Indonesia Umbrella Market (2025-2031) | Growth, Industry, Trends, Revenue, Value, Forecast, Companies, Outlook, Size, Analysis & Share

Market Forecast By Product (Reverse Umbrella, Straight Umbrella, Folding Umbrella, Automatic Umbrella, Other), By Application (Commercial Use, Entertainment Use) And Competitive Landscape

Product Code: ETC062387 Publication Date: Jul 2023 Updated Date: Dec 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Indonesia Umbrella Market Competition 2023

Indonesia Umbrella market currently, in 2023, has witnessed an HHI of 9742, Which has increased slightly as compared to the HHI of 9650 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

Indonesia Umbrella Market Competition 2023

Indonesia Export Potential Assessment For Umbrella Market (Values in USD Thousand)


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Indonesia Umbrella Market Highlights

Report Name Indonesia Umbrella Market
Forecast period 2025-2031
CAGR 5.4%
Growing Sector Tourism

Topics Covered in the Indonesia Umbrella Market

Indonesiaย Umbrella Market report thoroughly covers the market By Product Type and By Application. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Indonesia Umbrella Market Synopsis

Indonesia Umbrella Market is experiencing steady growth, driven by increased demand across various sectors such as commercial, entertainment, and residential use. This growth is supported by the rising awareness of the practical and aesthetic benefits umbrellas provide, including weather protection and decorative appeal. Innovations in design, coupled with diverse customization options, are attracting a wide range of consumers and businesses. Additionally, the growing trend of outdoor living and tourism-related activities in Indonesia is further bolstering the market. With manufacturers focusing on producing high-quality, durable, and visually appealing products, the umbrella market in Indonesia is poised for sustained expansion in the coming years.

According to 6Wresearch, the Indonesia Umbrella Market is anticipated to grow at a CAGR of 5.4% during the forecast period 2025-2031. The growth of the Indonesia umbrella market can be attributed to several key factors. The increasing focus on outdoor living and the expansion of tourism activities have significantly spurred the demand for umbrellas in both residential and commercial sectors. Enhanced consumer preferences for aesthetically pleasing designs and customizable options have also driven innovation within the industry. Furthermore, collaborations between manufacturers and hospitality businesses, such as resorts and outdoor event organizers, are fostering further expansion. The rising disposable income of Indonesian consumers and their growing inclination toward lifestyle products also play a pivotal role in the market's growth trajectory.

Despite these positive growth factors, the industry faces challenges that could impact its development. Competition from low-cost imports presents a significant hurdle, making it difficult for local manufacturers to maintain competitive pricing. Additionally, fluctuations in raw material costs, particularly for durable fabrics and metals, can affect production expenses. Environmental concerns surrounding the use of non-recyclable materials in the manufacturing process are another challenge, urging companies to adopt sustainable practices. Finally, unpredictable weather patterns could also influence seasonal demand, posing uncertainties for businesses operating in this space.

Indonesia Umbrella Market Trends

Some emerging trends that may influence the Indonesia Umbrella Market Growth include:

  • Sustainable and Eco-Friendly Umbrellas: With a growing concern for the environment, there is an increasing demand for eco-friendly and sustainable products, including umbrellas made from recycled materials.
  • Technological Advancements: Companies are investing in new technologies to improve the quality and durability of their umbrellas. This includes features such as UV protection, wind resistance, and automatic opening mechanisms.
  • Customization: Consumers are increasingly looking for personalized options when it comes to their umbrellas. This trend presents opportunities for businesses to offer customized designs and branding options.
  • Online Retail: With the rise of e-commerce, there is a growing demand for umbrellas to be sold online. This trend presents opportunities for businesses to expand their reach and increase sales through online platforms.

Investment Opportunities in the Indonesia Umbrella Market

As the umbrella market in Indonesia continues to grow, there are several investment opportunities available for businesses looking to enter or expand their presence in this market. Some potential areas for investment include:

  • Manufacturing: With a growing demand for high-quality and durable umbrellas, there is an opportunity for businesses to invest in manufacturing facilities in Indonesia. This not only allows them to cater to the local market but also export their products to other countries.
  • Distribution Partnerships: Collaborating with local distributors can help businesses establish a strong distribution network within Indonesia and reach a wider customer base.
  • Product Innovation: Investing in research and development of new technologies and materials can help companies stay competitive and meet the changing demands of consumers.
  • E-commerce: With the rise of online retail, investing in an e-commerce platform or partnering with existing online retailers can help businesses reach a larger audience and increase sales.

