India Snacks Market (2026-2032) | Trends, Industry, Growth, Competitive Landscape, Analysis, Size & Revenue, Share, Outlook, Companies, Value, Forecast, Segmentation

Market Forecast By Product type (Crisps/chips, Nachos, Pretzels, Tortillas, Biscuits/crackers, RTE popcorn, Others (puffs, fries, curls, and crunchies)), By Product category (Regular snacks, Cheese based snacks), By Flavor (Regular/standard, Single flavored, Blended flavor), By Nature (Organic, Conventional), By Packaging size (< 10 OZ, 10 - 20 OZ, 21 - 30 OZ, > 30 OZ), By Price (Regular, Premium), By Brand (Branded, Private label), By Packaging (Pouches, Bags, Cans, Cardboard boxes, Others) And Competitive Landscape

Product Code: ETC7554061 Publication Date: Sep 2024 Updated Date: Jan 2026 Product Type: Market Research Report
Publisher: 6Wresearch Author: Summon Dutta No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

India Snacks Market Growth Rate

According to 6Wresearch internal database and industry insights, the India Snacks Market is projected to grow at a compound annual growth rate (CAGR) of 8.5% during the forecast period (2026–2032).

Five-Year Growth Trajectory of the India Snacks Market with Core Drivers

Below mentioned is the evaluation of year‑wise growth rate along with key growth drivers:

Year CAGR (%) Growth Drivers
2021 4.5 Increasing demand for convenient and on-the-go snacking.
2022 5.2 Rise in disposable income and evolving urban lifestyles.
2023 6 Growth of modern retail and e-commerce platforms.
2024 7.3 Product innovation in healthier snacks and new flavors.
2025 8.1 Growing preference for branded snacks and premium offerings.

Topics Covered in the India Snacks Market Report

The India Snacks Market report thoroughly covers the market by product type, product category, flavor, nature, packaging size, price, brand, and packaging. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which help stakeholders devise and align their market strategies according to the current and future market dynamics.

India Snacks Market Highlights

Report Name India Snacks Market
Forecast period 2026-2032
CAGR 8.5%
Growing Sector Food

India Snacks Market Synopsis

India Snacks Market is expected to attain enormous growth owing to an increase in demand for more convenient, ready-to-eat snacks, coupled with product innovation in healthier options, assorted flavors, and premium formats. Apart from this, the growing middle class, evolving consumption patterns, and intensifying urbanization are all contributing to the massive demand for branded and varied snacks. Generally, snack food items such as chips, cookies, sweet & savory items, nachos, tortillas, etc., are extensively consumed by various individuals and there is higher demand for organic, healthy, and ready-to-eat snacks as more consumers focus on health and wellness.

Evaluation of Growth Drivers in the India Snacks Market

Below mentioned are some prominent drivers and their influence on the market dynamics:

Drivers Primary Segments Affected Why it Matters (Evidence)
Urbanization & Lifestyle Changes All Product Types Increases demand for convenient snacks in urban and semi-urban areas
Rising Demand for Healthier Snacks Organic Snacks; Cheese-based Snacks Health-conscious consumers drive demand for low-calorie, organic snacks
E-Commerce Growth All Product Types Expands reach of snacks to wider audiences and improves convenience
Innovation in Flavors Flavored Snacks (Single/Blended) Attracts new customer segments and increases brand differentiation
Increasing Disposable Income Premium Snacks; Branded Products Boosts consumption of premium and branded snack offerings

India Snacks Market is expected to grow at a CAGR of 8.5% during the forecast period (2026-2032). Growing disposable incomes and changing consumer lifestyles, along with increasing access to modern retail and e-commerce platforms, is helping drive both volume and premium sales in the snack category. Apart from this, the India Snacks Market Growth can be attributed to rising urbanization and innovations in healthier snack options. Further, the growth of modern retail and e-commerce platforms is contributing to enhanced product accessibility and convenience, further boosting market expansion.

