Product Code: ETC178903 | Publication Date: Jul 2023 | Updated Date: Jan 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The wheat germ oil market in India is expected to witness substantial growth over the forecast period. This is attributed to increasing demand for healthy food products as well as rising consumption of functional foods. Furthermore, growing awareness about health benefits associated with wheat germ oil such as increased immunity and better digestion will also aid in bolstering growth of the market during the forecast period. Moreover, easy availability through online stores has facilitated its sale despite limited product range offered by local retailers. However, high cost associated with the product might impede growth of India wheat germ oil market during the forecast period.
The major drivers of the India wheat germ oil market include growing health awareness, rising disposable incomes, increasing urbanization and a shift in consumer preference towards natural products. The rising demand for healthy food is another factor driving growth in the market. Changing lifestyles and increasing health consciousness among consumers have resulted in an increased focus on healthier food options such as wheat germ oil. Moreover, manufacturers are focusing on launching new products with innovative packaging to meet changing consumer tastes which is further driving the growth of this market. Additionally, technological advancements that lower production costs and improve product quality are also contributing to its growth prospects.
High cost of production compared to other vegetable oils such as soybean and sunflower seed oils may restrict its adoption rate in some parts of India, especially among lower income households andLimited supply chain infrastructure leading to unreliable availability at local stores may pose challenges for manufacturers looking to expand their consumer base in rural areas.
The major players in the India wheat germ oil market are Adani Wilmar Ltd., Marico Limited, and Pro Nature Organic Foods Pvt. Ltd, among others. Adani Wilmar Ltd is engaged in the production of edible oils for more than 30 years and produces soya bean oil, sunflower oil, mustard oil, groundnut oil etc. It offers a wide range of products under its brand Fortune to address various needs of customers across India. Marico Limited is another leading player providing different varieties of health foods such as vegetable oils (sunflower, sesame), spreads (butter substitutes) and snacks like nuts & seeds through its brands Saffola and Sundrop. In addition to this, Pro Nature Organic Foods Pvt. Ltd provides organic food items including wheat germ oils that cater to an increasing demand from health conscious consumers
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Wheat Germ Oil Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Wheat Germ Oil Market Revenues & Volume, 2020 & 2030F |
3.3 India Wheat Germ Oil Market - Industry Life Cycle |
3.4 India Wheat Germ Oil Market - Porter's Five Forces |
3.5 India Wheat Germ Oil Market Revenues & Volume Share, By Application, 2020 & 2030F |
3.6 India Wheat Germ Oil Market Revenues & Volume Share, By Food Products, 2020 & 2030F |
4 India Wheat Germ Oil Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Wheat Germ Oil Market Trends |
6 India Wheat Germ Oil Market, By Types |
6.1 India Wheat Germ Oil Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 India Wheat Germ Oil Market Revenues & Volume, By Application, 2020-2030F |
6.1.3 India Wheat Germ Oil Market Revenues & Volume, By Capsules, 2020-2030F |
6.1.4 India Wheat Germ Oil Market Revenues & Volume, By Soft Gels, 2020-2030F |
6.1.5 India Wheat Germ Oil Market Revenues & Volume, By Skincare, 2020-2030F |
6.1.6 India Wheat Germ Oil Market Revenues & Volume, By Hair-care Products, 2020-2030F |
6.2 India Wheat Germ Oil Market, By Food Products |
6.2.1 Overview and Analysis |
6.2.2 India Wheat Germ Oil Market Revenues & Volume, By Edible Oil, 2020-2030F |
6.2.3 India Wheat Germ Oil Market Revenues & Volume, By Salads, 2020-2030F |
6.2.4 India Wheat Germ Oil Market Revenues & Volume, By Pasta, 2020-2030F |
6.2.5 India Wheat Germ Oil Market Revenues & Volume, By Germ-enriched Bread, 2020-2030F |
6.2.6 India Wheat Germ Oil Market Revenues & Volume, By Snack Foods, 2020-2030F |
6.2.7 India Wheat Germ Oil Market Revenues & Volume, By Cereals, 2020-2030F |
7 India Wheat Germ Oil Market Import-Export Trade Statistics |
7.1 India Wheat Germ Oil Market Export to Major Countries |
7.2 India Wheat Germ Oil Market Imports from Major Countries |
8 India Wheat Germ Oil Market Key Performance Indicators |
9 India Wheat Germ Oil Market - Opportunity Assessment |
9.1 India Wheat Germ Oil Market Opportunity Assessment, By Application, 2020 & 2030F |
9.2 India Wheat Germ Oil Market Opportunity Assessment, By Food Products, 2020 & 2030F |
10 India Wheat Germ Oil Market - Competitive Landscape |
10.1 India Wheat Germ Oil Market Revenue Share, By Companies, 2023 |
10.2 India Wheat Germ Oil Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |