Product Code: ETC131101 | Publication Date: Aug 2023 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
India Tomato Ketchup market currently, in 2023, has witnessed an HHI of 3035, Which has decreased moderately as compared to the HHI of 5872 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The India tomato ketchup market has grown significantly over the past decade, with an increasing demand for packaged and convenience food in urban areas. With a large and young population, India is one of the leading markets worldwide for packaged foods such as tomato ketchup. The growing popularity of fast-food restaurants has also had a significant impact on the growth of this market in recent years. The market size was worth INR 5,384 crore in 2023 and is expected to reach INR 8,922 crore by 2029 at a CAGR of 7.1%.
Growing Demand from Fast Food Restaurants: The rising number of fast-food restaurants across metropolitan cities have contributed to the rising demand for tomato ketchup within India. This trend is projected to continue due to changing consumer preferences towards convenience food products that require less effort and time to prepare than traditional meals. Increasing Availability through E-Commerce Platforms: Tomato Ketchup manufacturers are increasingly utilizing e-commerce platforms like Amazon, Flipkart etc., which offer doorsteps delivery services along with attractive discounts that allow consumers easy access to their desired products without having to visit supermarkets or grocery stores physically. This has resulted in increased awareness about various brands amongst consumers thereby driving up sales volumes for these products within India.
Presence Of Unregulated Local Brands : There are numerous local players operating within the Indian small scale sector who produce low cost alternative variants of branded tomato ketchups resulting in intense competition between them & established multinational companies like Heinz & Del Monte amongst others operating within this space . These local alternatives lack quality & health benefits associated with branded variants making it difficult for customers distinguish between good product offerings from bad ones . Unfavorable Economic Environment : Despite high potential ,the Indian economy continues remain weak owing both internal factors such as GST implementation & external factors such as slowing global economic expansion caused by trade wars thus negatively impacting household incomes & expenditure patterns. This further leads reduction spending power among majority middle class customers thus adversely affecting growth prospects of entire industry including sales volume off tomato ketchups.
Increasing Health Consciousness Among Consumers - Consumers today prefer purchasing healthy options when selecting foods items .In response brands have launched healthier versions off original variant?s containing low sugar/no added preservatives/low sodium content etc allowing them target health conscious customer segment more effectively.
India Tomato Ketchup |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Tomato Ketchup Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Tomato Ketchup Market Revenues & Volume, 2020 & 2027F |
3.3 India Tomato Ketchup Market - Industry Life Cycle |
3.4 India Tomato Ketchup Market - Porter's Five Forces |
3.5 India Tomato Ketchup Market Revenues & Volume Share, By Type, 2020 & 2027F |
3.6 India Tomato Ketchup Market Revenues & Volume Share, By Packaging, 2020 & 2027F |
3.7 India Tomato Ketchup Market Revenues & Volume Share, By Distribution Channel, 2020 & 2027F |
3.8 India Tomato Ketchup Market Revenues & Volume Share, By Application, 2020 & 2027F |
4 India Tomato Ketchup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Tomato Ketchup Market Trends |
6 India Tomato Ketchup Market, By Types |
6.1 India Tomato Ketchup Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Tomato Ketchup Market Revenues & Volume, By Type, 2018 - 2027F |
6.1.3 India Tomato Ketchup Market Revenues & Volume, By Flavoured, 2018 - 2027F |
6.1.4 India Tomato Ketchup Market Revenues & Volume, By Regular, 2018 - 2027F |
6.1.5 India Tomato Ketchup Market Revenues & Volume, By Others, 2018 - 2027F |
6.2 India Tomato Ketchup Market, By Packaging |
6.2.1 Overview and Analysis |
6.2.2 India Tomato Ketchup Market Revenues & Volume, By Pouch, 2018 - 2027F |
6.2.3 India Tomato Ketchup Market Revenues & Volume, By Bottle, 2018 - 2027F |
6.2.4 India Tomato Ketchup Market Revenues & Volume, By Others, 2018 - 2027F |
6.3 India Tomato Ketchup Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 India Tomato Ketchup Market Revenues & Volume, By Supermarkets and Hypermarkets, 2018 - 2027F |
6.3.3 India Tomato Ketchup Market Revenues & Volume, By Convenience Stores, 2018 - 2027F |
6.3.4 India Tomato Ketchup Market Revenues & Volume, By Online Stores, 2018 - 2027F |
6.3.5 India Tomato Ketchup Market Revenues & Volume, By Others, 2018 - 2027F |
6.4 India Tomato Ketchup Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 India Tomato Ketchup Market Revenues & Volume, By Household, 2018 - 2027F |
6.4.3 India Tomato Ketchup Market Revenues & Volume, By Commercial, 2018 - 2027F |
6.4.4 India Tomato Ketchup Market Revenues & Volume, By Others, 2018 - 2027F |
7 India Tomato Ketchup Market Import-Export Trade Statistics |
7.1 India Tomato Ketchup Market Export to Major Countries |
7.2 India Tomato Ketchup Market Imports from Major Countries |
8 India Tomato Ketchup Market Key Performance Indicators |
9 India Tomato Ketchup Market - Opportunity Assessment |
9.1 India Tomato Ketchup Market Opportunity Assessment, By Type, 2020 & 2027F |
9.2 India Tomato Ketchup Market Opportunity Assessment, By Packaging, 2020 & 2027F |
9.3 India Tomato Ketchup Market Opportunity Assessment, By Distribution Channel, 2020 & 2027F |
9.4 India Tomato Ketchup Market Opportunity Assessment, By Application, 2020 & 2027F |
10 India Tomato Ketchup Market - Competitive Landscape |
10.1 India Tomato Ketchup Market Revenue Share, By Companies, 2020 |
10.2 India Tomato Ketchup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |