Malaysia Confectionery Market (2024-2030) | Outlook, Value, Share, Industry, Trends, Forecast, Size, Analysis, Growth, Companies & Revenue

Market Forecast By Type (Sugar, Chocolate, Fine Bakery Wares, Others), By Distribution Channel (Supermarket/Hypermarket, Specialist Retailers, Online Retail Stores, Convenience Stores, Other Distribution Channels) And Competitive Landscape

Product Code: ETC018166 Publication Date: Jun 2023 Updated Date: May 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Malaysia Confectionery Market Competition 2023

Malaysia Confectionery market currently, in 2023, has witnessed an HHI of 2235, Which has decreased moderately as compared to the HHI of 3477 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

 Malaysia Confectionery Market Competition 2023

Malaysia Export Potential Assessment For Confectionery Market (Values in USD Thousand)


Malaysia Export Potential Assessment For Confectionery Market (Values in USD Thousand)

Malaysia Confectionery Market Highlights

Report Name Malaysia Confectionery Market 
Forecast period 2024-2030
CAGR 4.2%
Growing Sector Food & Beverage

Topics Covered in the Malaysia Confectionery Market Report

Malaysia Confectionery Market report thoroughly covers the market By Type and By Distribution Channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Malaysia Confectionery Market Synopsis

Malaysia Confectionery Market has been experiencing a sweet surge in growth, driven by an increasing population, rising disposable incomes, and evolving consumer tastes. With a penchant for innovative flavors and a growing health-conscious demographic, there is a shift towards premium, high-quality confectionery products that balance indulgence with nutritional benefits. Local players and international brands are thus expanding their offerings to include sugar-free, organic, and functional confectionery to cater to this demand, reinforcing Malaysia's position as a dynamic player in the Asia-Pacific confectionery sector.

According to 6Wresearch, the Malaysia Confectionery Market size is anticipated to reach a CAGR of 4.2% during the forecast period of 2024-2030. The growth of the market is driven by the increasing demand for premium and artisanal products as consumers' tastes become more sophisticated. Additionally, the rising middle-class population, along with higher disposable incomes, are propelling the sales of confectioneries. However, this market face challenges, primarily concerning health consciousness that leads to consumer wariness about sugar intake and artificial additives. To stay competitive, producers are constantly innovating with healthier ingredients and sugar-free alternatives. There is also a surge in opportunities, particularly in the export segment, as country’s confectioneries gain popularity in neighboring countries due to their unique flavors and quality. Moreover, the integration of e-commerce and effective supply chain management are opening new avenues for market expansion.

Government policies and schemes introduced in the Malaysia Confectionery Market

In recent years, the government has launched initiatives to further boosting the Malaysia Confectionery Market Growth. These include tax incentives for manufacturers who invest in food safety and quality improvements, and who adopt green technology in their production processes. Additionally, government agencies provide support for confectionery businesses to participate in international trade fairs, promoting Malaysian brands on a global stage.

Key Players in the Malaysia Confectionery Market

The Malaysia confectionery industry is marked by the presence of both well-established local companies and international brands. Leading local manufacturers have captured substantial market share by leveraging traditional flavors and ingredients that appeal to the Malaysian palate. International players, on the other hand, bring global favorites and innovation in confectionery products, increasing the competitive dynamics of the market. Some key players in the Malaysia confectionery market include Nestle, Mars Inc., Mondelez International, and Lotte Confectionery.

Future Insights of the Malaysia Confectionery Market

The Malaysia confectionery market is expected to experience growth driven by increasing urbanization, rising disposable income, and a growing young population with a penchant for innovative and premium confectionery products. Health-conscious trends are also prompting manufacturers to create healthier alternatives with reduced sugar and natural ingredients, catering to the evolving preferences of consumers. Additionally, the rising popularity of e-commerce and online shopping platforms is expected to further boost the sales of confectionery products in Malaysia. Furthermore, with government support and initiatives towards promoting local brands and enhancing food safety standards, the Malaysia confectionery industry is poised for continued growth in the forthcoming years. 

Market by Type

According to Mohit, Senior Research Analyst, 6Wresearch, the Sugar Chocolate segment is growing significantly due to the versatility of chocolate as a gift item for a range of occasions.

Market by Distribution Channel

By Distribution Channel, the online retail stores segment is currently dominating the Malaysia Confectionery Market Share, driven by the convenience of shopping from home, a wide array of product selections, and the rising prevalence of e-commerce platforms.

