India Sportswear Market (2025-2031) | Trends, Share, Size, Growth, Revenue, Analysis, industry, Forecast, industry, Outlook

India Sportswear Market Highlights

Report Name	India Sportswear Market
Forecast period	2025-2031
CAGR	5.1%
Growing Sector	Athleisure

Topics Covered in the India Sportswear Market Report

India Sportswear Market report thoroughly covers the market By Product types, by Distribution Channel and by Demographics. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

India Sportswear Market Synopsis

India sportswear market is experiencing significant growth, driven by increasing consumer awareness of fitness and health. The market benefits from a rising trend of athleisure and a growing preference for sports-related apparel among young, urban populations. Key players are expanding their product offerings to cater to diverse consumer needs, further stimulating market expansion. Technological advancements in fabric innovation and sustainable production are also shaping the industry's future trajectory.

According to 6Wresearch, the India Sportswear Market is estimated to reach at CAGR of 5.1% during the forecast period 2025-2031. This growth is primarily driven by several key factors. Firstly, increasing awareness regarding health and fitness, particularly among the younger urban demographic, is fueling demand for sportswear. The rise in athleisure, driven by changing consumer lifestyles and preferences for versatile, stylish, and comfortable clothing, is further supporting market expansion. Additionally, advancements in fabric technology and a growing inclination toward sustainable and eco-friendly materials are enhancing product offerings and attracting more consumers. Furthermore, the expansion of online retail platforms has significantly contributed to the accessibility and availability of sportswear across various regions in India, providing a convenient shopping experience.

However, the market also faces certain challenges that could impede its growth. The high cost of premium sportswear products, particularly from global brands, could limit their adoption in price-sensitive segments. Additionally, local players face intense competition from international brands, which have a strong foothold in the market, making it difficult for emerging companies to establish themselves. Moreover, while demand for sportswear is rising, the lack of sufficient infrastructure in certain regions and varying preferences in rural areas may hinder overall market penetration. Despite these challenges, the sector is poised for steady growth in the coming years.

India Sportswear Market Trends

India sportswear market is witnessing several key trends shaping its growth trajectory. Increasing participation in fitness activities, along with a rising awareness of health and wellness, is driving the demand for sports apparel. Athleisure continues to gain popularity, as consumers prefer multifunctional clothing suitable for both workouts and daily wear. Technological innovations in fabric, such as moisture-wicking, anti-odor, and breathable materials, are enhancing the appeal of sportswear, providing comfort and performance. India sportswear Industry is expanding, driven by health trends, athleisure popularity, and sustainable innovations. The shift towards sustainable and eco-friendly materials is also influencing consumer choices, with brands focusing on reducing their environmental footprint. Moreover, the growing presence of e-commerce platforms is providing consumers with easy access to a wide range of sportswear, further boosting market growth. These trends reflect a dynamic shift in consumer behavior, favoring convenience, functionality, and sustainability.

Investments Opportunities in the India Sportswear Market

India sportswear market presents several investment opportunities driven by emerging consumer trends. As health and fitness awareness increases, there is significant potential in offering innovative, high-performance sports apparel that caters to the growing demand for activewear. Investing in the athleisure segment, where fashion and function converge, can capitalize on shifting consumer preferences towards versatile clothing. Furthermore, the rise of e-commerce platforms creates opportunities for both established brands and new entrants to expand their reach and tap into underserved markets across the country. There is also potential in eco-friendly and sustainable sportswear, as environmentally conscious consumers seek brands that prioritize sustainability. Additionally, partnering with local manufacturers to offer cost-effective products tailored to Indian consumers' needs can provide a competitive edge. Overall, the combination of evolving consumer behavior and technological advancements creates a favorable environment for investments in this expanding market.

Leading Players in the India Sportswear Market

India sportswear market Growth is fueled by rising fitness awareness, athleisure demand, and advancements in product innovation. India sportswear market is dominated by several prominent players, each contributing to the market's growth through innovation and brand recognition. Key international brands such as Nike, Adidas, and Puma maintain a strong presence, offering high-performance sports apparel and footwear that cater to diverse consumer segments. Domestic brands like Wildcraft and Campus Activewear are also making significant strides by tailoring products to the unique preferences and needs of Indian consumers. Additionally, global giants such as Reebok and Under Armour are expanding their reach by capitalizing on the rising demand for athleisure and fitness apparel. E-commerce platforms like Amazon, Flipkart, and Myntra have further facilitated the growth of these brands by providing consumers with easy access to a wide range of sportswear options. These leading players are focusing on product innovation, marketing strategies, and sustainability to maintain a competitive edge in the market.