Leading Players in the Indonesia Umbrella Market

As the umbrella market in Indonesia continues to grow, several companies have established themselves as leading players in this industry. Some of these include:

  • PT Mitra Adi Perkasa: This company is a major player in the Indonesia retail market and has several umbrella brands under its portfolio, including Umbro and New Era.
  • Totes Isotoner Corporation: With a focus on innovation and high-quality products, this American company has made a strong presence in the Indonesia umbrella market.
  • Sinar Continental: This local company offers a wide range of umbrellas for various purposes, from fashion to outdoor activities.
  • Reckitt Benckiser Group: A multinational consumer goods company, Reckitt Benckiser also has a strong presence in the Indonesia umbrella market through its brand Dettol.

Government Regulations Indonesia Umbrella Market

Government regulations play a significant role in shaping the landscape of the Indonesia Umbrella Market Share. Policies aimed at supporting local manufacturing industries encourage businesses to source raw materials domestically and promote the production of high-quality, locally made umbrellas. For instance, the government provides incentives, such as tax reductions or subsidies, to manufacturers that adhere to national standards for product durability and environmental safety. Additionally, import restrictions on certain categories of umbrellas aim to protect local industry from being overshadowed by low-cost imports.

An example of these regulations is the mandatory labeling requirement, under which all umbrellas sold in Indonesia must include clear information about the materials used and their environmental impact. There are also guidelines encouraging companies to shift toward reusable and recyclable materials, aligning with the nation's broader sustainability goals. By implementing such regulations, the government seeks to balance fostering domestic industry growth while addressing environmental concerns, ensuring that the market remains competitive yet responsible.

Future Insights of the Indonesia Umbrella Market

As the umbrella market in Indonesia continues to grow and evolve, businesses can expect to see several trends and developments in the near future. Some of these insights include:

  • Increase in e-commerce: With the rise of online shopping platforms and convenience offered by e-commerce, consumers are increasingly turning towards online purchases for their umbrellas. Businesses that invest in building a strong online presence are likely to benefit from this trend.
  • Demand for sustainable and eco-friendly products: As mentioned earlier, there is a growing demand for sustainable and ethically-produced products among Indonesia consumers. Businesses that prioritize sustainability in their manufacturing processes are likely to gain an edge over competitors.
  • Focus on product innovation: To stand out in a competitive market, businesses must continue to innovate and introduce new features and designs. This will not only attract consumers but also keep them interested in the brand's offerings.
  • Expansion into other ASEAN markets: With its strategic location and strong economic growth, Indonesia serves as a potential gateway for businesses looking to expand their presence in other Southeast Asian countries. By establishing themselves in Indonesia first, businesses can gain insights and experience that can be applied to other similar markets.

As the umbrella market continues to grow and evolve, it is important for businesses to stay updated on these trends and adapt accordingly. By leveraging opportunities and staying ahead of the curve, businesses can achieve long-term success in this vibrant industry.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Folding Umbrella to Dominate the Market-By Product Type

According to Sachin, Senior Research Analyst, 6Wresearch, Folding Umbrella category is experiencing notable growth. This is largely attributed to its compact and portable design, making it a popular choice for urban consumers who value convenience and ease of storage. Additionally, the increasing adoption of stylish and innovative folding umbrellas is further boosting its demand in the market.