Evaluation of Restraints in the India Snacks Market

Below mentioned are some major restraints and their influence on the market dynamics:

Restraints Primary Segments Affected What This Means (Evidence)
Price Sensitivity Mass Market Snacks; Budget Consumers Limits premium snack offerings for price-conscious consumers
Health Consciousness Fried Snacks; High-calorie Products Growing concern over high-sodium and high-fat snacks hinders growth
Supply Chain and Raw Material Costs All Snack Types Fluctuating prices of ingredients like potatoes, oil, and spices affect production costs
Regulatory Challenges Packaging (Environmental Impact) Increasing regulatory pressure on packaging waste and sustainability
Competition from Local Street Vendors Convenience Stores; Online Retail Channels Local and street food alternatives offer cheaper snack options

India Snacks Industry Challenges

India Snacks Industry is expected to experience steady growth; however, challenges persist. High price sensitivity, particularly in rural and semi-urban areas, limits the growth of premium snack offerings. Health concerns related to high-fat, high-sodium, and deep-fried snacks could shift consumer preference toward healthier alternatives. In addition, raw material price fluctuations, especially for key ingredients like potatoes and oil, pose challenges for maintaining pricing stability. Apart from this, regulatory pressure related to packaging waste and the environmental impact of single-use plastics is instigating brands to capitalize on sustainable packaging solutions.

India Snacks Market Trends

Here is a list of key trends shaping the India Snacks Industry:

  • Innovations in Flavoring & Ingredients - New and exotic combinations of spices are being used by manufacturers to attract more consumers through flavor variety, and target regional preferences.
  • Expanding E-commerce Channels - Growth in online purchasing channels for higher value-priced and hard-to-find snacks, will enable easier access to these products from manufacturers' websites.
  • Surging Demand for Healthier Snacks - Consumers have become more aware about health & wellness; the demand for organic, low-fat, low-sodium and gluten-free snacks will continue to rise.

Investment Opportunities in the India Snacks Market

Below is a list of various opportunities present in the India Snacks Industry:

  • Health Consciousness Snack Innovations - Developing new and improved snack items based on a health-conscious market segment (i.e. organic, gluten-free, etc.) will resonate with the large and growing segment of health-oriented consumers.
  • Eco-Friendly Packaging Solutions - Creating a line-up of eco-friendly and sustainable packaging alternatives will not only satisfy environmentally-minded shoppers but will also help businesses comply with changing governmental regulations.
  • Development of Online Channels - Strengthening direct-to-consumer e-commerce platforms and partnerships with online grocery stores will help expand reach and improve convenience.

Top 5 Leading Players in the India Snacks Market

Some of the leading companies operating in the India Snacks Market are:

1. PepsiCo India (Lays, Kurkure)

Company Name PepsiCo India (Lays, Kurkure)
Established Year 1989
Headquarters Gurgaon, India
Website Click Here

PepsiCo is a major player in the Indian snacks market, offering popular brands like Lays and Kurkure, known for a wide range of flavors and products that cater to both mass and premium markets.

2. Haldiram’s

Company Name Haldiram’s
Established Year 1937
Headquarters New Delhi, India
Website Click Here

Known for its traditional and innovative snacks, Haldiram’s has a strong presence in the Indian market with products ranging from namkeens and bhujias to packaged ready-to-eat snacks.

3. Britannia Industries (Treat, Tiger)

Company Name Britannia Industries (Treat, Tiger)
Established Year 1892
Headquarters Kolkata, India
Website Click Here

A leading player in the Indian biscuit and snacks market, Britannia offers popular snack varieties under its Treat and Tiger brands, catering to both premium and value segments.

4. ITC Limited (Bingo, Sunfeast)

Company Name ITC Limited (Bingo, Sunfeast)
Established Year 1910
Headquarters Kolkata, India
Website Click Here

ITC offers a wide variety of snack products under its Bingo and Sunfeast brands, catering to the growing demand for convenient and innovative snack solutions.

5. Prataap Snacks (Yellow Diamond)

Company Name Prataap Snacks (Yellow Diamond)
Established Year 2006
Headquarters Indore, India
Website -

Prataap Snacks, with its Yellow Diamond brand, offers a wide range of snacks including chips, namkeens, and extruded snacks, catering to both mass and premium consumer segments.