Government Regulations

Government regulations play a crucial role in shaping the India sportswear market by ensuring fair trade practices, quality standards, and sustainability. The government has implemented various guidelines related to product labeling, which requires sportswear manufacturers to disclose detailed information about materials, manufacturing processes, and care instructions, thus enhancing transparency for consumers. Additionally, regulations around the use of eco-friendly and sustainable materials are becoming increasingly important, with the government encouraging businesses to adopt environmentally responsible practices. The Goods and Services Tax (GST) framework also impacts the pricing structure of sportswear products, with tax rates varying based on product categories. Furthermore, policies promoting the development of the domestic textile industry are supporting local manufacturers and enhancing their competitiveness in the global market. These regulations, while fostering growth, also ensure the long-term sustainability of the sportswear sector in India.

Future Insights of the India Sportswear Market

The future of the India sportswear market looks promising, with significant growth expected in the coming years. The increasing focus on health, fitness, and wellness among consumers, particularly in urban areas, is likely to drive sustained demand for sportswear. The rise of athleisure, which blends fashion and functionality, will continue to expand, catering to the preferences of a diverse consumer base. Technological advancements in fabric, such as moisture-wicking, breathable, and durable materials, will further enhance the appeal of sportswear products. Additionally, the growing adoption of e-commerce platforms will provide broader access to sportswear, facilitating market penetration in tier-II and tier-III cities. Sustainability will become an even more prominent factor, with consumers prioritizing eco-friendly products. Overall, the India sportswear market is set for robust growth, driven by evolving consumer behavior, technological innovations, and a rising inclination towards healthy lifestyles.

Market Segmentation Analysis

The Report offers a comprehensive study of the subsequent market segments and their leading categories.

Apparel to Dominate the Market-By Product Types

India sportswear market Share is dominated by global brands, with increasing competition from domestic players and e-commerce platforms. Among the various in the India sportswear market, Apparel is expected to lead the market, driven by the growing demand for athleisure and performance wear.

Online to Dominate the Market- -By Distribution Channel

In the India sportswear market, Online distribution channels are expected to dominate, driven by the growing trend of e-commerce, convenience, and wide product availability. Offline channels, including retail stores, will continue to play a significant role but are likely to see slower growth compared to online platforms.

Men to Dominate the Market- -By Demographics

According to Saurabh, Senior Research Analyst, 6Wresearch, In the India sportswear market, Men are expected to lead the market, driven by higher participation in fitness activities and sports. Women will also see significant growth, particularly in athleisure, as demand for fashionable and functional sportswear rises

Key Attractiveness of the Report

• 10 Years of Market Numbers 
• Historical Data Starting from 2021 to 2024.
• Base Year: 2024
• Forecast Data until 2031.
• Key Performance Indicators Impacting the market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• India Sportswear Market Overview
• India Sportswear Market Outlook
• India Sportswear Market Forecast
• Historical Data of India Sportswear Market Revenues for the Period 2021-2031
• India Sportswear Market Size and INDIA Sportswear Market Forecast of Revenues, Until 2031
• Historical Data of India Sportswear Market Revenues, by Product Types, for the Period 2021-2031
• Market Size & Forecast of India Sportswear Market Revenues, by Product Types, Until 2031
• Historical Data of India Sportswear Market Revenues, by Distribution Channel, for the Period 2021-2031
• Market Size & Forecast of India Sportswear Market Revenues, by Distribution Channel, Until 2031
• Historical Data of India Sportswear Market Revenues, by Demographics, for the Period 2021-2031
• Market Size & Forecast of India Sportswear Market Revenues, by Demographics, Until 2031
• Market Drivers and Restraints
• India Sportswear Market Trends and Industry Life Cycle
• Porter’s Five Force Analysis
• Market Opportunity Assessment
• India Sportswear Market Share, By Players
• India Sportswear Market Overview on Competitive Benchmarking
• Company Profiles
• Key Strategic Recommendations

Market Segmentation Analysis

The Report offers a comprehensive study of the subsequent market segments and their leading categories.

By Product Types:

• Footwear
• Apparels
• Gears
• Accessories

By Distribution Channels:

• Online
• Offline

By Demographics:

• Men
• Women
• Children