Commercial Use to dominate the Market- By Application

Umbrellas designed for commercial use are becoming increasingly popular in Indonesia. These umbrellas are commonly utilized in outdoor cafes, restaurants, and other businesses to provide shade and protection from weather conditions. The demand for durable and aesthetic commercial umbrellas is driving significant growth in this segment.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2025 to 2031.
  • Base Year: 2025
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Indonesia Umbrella Market Outlook
  • Market Size of Indonesia Umbrella Market, 2024
  • Forecast of Indonesia Umbrella Market, 2031
  • Historical Data and Forecast of Indonesia Umbrella Revenues & Volume for the Period 2021 - 2031
  • Indonesia Umbrella Market Trend Evolution
  • Indonesia Umbrella Market Drivers and Challenges
  • Indonesia Umbrella Price Trends
  • Indonesia Umbrella Porter's Five Forces
  • Indonesia Umbrella Industry Life Cycle
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Product for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Reverse Umbrella for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Straight Umbrella for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Folding Umbrella for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Automatic Umbrella for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Other for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Application for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Commercial Use for the Period 2021 - 2031
  • Historical Data and Forecast of Indonesia Umbrella Market Revenues & Volume By Entertainment Use for the Period 2021 - 2031
  • Indonesia Umbrella Import Export Trade Statistics
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By Application
  • Indonesia Umbrella Top Companies Market Share
  • Indonesia Umbrella Competitive Benchmarking By Technical and Operational Parameters
  • Indonesia Umbrella Company Profiles
  • Indonesia Umbrella Key Strategic Recommendations

Markets Covered

The report provides a detailed analysis of the following market segments:

By Product

  • Reverse Umbrella
  • Straight Umbrella
  • Folding Umbrella
  • Automatic Umbrella
  • Other

By Application

  • Commercial Use.
  • Entertainment Use
Indonesia Umbrella Market (2025-2031): FAQs
Some of the key factors driving growth include increasing urbanization, rising disposable income, and a growing awareness towards personal hygiene and protection from environmental elements.
The reverse umbrella and folding umbrella segments are expected to have the highest growth rates in Indonesia's market according to Mordor Intelligence.
Sustainability is becoming increasingly important in the Indonesia umbrella market, with a growing demand for eco-friendly and ethically-produced products among consumers. Businesses that prioritize sustainability may have a competitive advantage in this market.
Some key trends include an increase in e-commerce, demand for sustainable products, focus on product innovation, and expansion into other ASEAN markets.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Indonesia Umbrella Market Overview
3.1 Indonesia Country Macro Economic Indicators
3.2 Indonesia Umbrella Market Revenues & Volume, 2021 & 2031F
3.3 Indonesia Umbrella Market - Industry Life Cycle
3.4 Indonesia Umbrella Market - Porter's Five Forces
3.5 Indonesia Umbrella Market Revenues & Volume Share, By Product, 2021 & 2031F
3.6 Indonesia Umbrella Market Revenues & Volume Share, By Application, 2021 & 2031F
4 Indonesia Umbrella Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Indonesia Umbrella Market Trends
6 Indonesia Umbrella Market, By Types
6.1 Indonesia Umbrella Market, By Product
6.1.1 Overview and Analysis
6.1.2 Indonesia Umbrella Market Revenues & Volume, By Product, 2021-2031F
6.1.3 Indonesia Umbrella Market Revenues & Volume, By Reverse Umbrella, 2021-2031F
6.1.4 Indonesia Umbrella Market Revenues & Volume, By Straight Umbrella, 2021-2031F
6.1.5 Indonesia Umbrella Market Revenues & Volume, By Folding Umbrella, 2021-2031F
6.1.6 Indonesia Umbrella Market Revenues & Volume, By Automatic Umbrella, 2021-2031F
6.1.7 Indonesia Umbrella Market Revenues & Volume, By Other, 2021-2031F
6.2 Indonesia Umbrella Market, By Application
6.2.1 Overview and Analysis
6.2.2 Indonesia Umbrella Market Revenues & Volume, By Commercial Use, 2021-2031F
6.2.3 Indonesia Umbrella Market Revenues & Volume, By Entertainment Use, 2021-2031F
7 Indonesia Umbrella Market Import-Export Trade Statistics
7.1 Indonesia Umbrella Market Export to Major Countries
7.2 Indonesia Umbrella Market Imports from Major Countries
8 Indonesia Umbrella Market Key Performance Indicators
9 Indonesia Umbrella Market - Opportunity Assessment
9.1 Indonesia Umbrella Market Opportunity Assessment, By Product, 2021 & 2031F
9.2 Indonesia Umbrella Market Opportunity Assessment, By Application, 2021 & 2031F
10 Indonesia Umbrella Market - Competitive Landscape
10.1 Indonesia Umbrella Market Revenue Share, By Companies, 2024
10.2 Indonesia Umbrella Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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