Malaysia Cosmetic Products Market (2025-2031) Outlook | Analysis, Size, Industry, Revenue, Companies, Trends, Growth, Forecast, Value & Share

Market Forecast By Type (Skin Care Products, Color Cosmetics, Hair Care Products, Fragrance And Deodorants, Sun Care Products, Soaps, Bath, & Shower Products, Oral Hygiene Products, Personal Hygiene Products), By Distribution Channel (Supermarkets, Pharmacy & Drug Stores, Department Stores, Direct Selling, Specialty Stores, Beauty Salons, Internet Retailing, Others) And Competitive Landscape
Product Code: ETC320906 Publication Date: Aug 2022 Updated Date: Feb 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Malaysia Cosmetic Products Market Competition 2023

Malaysia Cosmetic Products market currently, in 2023, has witnessed an HHI of 1167, Which has increased slightly as compared to the HHI of 1047 in 2017. The market is moving towards highly competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

 Malaysia Cosmetic Products Market Competition 2023

Malaysia Export Potential Assessment For Cosmetic Products Market (Values in USD Thousand)


Malaysia Export Potential Assessment For Cosmetic Products Market (Values in USD Thousand)

Malaysia Cosmetic Products Market Synopsis

The cosmetic products market in Malaysia is set for growth, supported by changing consumer preferences and increased beauty consciousness. A diverse range of cosmetics, including skincare, makeup, and fragrances, are in high demand. The market is driven by factors such as urbanization, social media influence, and a desire for self-expression through beauty products. To succeed in this competitive market, companies must adapt to consumer trends, offer innovative products, and maintain a focus on quality and safety.

Drivers of the Market

The cosmetic products market in Malaysia is driven by changing beauty standards, increasing urbanization, and a growing middle-class population. With a wide range of products including skincare, makeup, and haircare, this market is evolving to meet diverse consumer preferences. Additionally, the influence of social media and celebrity endorsements is fueling consumer demand for cosmetic products. Continuous innovation and product diversification are expected to be key strategies for companies operating in this sector.

Challenges of the Market

The Malaysia cosmetic products market faces a variety of challenges, including evolving consumer preferences, regulatory compliance, and sustainability concerns. Consumer demands for natural and organic products, as well as cruelty-free and environmentally friendly cosmetics, are on the rise. Meeting these demands while adhering to strict regulatory requirements can be a significant challenge. Additionally, intense competition and the need for innovative product development require continuous investment and research. To succeed in this market, companies must navigate these challenges and keep pace with changing consumer expectations.

COVID 19 Impact on the Market

The cosmetic products market in Malaysia is expected to witness sustained growth in the coming years. Factors such as a growing middle-class population, urbanization, and increasing disposable income levels are driving the demand for a wide range of cosmetic products, including skincare, makeup, and fragrances. The COVID-19 pandemic led to a shift in consumer preferences towards e-commerce channels for purchasing cosmetics, and this trend is expected to continue. Brands that invest in online presence and digital marketing strategies are likely to thrive. The pandemic did temporarily disrupt the supply chain, leading to product shortages, but the market is gradually stabilizing.

Key Players in the Market

The cosmetic products market is expected to grow in Malaysia, with various global and local players, including Avon Products, Inc., Revlon, Inc., Mary Kay Inc., Shiseido Company, Limited, and Amway Corporation.

Key Highlights of the Report:

  • Malaysia Cosmetic Products Market Outlook
  • Market Size of Malaysia Cosmetic Products Market, 2024
  • Forecast of Malaysia Cosmetic Products Market, 2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Revenues & Volume for the Period 2021-2031
  • Malaysia Cosmetic Products Market Trend Evolution
  • Malaysia Cosmetic Products Market Drivers and Challenges
  • Malaysia Cosmetic Products Price Trends
  • Malaysia Cosmetic Products Porter's Five Forces
  • Malaysia Cosmetic Products Industry Life Cycle
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Skin Care Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Color Cosmetics for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Hair Care Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Fragrance And Deodorants for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Sun Care Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Soaps, Bath, & Shower Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Oral Hygiene Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Skin Care Products Cosmetic Products Market Revenues & Volume By Personal Hygiene Products for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Supermarkets for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Pharmacy & Drug Stores for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Department Stores for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Direct Selling for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Specialty Stores for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Beauty Salons for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Internet Retailing for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Cosmetic Products Market Revenues & Volume By Others for the Period 2021-2031
  • Malaysia Cosmetic Products Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Malaysia Cosmetic Products Top Companies Market Share
  • Malaysia Cosmetic Products Competitive Benchmarking By Technical and Operational Parameters
  • Malaysia Cosmetic Products Company Profiles
  • Malaysia Cosmetic Products Key Strategic Recommendations
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Malaysia Cosmetic Products Market Overview

3.1 Malaysia Country Macro Economic Indicators

3.2 Malaysia Cosmetic Products Market Revenues & Volume, 2021 & 2031F

3.3 Malaysia Cosmetic Products Market - Industry Life Cycle

3.4 Malaysia Cosmetic Products Market - Porter's Five Forces

3.5 Malaysia Cosmetic Products Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 Malaysia Cosmetic Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Malaysia Cosmetic Products Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Malaysia Cosmetic Products Market Trends

6 Malaysia Cosmetic Products Market, By Types

6.1 Malaysia Cosmetic Products Market, By Type

6.1.1 Overview and Analysis

6.1.2 Malaysia Cosmetic Products Market Revenues & Volume, By Type, 2021-2031F

6.1.3 Malaysia Cosmetic Products Market Revenues & Volume, By Skin Care Products, 2021-2031F

6.1.4 Malaysia Cosmetic Products Market Revenues & Volume, By Color Cosmetics, 2021-2031F

6.1.5 Malaysia Cosmetic Products Market Revenues & Volume, By Hair Care Products, 2021-2031F

6.1.6 Malaysia Cosmetic Products Market Revenues & Volume, By Fragrance And Deodorants, 2021-2031F

6.1.7 Malaysia Cosmetic Products Market Revenues & Volume, By Sun Care Products, 2021-2031F

6.1.8 Malaysia Cosmetic Products Market Revenues & Volume, By Soaps, Bath, & Shower Products, 2021-2031F

6.1.9 Malaysia Cosmetic Products Market Revenues & Volume, By Personal Hygiene Products, 2021-2031F

6.1.10 Malaysia Cosmetic Products Market Revenues & Volume, By Personal Hygiene Products, 2021-2031F

6.2 Malaysia Cosmetic Products Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Malaysia Cosmetic Products Market Revenues & Volume, By Supermarkets, 2021-2031F

6.2.3 Malaysia Cosmetic Products Market Revenues & Volume, By Pharmacy & Drug Stores, 2021-2031F

6.2.4 Malaysia Cosmetic Products Market Revenues & Volume, By Department Stores, 2021-2031F

6.2.5 Malaysia Cosmetic Products Market Revenues & Volume, By Direct Selling, 2021-2031F

6.2.6 Malaysia Cosmetic Products Market Revenues & Volume, By Specialty Stores, 2021-2031F

6.2.7 Malaysia Cosmetic Products Market Revenues & Volume, By Beauty Salons, 2021-2031F

6.2.8 Malaysia Cosmetic Products Market Revenues & Volume, By Others, 2021-2031F

6.2.9 Malaysia Cosmetic Products Market Revenues & Volume, By Others, 2021-2031F

7 Malaysia Cosmetic Products Market Import-Export Trade Statistics

7.1 Malaysia Cosmetic Products Market Export to Major Countries

7.2 Malaysia Cosmetic Products Market Imports from Major Countries

8 Malaysia Cosmetic Products Market Key Performance Indicators

9 Malaysia Cosmetic Products Market - Opportunity Assessment

9.1 Malaysia Cosmetic Products Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 Malaysia Cosmetic Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Malaysia Cosmetic Products Market - Competitive Landscape

10.1 Malaysia Cosmetic Products Market Revenue Share, By Companies, 2024

10.2 Malaysia Cosmetic Products Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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