India Wine Market (2025-2031) | Size, Analysis, Revenue, Share, Trends, Outlook, Companies, Growth, Value Industry & Forecast

India Wine Market Report Highlights

Report Name	India Wine Market Report
Forecast period	2025-2031
CAGR	8.3%
Growing Sector	Premium and Luxury

Topics Covered in the India Wine Market Report

India Wine Market report thoroughly covers the market by Product Types, by colors and by distribution channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics. 

India Wine Market Synopsis

The India Wine Market has experienced significant growth in recent years, driven by changing consumer preferences and increasing urbanization. With an expanding middle class and a shift toward premium lifestyle choices, wine consumption has steadily risen, particularly among younger and more affluent demographics. The growth is also fueled by greater exposure to global wine trends and an increase in wine tourism within India. States like Maharashtra and Karnataka have emerged as key wine-producing regions, supported by favourable policies and investments from both domestic and international players. This evolving market is expected to continue on an upward trajectory, bolstered by rising awareness about wine culture and improving distribution networks across the country. 

According to 6Wresearch, the India Wine Market is projected to grow at a CAGR of 8.3% during the forecast period 2025-2031. This robust growth forecast is attributed to increasing disposable incomes, a rising inclination toward social drinking, and the growing influence of Western culture on Indian consumers. Additionally, technological advancements in viticulture and winemaking, coupled with supportive government initiatives in wine-producing states, are expected to further drive the market. The expansion of e-commerce platforms and greater accessibility to a wide range of domestic and international wine brands are also significant contributors to this trend.

However, the India wine market faces several challenges that could hinder its growth. One major hurdle is the complex regulatory environment, with varying taxation policies and stringent alcohol distribution laws across states, which often make it difficult for wine producers and distributors to operate seamlessly. Additionally, the cultural stigma around alcohol consumption in certain regions and among specific demographics poses a significant barrier to market penetration. Other challenges include the high cost of production due to limited availability of quality grape varieties and the predominance of traditional alcoholic beverages such as beer and spirits, which continue to dominate consumer preferences. Addressing these challenges will require concerted efforts from both industry stakeholders and policymakers to sustain the projected growth trajectory.

India Wine Market Trends

Several notable trends are shaping the India wine market growth. The rising popularity of premium and artisanal wine brands, driven by increasing disposable incomes and evolving consumer tastes, is a key trend. Millennials and urban professionals are leading this shift, showing a growing preference for wines over traditional alcoholic beverages as part of a sophisticated lifestyle. Furthermore, the surge in e-commerce platforms has made wine more accessible to consumers, allowing for convenient purchasing options and exposure to a diverse range of domestic and international labels. Wine tourism is also emerging as an influential trend, with vineyards and wineries in states like Maharashtra and Karnataka becoming sought-after travel destinations, further promoting wine culture. These dynamics indicate a gradual yet steady transformation fueled by innovation, education, and lifestyle changes.

Investment Opportunities in the India Wine Market

India wine Industry presents a multitude of investment opportunities driven by its steady growth and evolving consumer base. Investors can explore ventures in premium wine production, focusing on quality and exclusivity to cater to the rising demand for artisanal and luxury products. Additionally, the expansion of wine tourism offers potential for investing in vineyard infrastructure, boutique wineries, and hospitality services to attract both domestic and international tourists. The growing prominence of e-commerce also provides scope for developing specialized online platforms or partnering with existing players to increase market reach. Furthermore, educational initiatives promoting wine culture, such as wine-tasting events and courses, present an avenue for collaboration, enhancing consumer awareness and loyalty. With these diverse opportunities, stakeholders who align with emerging trends and invest strategically can tap into this promising market. 

Leading Players in the India Wine Market

The India wine market features several leading players that have significantly contributed to its growth and development. Key domestic brands such as Sula Vineyards, Grover Zampa, and Fratelli Wines dominate the industry with their diverse portfolios, innovative winemaking techniques, and strong distribution networks. Additionally, international brands like Jacob's Creek, Moët Hennessy, and Yellow Tail have established a presence, catering to the demand for imported and premium wines. These major players continue to shape the market by introducing new products, enhancing consumer experiences, and promoting wine culture through events and collaborations. Their efforts collectively drive the industry's expansion and position India as an emerging player in the global wine landscape.

