, indicating product quality and service issues |
9 India Retail E Commerce Market - Opportunity Assessment |
9.1 India Retail E Commerce Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 India Retail E Commerce Market Opportunity Assessment, By Platform, 2021 & 2031F |
9.3 India Retail E Commerce Market Opportunity Assessment, By Function, 2021 & 2031F |
9.4 India Retail E Commerce Market Opportunity Assessment, By End Use, 2021 & 2031F |
10 India Retail E Commerce Market - Competitive Landscape |
10.1 India Retail E Commerce Market Revenue Share, By Companies, 2024 |
10.2 India Retail E Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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