| Product Code: ETC7558110 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Indonesia alcoholic drinks market, the import trend saw a growth rate of 3.99% from 2023 to 2024, with a compound annual growth rate (CAGR) of 43.05% for the period 2020-2024. This import momentum was likely influenced by evolving consumer preferences or changes in trade policies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Alcoholic Drinks Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Alcoholic Drinks Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Alcoholic Drinks Market - Industry Life Cycle |
3.4 Indonesia Alcoholic Drinks Market - Porter's Five Forces |
3.5 Indonesia Alcoholic Drinks Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Indonesia Alcoholic Drinks Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Indonesia Alcoholic Drinks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income and changing lifestyles leading to a shift towards premium and imported alcoholic drinks. |
4.2.2 Growing tourism industry in Indonesia boosting the demand for alcoholic beverages in hotels, bars, and restaurants. |
4.2.3 Rising popularity of craft beers and spirits among younger consumers driving innovation and product diversification in the market. |
4.3 Market Restraints |
4.3.1 Stringent regulations and high taxes on alcoholic drinks impacting the affordability and consumption levels. |
4.3.2 Cultural and religious norms in certain regions of Indonesia limiting the market penetration and consumption of alcoholic beverages. |
5 Indonesia Alcoholic Drinks Market Trends |
6 Indonesia Alcoholic Drinks Market, By Types |
6.1 Indonesia Alcoholic Drinks Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Alcoholic Drinks Market Revenues & Volume, By Type, 2022-2032F |
6.1.3 Indonesia Alcoholic Drinks Market Revenues & Volume, By Beer, 2022-2032F |
6.1.4 Indonesia Alcoholic Drinks Market Revenues & Volume, By Spirits, 2022-2032F |
6.1.5 Indonesia Alcoholic Drinks Market Revenues & Volume, By Wine, 2022-2032F |
6.1.6 Indonesia Alcoholic Drinks Market Revenues & Volume, By Perry & Rice Wine, 2022-2032F |
6.1.7 Indonesia Alcoholic Drinks Market Revenues & Volume, By Hard Seltzer, 2022-2032F |
6.1.8 Indonesia Alcoholic Drinks Market Revenues & Volume, By Others, 2022-2032F |
6.2 Indonesia Alcoholic Drinks Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Alcoholic Drinks Market Revenues & Volume, By Pub, 2022-2032F |
6.2.3 Indonesia Alcoholic Drinks Market Revenues & Volume, By Internet Retailing, 2022-2032F |
6.2.4 Indonesia Alcoholic Drinks Market Revenues & Volume, By Liquor Stores, 2022-2032F |
6.2.5 Indonesia Alcoholic Drinks Market Revenues & Volume, By Grocery Shops, 2022-2032F |
6.2.6 Indonesia Alcoholic Drinks Market Revenues & Volume, By Supermarkets, 2022-2032F |
6.2.7 Indonesia Alcoholic Drinks Market Revenues & Volume, By Bars & Restaurants, 2022-2032F |
7 Indonesia Alcoholic Drinks Market Import-Export Trade Statistics |
7.1 Indonesia Alcoholic Drinks Market Export to Major Countries |
7.2 Indonesia Alcoholic Drinks Market Imports from Major Countries |
8 Indonesia Alcoholic Drinks Market Key Performance Indicators |
8.1 Tourism arrivals and spending trends in Indonesia. |
8.2 Number of premium and craft alcohol brands entering the Indonesian market. |
8.3 Growth in online alcohol sales and delivery services in Indonesia. |
8.4 Changes in consumer preferences towards higher quality and innovative alcoholic beverages. |
9 Indonesia Alcoholic Drinks Market - Opportunity Assessment |
9.1 Indonesia Alcoholic Drinks Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Indonesia Alcoholic Drinks Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Indonesia Alcoholic Drinks Market - Competitive Landscape |
10.1 Indonesia Alcoholic Drinks Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Alcoholic Drinks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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