Government Regulations Introduced in the India Snacks Market

According to India Government Data, the Food Safety and Standards Authority of India (FSSAI), has developed several food safety and quality control regulations pertaining specifically to the snacks industry. These regulations specify how manufacturers must label snack food items, provide nutritional information on the nutritional labels, and follow strict sanitation and hygiene protocols throughout the entire manufacturing process, including the handling of all raw ingredients used to manufacture the finished snack products.

The Ministry of Food Processing Industries is supporting the adoption of modern technology in food production and packaging, as well as the implementation of sustainable agricultural practices in food processing and packaging. In addition, the government's Make in India initiative will promote and support the growth of processed snack food manufacturing and exporting businesses by providing them with tax benefits and financial assistance.

Future Insights of the India Snacks Market

The future of the India Snack Foods Market currently indicate a positive outlook. As consumer demand for new and improved types of snack foods continues to evolve, the market will experience substantial growth due to this evolving consumer trend. The development and growth of modern retail formats and the expansion of worldwide e-commerce platforms will continue to increase the availability of various snack foods and to enhance the convenience of purchasing and receiving these products.

Extensive potential product development in terms of new flavors, healthier substitutes, and more sustainable packaging will remain as key components of the future growth of the India Snack Foods Market. There is also expected to be continued long-term growth due to increasing disposable incomes and the ongoing popularity of brand-name and premium products.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Crisps/Chips to Dominate the Market – By Product Type

According to Rahul, Senior Research Analyst, 6Wresearch, the Crisps/Chips segment is anticipated to dominate the India Snacks Market Share due to its widespread popularity, versatility, and consumer preference for crunchy, flavorful snacks. Chips remain a staple across all age groups and are frequently consumed in both casual and social settings.

Single Flavored Snacks to Dominate the Market – By Flavor

Single Flavored segment is expected to gain traction in the forthcoming years as consumers gravitate towards familiar and classic flavors like salted, cheese, and barbecue in their snack choices.

Conventional Snacks to Dominate the Market – By Nature

The Conventional segment is likely to lead the India Snacks Market, as traditional snacks maintain high consumer loyalty due to established preferences and availability.

Pouches to Dominate the Market – By Packaging

Pouches packaging format is expected to dominate the market owing to its lightweight, cost-effective nature, and the ability to preserve freshness. This will make it the preferred option across retail channels.

Key Attractiveness of the Report

  • 10 Years of Market Numbers
  • Historical Data Starting from 2022 to 2025
  • Base Year: 2025
  • Forecast Data until 2032
  • Key Performance Indicators Impacting the Market
  • Major Upcoming Developments and Projects

Key Highlights of the Report:

  • India Snacks Market Outlook
  • Market Size of India Snacks Market, 2025
  • Forecast of India Snacks Market, 2032
  • Historical Data and Forecast of India Snacks Revenues & Volume for the Period 2022- 2032
  • India Snacks Market Trend Evolution
  • India Snacks Market Drivers and Challenges
  • India Snacks Price Trends
  • India Snacks Porter's Five Forces
  • India Snacks Industry Life Cycle
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Product type for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Crisps/chips for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Nachos for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Pretzels for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Tortillas for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Biscuits/crackers for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By RTE popcorn for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Others (puffs, fries, curls, and crunchies) for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Product category for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Regular snacks for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Cheese based snacks for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Flavor for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Regular/standard for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Single flavored for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Blended flavor for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Nature for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Organic for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Conventional for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Packaging size for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By < 10 OZ for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By 10 - 20 OZ for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By 21 - 30 OZ for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By > 30 OZ for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Price for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Regular for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Premium for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Brand for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Branded for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Private label for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Packaging for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Pouches for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Bags for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Cans for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Cardboard boxes for the Period 2022- 2032
  • Historical Data and Forecast of India Snacks Market Revenues & Volume By Others for the Period 2022- 2032
  • India Snacks Import Export Trade Statistics
  • Market Opportunity Assessment By Product type
  • Market Opportunity Assessment By Product category
  • Market Opportunity Assessment By Flavor
  • Market Opportunity Assessment By Nature
  • Market Opportunity Assessment By Packaging size
  • Market Opportunity Assessment By Price
  • Market Opportunity Assessment By Brand
  • Market Opportunity Assessment By Packaging
  • India Snacks Top Companies Market Share
  • India Snacks Competitive Benchmarking By Technical and Operational Parameters
  • India Snacks Company Profiles
  • India Snacks Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product Type

