Malaysia Halal Food Market (2025-2031) | Outlook, Analysis, Growth, Size, Trends, Forecast, Industry, Revenue, Companies, Value & Share

Market Forecast By Type (Halal Food, Halal Drinks, Halal Supplements), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Online Channel, Others), By Product Type (Cereals & Grains, Fruits & Vegetables, Milk & Dairy Products, Meat, Poultry & Seafoods), By Product Base (Native Starch, Modified Starch, Sweeteners) And Competitive Landscape

Product Code: ETC105465 Publication Date: Jun 2021 Updated Date: Jan 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Malaysia Halal Food Market Competition 2023

Malaysia Halal Food market currently, in 2023, has witnessed an HHI of 3439, Which has decreased slightly as compared to the HHI of 4405 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

Malaysia Halal Food Market Competition 2023

Malaysia Export Potential Assessment For Halal Food Market (Values in USD Thousand)


Malaysia Export Potential Assessment For Halal Food Market (Values in USD Thousand)

Malaysia Halal Food Market Highlights

Report Name Malaysia Halal Food Market
Forecast period 2025-2031
CAGR 5.9%
Growing Sector Halal meat processing

Topics Covered in the Malaysia Halal Food Market Report

Malaysia Halal Food Market report thoroughly covers the market By Type, By Distribution Channel, By Product Type, and By Product Base. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Malaysia Halal Food Market Synopsis

Malaysia Halal Food Market has emerged as a vibrant sector within the global halal industry, driven by the country's majority Muslim population and strong government support for halal certification processes. The market encompasses a broad range of products, including meat, dairy, processed food, and beverages, reflecting country’s rich culinary traditions and its role as a trendsetter in halal food innovation. This dynamism is bolstered by rigorous standards and the nation's ambition to be a halal hub, attracting investment, and fostering innovation in the sector.

According to 6Wresearch, the Malaysia Halal Food Market size is anticipated to reach a CAGR of 5.9% during the forecast period of 2025-2031. The market expansion is being propelled by the increasing global Muslim population. Additionally, non-Muslim consumers are also showing interest in halal products due to their perceived quality and safety standards. This shift is fostering a broader acceptance and integration of halal foods into the mainstream market. Moreover, one of the key trends include rising demand for convenience and packaged halal foods among younger demographics, as well as an increase in health-conscious consumers seeking halal dietary options. However, the sector is facing challenges such as the need for universal halal certification standards to ease export processes, and intense competition from other halal-exporting nations. Despite these challenges, the strategic positioning of Malaysia as a global halal hub, backed by supportive government policies and a robust certification system, further consolidates its leadership in the halal food industry, promising a sustained growth trajectory.

Government policies and schemes introduced in the Malaysia Halal Food Market

In recent years, the government has introduced several policies and schemes to bolster the Malaysia Halal Food Market Growth. A key initiative is the Halal Certification, which sets stringent standards for halal products and services, ensuring they meet Islamic dietary laws. This certification is pivotal for consumer trust and has significantly enhanced Malaysia's position as a global halal hub. Additionally, the government's support for Small and Medium Enterprises (SMEs) through financial aid and training programs has played a crucial role in the sector's growth.

Key Players in the Malaysia Halal Food Market

The Malaysia halal food market share is dominated by both local and international players, ensuring a diverse and competitive landscape. Prominent names include Nestle Malaysia, which has invested substantially in creating a wide range of halal-certified products. Other key players include QSR Brands (M) Holdings Bhd (operator of KFC and Pizza Hut in Malaysia) and Halal Industry Development Corporation (HDC), which have been instrumental in driving innovation in halal food options.

Future Insights of the Malaysia Halal Food Market

The future of the Malaysia halal food industry looks positive, with projections indicating sustained growth. The factors contributing to the market growth include increasing Muslim population, growing awareness and demand for halal food among non-Muslim consumers, and Malaysia's strategic initiatives to strengthen its halal export market. Additionally, advancements in technology and e-commerce are likely to further enhance accessibility to halal food products, both domestically and globally.

Market by Distribution Channel

According to Abhishek, Senior Research Analyst, 6Wresearch, the Online Channel segment is projected to grow during the forecast period. This surge is primarily driven by the digital transformation that has permeated every aspect of life, including consumer shopping habits. The convenience of online shopping, coupled with the expanding reach of e-commerce platforms, has made it easier for consumers to access a wide range of halal food products.

Market by Product Base

By Product Base, the Sweeteners segment is expected to dominate the Malaysia Halal Food Market Share in the future years. This is mainly attributed to increasing consumer demand for healthier and more natural food options. The demand for natural sweeteners reflects a broader shift towards organic and non-GMO food products among consumers globally.

