Market Forecast By Type (Impulse Ice Cream, Take-home Ice Cream, Artisanal Ice Cream), By Category (Dairy, Non-dairy), By Distribution Channel (On-trade, Off-trade, Supermarkets/Hypermarkets, Convenience Stores, Specialist Stores, Other Distribution Channels) And Competitive Landscape
Product Code: ETC189700 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The Indonesia Ice cream Market is poised for steady growth rate improvements from 2025 to 2029. Commencing at 11.19% in 2025, growth builds up to 14.00% by 2029.
Report Name | Indonesia Ice Cream Market |
Forecast Period | 2025–2029 |
CAGR | 14% |
Growing Sector | Dairy & Frozen Desserts |
The Indonesia ice cream market report thoroughly covers the market by Type, Category and Distribution Channel. The report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high-growth areas, and market drivers to help stakeholders align their strategies with current and future market dynamics.
The Indonesia ice cream market growth has been steady, fueled by increasing disposable income and growing urbanization. The shifting consumer preferences toward premium and functional food products are propelling the market demand. Additionally, the increasing trend of Western-style diets and rising demand for indulgent desserts further support the market expansion. Local and international brands are actively introducing health-oriented offerings, new innovative flavours, and convenient packaging to capture a broader consumer base, boosting the market growth of the country.
The Indonesia Ice Cream Market is anticipated to grow at a CAGR of 14.00% during the forecast period 2025–2029. Several key drivers are driving the robust growth of the Indonesia ice cream market. One key driver is the expansion of supermarket penetration, cold chain logistics, and online food delivery platforms, supporting the robust expansion of the market across the country. Additionally, shifting preference of the health-conscious consumers drives the demand for low-fat, dairy-free, and plant-based alternatives is fostering product diversification further supporting the market growth. Overall, seasonal product launches and active promotional campaigns improve market reach across the country.
The Indonesia ice cream market faces several challenges even with the steady growth. Issues such as high refrigeration and distribution costs, price sensitivity among middle-class consumers, and limited infrastructure in remote regions pose a major challenge in the expansion of the market. Additionally, compliance with food safety regulations and maintaining product quality during transportation pose hurdles for the producers. Overall, rising competition from other dessert segments such as local sweets and frozen yoghurt is hampering the growth of the market, especially in rural regions.
Several key trends are evolving the Indonesia ice cream market. The increasing adoption of plant-based and lactose-free ice cream due to dietary awareness among health-conscious consumers is the key trend supporting the market growth. Additionally, the rising popularity of influencer-led campaigns and digital marketing is enhancing brand engagement across the country. Moreover, on-the-go packaging formats and health-focused formulations with added nutrients are another key trend. Overall, innovation such as premiumization and imported and exotic variants is significantly contributing to driving the steady growth of the market.
The Indonesia ice cream industry offers various good and strong investment opportunities for investors seeking long-term growth. Increasing cold chain capabilities and setting up local manufacturing units to decrease costs offer strong market potential. Additionally, companies can focus on introducing region-specific flavours catering to local palates to drive strong demand across the country. Strategic collaborations with quick commerce platforms and foodservice chains are also fueling visibility. Overall, sustainability initiatives and emerging eco-friendly packaging due to the rise of environmental concerns actively present the promising investment opportunities.
Key players in the Indonesia ice cream market maintain a competitive advantage through strong brand equity, flavor innovation, diversified product portfolios, and extensive retail presence. Leading companies include Unilever Indonesia (Wall’s), Campina Ice Cream, Aice Group, Nestlé Indonesia, and Indoeskrim.
According to Indonesian government data, the government has been launching various strict regulations in the Indonesia ice cream market. The government focus on the guidelines related to food safety, labelling requirements, and import/export for the responsible market growth across the country. Additionally, the companies must comply with BPOM (National Agency of Drug and Food Control) guidelines to help them gain consumer trust and maintain their value and reputation. Overall, hygiene certifications and temperature control protocols aim to ensure product quality and consumer safety to drive steady market growth.