  • Crisps/Chips
  • Nachos
  • Pretzels
  • Tortillas
  • Biscuits/Crackers
  • RTE Popcorn
  • Others (Puffs, Fries, Curls, and Crunchies)

By Product Category

  • Regular Snacks
  • Cheese‑Based Snacks

By Flavor

  • Regular/Standard
  • Single Flavored
  • Blended Flavor

By Nature

  • Organic
  • Conventional

By Packaging Size

  • < 10 OZ
  • 10 - 20 OZ
  • 21 - 30 OZ
  • > 30 OZ

By Price

  • Regular
  • Premium

By Brand

  • Branded
  • Private Label

By Packaging

  • Pouches
  • Bags
  • Cans
  • Cardboard Boxes
  • Others

India Snacks Market (2026-2032): FAQs

India Snacks Market is projected to grow at a CAGR of 8.5% between 2026–2032.
Key opportunities are premium snack innovations, growth of e commerce channels, and sustainable packaging investments.
Growth is being propelled by increasing demand for convenient meal solutions, product innovation, e commerce growth, and rising disposable income.
In general, regular Snacks category leads due to constant demand for traditional, mass-market snack options.
6Wresearch actively monitors the India Snacks Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India Snacks Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Snacks Market Overview
3.1 India Country Macro Economic Indicators
3.2 India Snacks Market Revenues & Volume, 2022 & 2032F
3.3 India Snacks Market - Industry Life Cycle
3.4 India Snacks Market - Porter's Five Forces
3.5 India Snacks Market Revenues & Volume Share, By Product type, 2022 & 2032F
3.6 India Snacks Market Revenues & Volume Share, By Product category, 2022 & 2032F
3.7 India Snacks Market Revenues & Volume Share, By Flavor, 2022 & 2032F
3.8 India Snacks Market Revenues & Volume Share, By Nature, 2022 & 2032F
3.9 India Snacks Market Revenues & Volume Share, By Packaging size, 2022 & 2032F
3.10 India Snacks Market Revenues & Volume Share, By Price, 2022 & 2032F
3.11 India Snacks Market Revenues & Volume Share, By Brand, 2022 & 2032F
4 India Snacks Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.2.1 Increasing urbanization and changing lifestyles leading to a rise in demand for convenient and on-the-go snack options.
4.2.2 Growing young population with high disposable income and preference for snacking between meals.
4.2.3 Rising awareness about health and wellness leading to a shift towards healthier snack options like organic, gluten-free, and low-calorie snacks.
4.3 Market Restraints
4.3.1 Regulatory challenges related to food safety standards and labeling requirements impacting the manufacturing and distribution of snacks.
4.3.2 Fluctuating raw material prices such as grains, oils, and flavorings affecting the overall production costs.
4.3.3 Intense competition in the market leading to pricing pressures and the need for continuous innovation to stay relevant.
5 India Snacks Market Trends
6 India Snacks Market, By Types
6.1 India Snacks Market, By Product type
6.1.1 Overview and Analysis
6.1.2 India Snacks Market Revenues & Volume, By Product type, 2022- 2032F
6.1.3 India Snacks Market Revenues & Volume, By Crisps/chips, 2022- 2032F
6.1.4 India Snacks Market Revenues & Volume, By Nachos, 2022- 2032F
6.1.5 India Snacks Market Revenues & Volume, By Pretzels, 2022- 2032F
6.1.6 India Snacks Market Revenues & Volume, By Tortillas, 2022- 2032F
6.1.7 India Snacks Market Revenues & Volume, By Biscuits/crackers, 2022- 2032F
6.1.8 India Snacks Market Revenues & Volume, By RTE popcorn, 2022- 2032F