Key Attractiveness of the Report

  • 10 Years Market Numbers.
  • Historical Data Starting from 2020 to 2023.
  • Base Year: 2023.
  • Forecast Data until 2030.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report

  • Malaysia Confectionery Market Outlook
  • Market Size of Malaysia Confectionery Market, 2023
  • Forecast of Malaysia Confectionery Market, 2030
  • Historical Data and Forecast of Malaysia Confectionery Revenues & Volume for the Period 2020-2030
  • Malaysia Confectionery Market Trend Evolution
  • Malaysia Confectionery Market Drivers and Challenges
  • Malaysia Confectionery Price Trends
  • Malaysia Confectionery Porter's Five Forces
  • Malaysia Confectionery Industry Life Cycle
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Type for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Sugar for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Chocolate for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Fine Bakery Wares for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Others for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Distribution Channel for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Supermarket/Hypermarket for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Specialist Retailers for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Online Retail Stores for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Convenience Stores for the Period 2020-2030
  • Historical Data and Forecast of Malaysia Confectionery Market Revenues & Volume By Other Distribution Channels for the Period 2020-2030
  • Malaysia Confectionery Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Malaysia Confectionery Top Companies Market Share
  • Malaysia Confectionery Competitive Benchmarking By Technical and Operational Parameters
  • Malaysia Confectionery Company Profiles
  • Malaysia Confectionery Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type

  • Sugar
  • Chocolate
  • Fine Bakery Wares
  • Others

By Distribution Channel

  • Supermarket/Hypermarket
  • Specialist Retailers
  • Online Retail Stores
  • Convenience Stores
  • Other Distribution Channels
Malaysia Confectionery Market (2024-2030): FAQs
The demand for premium confectioneries is driven by the increasingly sophisticated tastes of consumers and a growing middle-class population with higher disposable incomes.
Producers are mitigating health concerns by innovating with healthier ingredients, offering sugar-free alternatives, and reducing artificial additives in their products.
E-commerce is playing an increasingly crucial role by providing easily accessible platforms for consumers to purchase confectionery products, leading to market expansion.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Malaysia Confectionery Market Overview
3.1 Malaysia Country Macro Economic Indicators
3.2 Malaysia Confectionery Market Revenues & Volume, 2020 & 2030F
3.3 Malaysia Confectionery Market - Industry Life Cycle
3.4 Malaysia Confectionery Market - Porter's Five Forces
3.5 Malaysia Confectionery Market Revenues & Volume Share, By Type, 2020 & 2030F
3.6 Malaysia Confectionery Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F
4 Malaysia Confectionery Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Malaysia Confectionery Market Trends
6 Malaysia Confectionery Market, By Types
6.1 Malaysia Confectionery Market, By Type
6.1.1 Overview and Analysis
6.1.2 Malaysia Confectionery Market Revenues & Volume, By Type, 2020-2030F
6.1.3 Malaysia Confectionery Market Revenues & Volume, By Sugar, 2020-2030F
6.1.4 Malaysia Confectionery Market Revenues & Volume, By Chocolate, 2020-2030F
6.1.5 Malaysia Confectionery Market Revenues & Volume, By Fine Bakery Wares, 2020-2030F
6.1.6 Malaysia Confectionery Market Revenues & Volume, By Others, 2020-2030F
6.2 Malaysia Confectionery Market, By Distribution Channel
6.2.1 Overview and Analysis
6.2.2 Malaysia Confectionery Market Revenues & Volume, By Supermarket/Hypermarket, 2020-2030F
6.2.3 Malaysia Confectionery Market Revenues & Volume, By Specialist Retailers, 2020-2030F
6.2.4 Malaysia Confectionery Market Revenues & Volume, By Online Retail Stores, 2020-2030F
6.2.5 Malaysia Confectionery Market Revenues & Volume, By Convenience Stores, 2020-2030F
6.2.6 Malaysia Confectionery Market Revenues & Volume, By Other Distribution Channels, 2020-2030F
7 Malaysia Confectionery Market Import-Export Trade Statistics
7.1 Malaysia Confectionery Market Export to Major Countries
7.2 Malaysia Confectionery Market Imports from Major Countries
8 Malaysia Confectionery Market Key Performance Indicators
9 Malaysia Confectionery Market - Opportunity Assessment
9.1 Malaysia Confectionery Market Opportunity Assessment, By Type, 2020 & 2030F
9.2 Malaysia Confectionery Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F
10 Malaysia Confectionery Market - Competitive Landscape
10.1 Malaysia Confectionery Market Revenue Share, By Companies, 2023
10.2 Malaysia Confectionery Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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