Key Attractiveness of the Report

  • 10 Years Market Numbers.
  • Historical Data Starting from 2021 to 2024.
  • Base Year: 2024.
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Malaysia Halal Food Market Outlook
  • Market Size of Malaysia Halal Food Market, 2024
  • Forecast of Malaysia Halal Food Market, 2031
  • Historical Data and Forecast of Malaysia Halal Food Revenues & Volume for the Period 2021 - 2031
  • Malaysia Halal Food Market Trend Evolution
  • Malaysia Halal Food Market Drivers and Challenges
  • Malaysia Halal Food Price Trends
  • Malaysia Halal Food Porter's Five Forces
  • Malaysia Halal Food Industry Life Cycle
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Type for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Halal Food for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Halal Drinks for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Halal Supplements for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Distribution Channel for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Hypermarkets/Supermarkets for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Convenience Stores for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Online Channel for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Others for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Product Type for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Cereals & Grains for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Fruits & Vegetables for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Milk & Dairy Products for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Meat for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Poultry & Seafoods for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Product Base for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Native Starch for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Modified Starch for the Period 2021 - 2031
  • Historical Data and Forecast of Malaysia Halal Food Market Revenues & Volume By Sweeteners for the Period 2021 - 2031
  • Malaysia Halal Food Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Product Base
  • Malaysia Halal Food Top Companies Market Share
  • Malaysia Halal Food Competitive Benchmarking By Technical and Operational Parameters
  • Malaysia Halal Food Company Profiles
  • Malaysia Halal Food Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type

  • Halal Food
  • Halal Drinks
  • Halal Supplements

By Distribution Channel

  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Online Channel
  • Others

By Product Type

  • Cereals & Grains
  • Fruits & Vegetables
  • Milk & Dairy Products
  • Meat
  • Poultry & Seafoods

By Product Base

  • Native Starch
  • Modified Starch
  • Sweeteners

Malaysia Halal Food Market (2025-2031): FAQs

The growth is primarily attributed to the increasing Muslim population, rising awareness about halal food among non-Muslims, and growing demand for halal products in international markets.
Malaysia is recognized as a leading global halal hub, exporting halal products to over 200 countries.
Yes, the market presents numerous opportunities for international investors, especially in areas like halal meat processing and innovative halal food products, supported by favorable government policies and incentives.
Key challenges include meeting the diverse standards of halal certification across different markets, and the need for continuous innovation and improvement in the quality of halal food products.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Malaysia Halal Food Market Overview
3.1 Malaysia Country Macro Economic Indicators
3.2 Malaysia Halal Food Market Revenues & Volume, 2021 & 2031F
3.3 Malaysia Halal Food Market - Industry Life Cycle
3.4 Malaysia Halal Food Market - Porter's Five Forces
3.5 Malaysia Halal Food Market Revenues & Volume Share, By Type, 2021 & 2031F
3.6 Malaysia Halal Food Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F
3.7 Malaysia Halal Food Market Revenues & Volume Share, By Product Type, 2021 & 2031F
3.8 Malaysia Halal Food Market Revenues & Volume Share, By Product Base, 2021 & 2031F
4 Malaysia Halal Food Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Malaysia Halal Food Market Trends
6 Malaysia Halal Food Market, By Types
6.1 Malaysia Halal Food Market, By Type
6.1.1 Overview and Analysis
6.1.2 Malaysia Halal Food Market Revenues & Volume, By Type, 2021 - 2031F
6.1.3 Malaysia Halal Food Market Revenues & Volume, By Halal Food, 2021 - 2031F
6.1.4 Malaysia Halal Food Market Revenues & Volume, By Halal Drinks, 2021 - 2031F
6.1.5 Malaysia Halal Food Market Revenues & Volume, By Halal Supplements, 2021 - 2031F
6.2 Malaysia Halal Food Market, By Distribution Channel
6.2.1 Overview and Analysis
6.2.2 Malaysia Halal Food Market Revenues & Volume, By Hypermarkets/Supermarkets, 2021 - 2031F
6.2.3 Malaysia Halal Food Market Revenues & Volume, By Convenience Stores, 2021 - 2031F
6.2.4 Malaysia Halal Food Market Revenues & Volume, By Online Channel, 2021 - 2031F
6.2.5 Malaysia Halal Food Market Revenues & Volume, By Others, 2021 - 2031F
6.3 Malaysia Halal Food Market, By Product Type
6.3.1 Overview and Analysis
6.3.2 Malaysia Halal Food Market Revenues & Volume, By Cereals & Grains, 2021 - 2031F
6.3.3 Malaysia Halal Food Market Revenues & Volume, By Fruits & Vegetables, 2021 - 2031F
6.3.4 Malaysia Halal Food Market Revenues & Volume, By Milk & Dairy Products, 2021 - 2031F
6.3.5 Malaysia Halal Food Market Revenues & Volume, By Meat, 2021 - 2031F
6.3.6 Malaysia Halal Food Market Revenues & Volume, By Poultry & Seafoods, 2021 - 2031F
6.4 Malaysia Halal Food Market, By Product Base
6.4.1 Overview and Analysis
6.4.2 Malaysia Halal Food Market Revenues & Volume, By Native Starch, 2021 - 2031F
6.4.3 Malaysia Halal Food Market Revenues & Volume, By Modified Starch, 2021 - 2031F
6.4.4 Malaysia Halal Food Market Revenues & Volume, By Sweeteners, 2021 - 2031F
7 Malaysia Halal Food Market Import-Export Trade Statistics
7.1 Malaysia Halal Food Market Export to Major Countries
7.2 Malaysia Halal Food Market Imports from Major Countries
8 Malaysia Halal Food Market Key Performance Indicators
9 Malaysia Halal Food Market - Opportunity Assessment
9.1 Malaysia Halal Food Market Opportunity Assessment, By Type, 2021 & 2031F
9.2 Malaysia Halal Food Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F
9.3 Malaysia Halal Food Market Opportunity Assessment, By Product Type, 2021 & 2031F
9.4 Malaysia Halal Food Market Opportunity Assessment, By Product Base, 2021 & 2031F
10 Malaysia Halal Food Market - Competitive Landscape
10.1 Malaysia Halal Food Market Revenue Share, By Companies, 2024
10.2 Malaysia Halal Food Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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