6.2 India Snacks Market, By Product category
6.2.1 Overview and Analysis
6.2.2 India Snacks Market Revenues & Volume, By Regular snacks, 2022- 2032F
6.2.3 India Snacks Market Revenues & Volume, By Cheese based snacks, 2022- 2032F
6.3 India Snacks Market, By Flavor
6.3.1 Overview and Analysis
6.3.2 India Snacks Market Revenues & Volume, By Regular/standard, 2022- 2032F
6.3.3 India Snacks Market Revenues & Volume, By Single flavored, 2022- 2032F
6.3.4 India Snacks Market Revenues & Volume, By Blended flavor, 2022- 2032F
6.4 India Snacks Market, By Nature
6.4.1 Overview and Analysis
6.4.2 India Snacks Market Revenues & Volume, By Organic, 2022- 2032F
6.4.3 India Snacks Market Revenues & Volume, By Conventional, 2022- 2032F
6.5 India Snacks Market, By Packaging size
6.5.1 Overview and Analysis
6.5.2 India Snacks Market Revenues & Volume, By < 10 OZ, 2022- 2032F
6.5.3 India Snacks Market Revenues & Volume, By 10 - 20 OZ, 2022- 2032F
6.5.4 India Snacks Market Revenues & Volume, By 21 - 30 OZ, 2022- 2032F
6.5.5 India Snacks Market Revenues & Volume, By > 30 OZ, 2022- 2032F
6.6 India Snacks Market, By Price
6.6.1 Overview and Analysis
6.6.2 India Snacks Market Revenues & Volume, By Regular, 2022- 2032F
6.6.3 India Snacks Market Revenues & Volume, By Premium, 2022- 2032F
6.7 India Snacks Market, By Brand
6.7.1 Overview and Analysis
6.7.2 India Snacks Market Revenues & Volume, By Branded, 2022- 2032F
6.7.3 India Snacks Market Revenues & Volume, By Private label, 2022- 2032F
6.8 India Snacks Market, By Packaging
6.8.1 Overview and Analysis
6.8.2 India Snacks Market Revenues & Volume, By Pouches, 2022- 2032F
6.8.3 India Snacks Market Revenues & Volume, By Bags, 2022- 2032F
6.8.4 India Snacks Market Revenues & Volume, By Cardboard boxes, 2022- 2032F
6.8.5 India Snacks Market Revenues & Volume, By Cardboard boxes, 2022- 2032F
6.8.6 India Snacks Market Revenues & Volume, By Others, 2022- 2032F
7 India Snacks Market Import-Export Trade Statistics
7.1 India Snacks Market Export to Major Countries
7.2 India Snacks Market Imports from Major Countries
8 India Snacks Market Key Performance Indicators
8.1 Consumer engagement metrics such as social media interactions, website traffic, and online reviews indicating the popularity and acceptance of snack products.
8.2 Market penetration rate in tier 2 and tier 3 cities reflecting the expansion and accessibility of snack brands beyond metropolitan areas.
8.3 Customer retention rate and repeat purchase behavior showcasing the loyalty and satisfaction levels among consumers towards snack brands.
9 India Snacks Market - Opportunity Assessment
9.1 India Snacks Market Opportunity Assessment, By Product type, 2022 & 2032F
9.2 India Snacks Market Opportunity Assessment, By Product category, 2022 & 2032F
9.3 India Snacks Market Opportunity Assessment, By Flavor, 2022 & 2032F
9.4 India Snacks Market Opportunity Assessment, By Nature, 2022 & 2032F
9.5 India Snacks Market Opportunity Assessment, By Packaging size, 2022 & 2032F
9.6 India Snacks Market Opportunity Assessment, By Price, 2022 & 2032F
9.7 India Snacks Market Opportunity Assessment, By Brand, 2022 & 2032F
9.7 India Snacks Market Opportunity Assessment, By Packaging, 2022 & 2032F
10 India Snacks Market - Competitive Landscape
10.1 India Snacks Market Revenue Share, By Companies, 2022 & 2032F
10.2 India Snacks Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer

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