Government Regulations

Government regulations play a crucial role in shaping the growth trajectory of the India Wine Market. Policies surrounding taxation, licensing, and alcohol distribution often vary across states, creating a complex regulatory framework that both challenges and incentivizes stakeholders. Initiatives such as lower excise duties on wine compared to spirits and government support for vineyard development have positively impacted the industry. Additionally, schemes promoting agricultural practices and export incentives further encourage the growth of the wine sector. However, limitations such as stringent advertising restrictions and inconsistent state policies remain hurdles that the industry must address to unlock its full potential. Streamlining regulations and fostering a supportive policy environment will be pivotal in sustaining the market's expansion. 

Future Insights of the India Wine Market

India Wine Industry is poised for significant growth, driven by evolving consumer preferences, rising disposable incomes, and increasing awareness of wine culture. The youth demographic, in particular, is showing a greater inclination toward experimenting with wine as a lifestyle beverage, contributing to its rising popularity. Furthermore, advancements in viticulture techniques, collaborations with international brands, and the expansion of wine tourism are expected to play a crucial role in bolstering the market. With the potential for an enhanced regulatory environment and targeted marketing strategies, the industry is well-positioned to tap into new opportunities and establish India as a key player in the global wine market.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Still Wine to Dominate the Market-By Product Type

According to Prakhar, Senior Research Analyst, 6Wresearch, Still Wine dominates the India Wine Market Share due to its affordability and widespread availability compared to other types, making it a popular choice among consumers. Additionally, Still Wine appeals to a broader audience as it is often considered versatile and pairs well with a range of cuisines.

Red Wine to Dominate the Market-By Colors

Red Wine is the leading category by color in the India Wine Market. Its dominance can be attributed to the growing perception of red wine as a healthier option due to its antioxidant properties, as well as its ability to complement rich Indian dishes.

Offline Channel to Dominate the Market-By Distribution Channel

The Offline Channel continues to dominate wine distribution in India. Retail outlets, liquor stores, and supermarkets are the primary points of purchase, providing customers with a tangible selection experience and immediate availability.

Key Attractiveness of the Report

• 10 Years of Market Numbers.
• Historical Data Starting from 2021 to 2024
• Base Year: 2024
• Forecast Data until 2031.
• Key Performance Indicators Impacting the market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• India Wine Market Outlook
• Market Size of India Wine Market, 2024
• Forecast of India Wine Market, 2031
• Historical Data and Forecast of India Wine Revenues & Volume for the Period 2021 - 2031
• India Wine Market Trend Evolution
• India Wine Market Drivers and Challenges
• India Wine Price Trends
• India Wine Porter's Five Forces
• India Wine Industry Life Cycle
• Historical Data and Forecast of India Wine Market Revenues & Volume By Product Types for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Still Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Sparkling Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Dessert Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Fortified Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Colors for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Red Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Rose Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By White Wine for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Other Colors for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Distribution Channel for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume By Offline for the Period 2021 - 2031
• Historical Data and Forecast of India Wine Market Revenues & Volume Online for the Period 2021 - 2031
• India Wine Import Export Trade Statistics
• Market Opportunity Assessment By Product Types
• Market Opportunity Assessment By Colors
• Market Opportunity Assessment By Distribution Channel
• India Wine Top Companies Market Share
• India Wine Competitive Benchmarking By Technical and Operational Parameters
• India Wine Company Profiles
• India Wine Key Strategic Recommendations 

Markets Covered

The report provides a detailed analysis of the following market segments:

By Product Types

• Still Wine
• Sparkling Wine
• Dessert Wine
• Fortified Wine

By Colors

• Red Wine
• Rose Wine
• White Wine
• Other Colors

By Distribution Channel

• Offline
• Online