The Indonesia ice cream market is expected to maintain consistent growth in the future, driven by increasing demand for premium, functional, and health-conscious frozen treats. Growth in tier-2 and tier-3 cities will likely offer new opportunities, supported by modern retail growth and digital commerce. Additionally, localised product strategies, sustainability-focused initiatives, and increased product availability across distribution channels will shape market dynamics. Moreover, international brands will actively invest in localisation while domestic companies capitalise on cultural and taste preferences, boosting the market growth in the coming years.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Mansi Kaushik, Senior Research Analyst at 6Wresearch, Packaged Ice Cream dominates the Indonesia ice cream market, driven by increasing demand for convenient, ready-to-consume products available across modern retail and e-commerce platforms.
The Impulse holds the largest Indonesia ice cream market share, due to its strong appeal among children, teenagers, and young adults seeking quick, affordable treats. Products such as ice cream bars, cones, and sticks are widely distributed through kiosks, convenience stores, street vendors, and small retail outlets.
The Market report covers a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Ice Cream Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Ice Cream Market Revenues & Volume, 2019 & 2029F |
3.3 Indonesia Ice Cream Market - Industry Life Cycle |
3.4 Indonesia Ice Cream Market - Porter's Five Forces |
3.5 Indonesia Ice Cream Market Revenues & Volume Share, By Type, 2019 & 2029F |
3.6 Indonesia Ice Cream Market Revenues & Volume Share, By Category, 2019 & 2029F |
3.7 Indonesia Ice Cream Market Revenues & Volume Share, By Distribution Channel, 2019 & 2029F |
4 Indonesia Ice Cream Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Indonesia Ice Cream Market Trends |
6 Indonesia Ice Cream Market, By Types |
6.1 Indonesia Ice Cream Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Ice Cream Market Revenues & Volume, By Type, 2019-2029F |
6.1.3 Indonesia Ice Cream Market Revenues & Volume, By Impulse Ice Cream, 2019-2029F |
6.1.4 Indonesia Ice Cream Market Revenues & Volume, By Take-home Ice Cream, 2019-2029F |
6.1.5 Indonesia Ice Cream Market Revenues & Volume, By Artisanal Ice Cream, 2019-2029F |
6.2 Indonesia Ice Cream Market, By Category |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Ice Cream Market Revenues & Volume, By Dairy, 2019-2029F |
6.2.3 Indonesia Ice Cream Market Revenues & Volume, By Non-dairy, 2019-2029F |
6.3 Indonesia Ice Cream Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Ice Cream Market Revenues & Volume, By On-trade, 2019-2029F |
6.3.3 Indonesia Ice Cream Market Revenues & Volume, By Off-trade, 2019-2029F |
6.3.4 Indonesia Ice Cream Market Revenues & Volume, By Supermarkets/Hypermarkets, 2019-2029F |
6.3.5 Indonesia Ice Cream Market Revenues & Volume, By Convenience Stores, 2019-2029F |
6.3.6 Indonesia Ice Cream Market Revenues & Volume, By Specialist Stores, 2019-2029F |
6.3.7 Indonesia Ice Cream Market Revenues & Volume, By Other Distribution Channels, 2019-2029F |
7 Indonesia Ice Cream Market Import-Export Trade Statistics |
7.1 Indonesia Ice Cream Market Export to Major Countries |
7.2 Indonesia Ice Cream Market Imports from Major Countries |
8 Indonesia Ice Cream Market Key Performance Indicators |
9 Indonesia Ice Cream Market - Opportunity Assessment |
9.1 Indonesia Ice Cream Market Opportunity Assessment, By Type, 2019 & 2029F |
9.2 Indonesia Ice Cream Market Opportunity Assessment, By Category, 2019 & 2029F |
9.3 Indonesia Ice Cream Market Opportunity Assessment, By Distribution Channel, 2019 & 2029F |
10 Indonesia Ice Cream Market - Competitive Landscape |
10.1 Indonesia Ice Cream Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Ice Cream Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |