Morocco Jewelry Market (2026-2032) | Analysis, Trends, Share, Size & Revenue, Industry, Outlook, Forecast, Value, Competitive Landscape, Segmentation, Companies, Growth

Market Forecast By Type (Necklaces, Rings, Earrings, Charms and Bracelets, Others), By Distribution Channel (Offline Retail Stores, Online Retail Stores), By Category (Real Jewelry, Costume Jewelry) And Competitive Landscape

Product Code: ETC8411318 Publication Date: Sep 2024 Updated Date: Jan 2026 Product Type: Market Research Report
Publisher: 6Wresearch Author: Vasudha No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Morocco Jewelry Market Growth Rate

According to 6Wresearch internal database and industry insights, the Morocco Jewelry Market is projected to grow at a compound annual growth rate (CAGR) of 6.7% during the forecast period (2026-2032).

Five-Year Growth Trajectory of the Morocco Jewelry Market with Core Drivers

Below mentioned are the evaluation of years-wise growth rate along with key growth drivers:

Years CAGR (%) Growth Drivers
2021 2.5% Gradual revival of discretionary spending and traditional occasion purchases
2022 3.6% Improved retail activity and stronger demand for gold-based gifting
2023 4.7% Higher wedding-related spending and urban fashion accessory adoption
2024 5.8% Tourism-linked retail improvement and growth of branded jewelry outlets
2025 6.2% Rising demand for modern designs, lightweight jewelry, and online discovery

Topics Covered in the Morocco Jewelry Market Report

The Morocco Jewelry Market report thoroughly covers the market by type, distribution channel, and category. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which help stakeholders devise and align their market strategies according to the current and future market dynamics.

Morocco Jewelry Market Highlights

Report Name Morocco Jewelry Market
Forecast Period 2026–2032
CAGR 6.70%
Growing Sector Real Jewelry

Morocco Jewelry Market Synopsis

Morocco Jewelry Market is anticipated to accomplish strong growth supported by expanding urbanization, rising middle-income purchasing power, and continued preference for jewelry in weddings and cultural celebrations. Apart from this, growing adoption of contemporary designs alongside traditional Moroccan craftsmanship, increasing presence of branded jewelry retailers, and expanding tourist shopping activity are enabling long-term market development. Along with this, higher visibility of jewelry through digital platforms, improved product assortment in modern retail outlets, and rising interest in authenticity-certified gold and gemstone jewelry are strengthening demand across real and costume categories.

Evaluation of Growth Drivers in the Morocco Jewelry Market

Below mentioned are some prominent drivers and their influence to the market dynamics:

Drivers Primary Segments Affected Why it Matters (Evidence)
Wedding & Cultural Celebration Demand Rings; Necklaces; Real Jewelry Drives higher-value purchases and gifting frequency
Urban Fashion & Accessory Adoption Earrings; Charms and Bracelets Expands daily-wear jewelry consumption
Growth of Branded Jewelry Retail Offline Retail Stores; Real Jewelry Improves trust, design variety, and premium positioning
Tourism and Souvenir  Offline Retail Stores; Others Boosts demand in key shopping districts
Expansion of Digital Discovery Online Retail Stores; Costume Jewelry Increases reach and supports trend-based purchases

Morocco Jewelry Market is anticipated to grow at the compound annual growth rate (CAGR) of 6.7% during the forecast period of 2026-2032. Owing to rising wedding and gifting purchases, increasing preference for authenticity-certified jewelry, and growth of organized retail formats, the growth of this industry is expected to proliferate in the coming years. Furthermore, stronger influence of fashion content on social media, expanding product variety in modern designs, and improving retail presence across urban centers are reinforcing steady demand across real and costume jewelry segments. The Morocco Jewelry Market growth is driven by the rising shifting consumer tastes toward trendy, quality designs along with expanding retail and e-commerce channels are broadening market accessibility and appeal. 

Evaluation of Restraints in the Morocco Jewelry Market

Below mentioned are some major restraints and their influence to the market dynamics:

Restraints Primary Segments Affected What This Means (Evidence)
Precious Metal Price Volatility Real Jewelry Impacts affordability and purchase timing
Informal/Unorganized Seller Presence Offline Retail Stores; Others Reduces pricing discipline and trust uniformity
Counterfeit and Low-Grade Imports Online Retail Stores; Costume Jewelry Weakens brand confidence and raises return disputes
Limited Standardization in Purity/Certification Real Jewelry Increases buyer hesitation for high-value purchases
High Compliance and Documentation Costs Premium Real Jewelry Adds cost for hallmarking and sourcing validation

Morocco Jewelry Industry Challenges

The jewelry industry of Morocco is expected to experience strong growth over the upcoming period. However, a key challenge is maintaining buyer trust and consistent quality in a market where informal sellers and varied purity practices remain present. In addition to this, fluctuations in gold prices create affordability pressure and lead to demand swings, especially for real jewelry. Lastly, with rising online channels, there are increasing counterfeit listings and authenticity assurance, which increase return rates and push brands to invest more in verification, certification, and customer education.

Morocco Jewelry Market Trends

There are various latest trends emerging in the Morocco Jewelry Industry:

  • Modern-Minimalist Jewelry Demand Rising: Lightweight necklaces and earrings are gaining traction due to daily-wear comfort and contemporary styling needs.
  • Fusion of Traditional Craft with Contemporary Design: Brands are blending Moroccan motifs with modern cuts, improving appeal among younger and tourist buyers.
  • Online Jewelry Discovery Accelerating: Social media catalogs and influencer-led styling content are improving visibility and driving higher conversion for costume jewelry.

Investment Opportunities in the Morocco Jewelry Market

Below mentioned are some major investment opportunities that are estimated to increase the industry expansion:

  • Rising Expansion of Certified Gold Jewelry Retail: To strengthen buyer confidence, investment is being made in hallmark-backed assortments.
  • Omnichannel Growth for Branded Jewelers: There is an integrated offline-online selling in the country, which improves convenience and increases repeat purchasing rate.
  • Tourism-Focused Jewelry Collections: Curating souvenir-oriented, culturally inspired collections supports higher footfall conversion in tourist retail locations.

Top 5 Leading Players in the Morocco Jewelry Market

Below is the comprehensive list of leading players operating in the Morocco Jewelry Market:

1. Damas Maroc

Company Name Damas Maroc
Established Year 1907
Headquarters Casablanca, Morocco
Official Website Click Here

Damas Maroc offers premium real jewelry collections with strong focus on gold and diamond assortments, supported by brand-led retail experience.

2. Les Bijoux de Keltoum

Company Name Les Bijoux de Keltoum
Established Year 2006
Headquarters Marrakech, Morocco
Official Website -

Les Bijoux de Keltoum provides handcrafted jewelry inspired by Moroccan heritage, targeting premium gifting and tourist-driven demand.

3. Bijouterie Karam

Company Name Bijouterie Karam
Established Year 1968
Headquarters Rabat, Morocco
Official Website -

Bijouterie Karam is a well-known local jeweler offering gold jewelry and ceremonial pieces with strong trust among traditional buyers.

4. Or Du Monde Maroc

Company Name Or Du Monde Maroc
Established Year 2014
Headquarters Casablanca, Morocco
Official Website -

Or Du Monde Maroc focuses on ethically positioned real jewelry collections with modern styling and premium finishing.

5. Swarovski Morocco

Company Name Swarovski Morocco
Established Year 1895
Headquarters Wattens, Austria 
Official Website Click Here

Swarovski Morocco offers crystal-based fashion jewelry with strong brand recall and wide appeal in costume jewelry gifting and lifestyle purchases.

Government Regulations Introduced in the Morocco Jewelry Market

According to Morocco Government data, here are various norms and policies that are supporting formalization and quality assurance in the jewelry ecosystem. Such key examples are enforcement measures for consumer protection and product labeling in retail trade, support for artisanal development programs that strengthen traditional craftsmanship, and SME support initiatives that facilitate small jeweler participation through training and business modernization. Apart from this, trade and customs administration measures for regulated import of precious metals and gemstones, along with compliance encouragement for authenticity practices, strengthen buyer confidence.

Future Insights of the Morocco Jewelry Market

Over the coming timeframe, the Morocco Jewelry Market share is estimated to increase. This is being supported by rising wedding and gifting purchases, growing preference for certified real jewelry, and expansion of branded retail formats. Apart from this, stronger adoption of modern designs, increased online discovery, and tourism-linked retail demand are expected to create long-term growth opportunities. Besides this, the tourism sector is anticipated to contribute positively by attracting visitors who seek jewelry purchases, boosting demand for locally influenced pieces. At the same time, technological adoption in design and manufacturing, such as CAD and 3D printing, is expected to further drive innovation and competitiveness in product offerings. 

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Necklaces to Dominate the Market – By Type

According to Aditya Singh, Senior Research Analyst, 6Wresearch, the Necklaces segment is expected to dominate the Morocco Jewelry Market Share in the forthcoming years due to strong cultural gifting preference, high usage in wedding and celebration outfits, and broad availability across gold, gemstone, and fashion jewelry assortments. 

Offline Retail Stores to Dominate the Market – By Distribution Channel

Offline Retail Stores are expected to dominate the Morocco Jewelry Market as buyers prefer physical inspection of purity, weight, craftsmanship, and finishing before purchase, especially for high-value real jewelry. Offline stores also provide higher trust through in-person authentication checks and after-sales services such as resizing and repairs, which remain important for wedding-driven jewelry buying behavior.

Real Jewelry to Dominate the Market – By Category

The Real Jewelry segment is likely to lead the market, this is due to strong consumer preference for gold jewelry as a value-preserving asset, higher spending linked to weddings and family gifting, and increasing inclination toward authenticity-certified products. Real jewelry also benefits from premium retail expansion and stronger product differentiation through gemstone settings and heritage-inspired craftsmanship.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2022 to 2025.
  • Base Year: 2025.
  • Forecast Data until 2032.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Morocco Jewelry Market Outlook
  • Market Size of Morocco Jewelry Market, 2025
  • Forecast of Morocco Jewelry Market, 2032
  • Historical Data and Forecast of Morocco Jewelry Revenues & Volume for the Period 2022- 2032F
  • Morocco Jewelry Market Trend Evolution
  • Morocco Jewelry Market Drivers and Challenges
  • Morocco Jewelry Price Trends
  • Morocco Jewelry Porter's Five Forces
  • Morocco Jewelry Industry Life Cycle
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Type for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Necklaces for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Rings for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Earrings for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Charms and Bracelets for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Others for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Distribution Channel for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Offline Retail Stores for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Online Retail Stores for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Category for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Real Jewelry for the Period 2022- 2032F
  • Historical Data and Forecast of Morocco Jewelry Market Revenues & Volume By Costume Jewelry for the Period 2022- 2032F
  • Morocco Jewelry Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Market Opportunity Assessment By Category
  • Morocco Jewelry Top Companies Market Share
  • Morocco Jewelry Competitive Benchmarking By Technical and Operational Parameters
  • Morocco Jewelry Company Profiles
  • Morocco Jewelry Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type

  • Necklaces
  • Rings
  • Earrings
  • Charms and Bracelets
  • Others

By Distribution Channel

  • Offline Retail Stores
  • Online Retail Stores

By Category

  • Real Jewelry
  • Costume Jewelry

Morocco Jewelry Market (2026-2032): FAQs

Morocco Jewelry Market is projected to grow at a CAGR of 6.7% between 2026-2032.
Growth is supported by wedding and cultural celebration demand and increasing preference for authenticity-certified jewelry.
Offline retail stores lead due to higher trust and stronger after-sales support for high-value purchases.
Real jewelry leads owing to high demand for gold-based purchases, value retention preference, and strong wedding-driven buying.
6Wresearch actively monitors the Morocco Jewelry Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Morocco Jewelry Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Morocco Jewelry Market Overview
3.1 Morocco Country Macro Economic Indicators
3.2 Morocco Jewelry Market Revenues & Volume, 2022 & 2032F
3.3 Morocco Jewelry Market - Industry Life Cycle
3.4 Morocco Jewelry Market - Porter's Five Forces
3.5 Morocco Jewelry Market Revenues & Volume Share, By Type, 2022 & 2032F
3.6 Morocco Jewelry Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F
3.7 Morocco Jewelry Market Revenues & Volume Share, By Category, 2022 & 2032F
4 Morocco Jewelry Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Morocco Jewelry Market Trends
6 Morocco Jewelry Market, By Types
6.1 Morocco Jewelry Market, By Type
6.1.1 Overview and Analysis
6.1.2 Morocco Jewelry Market Revenues & Volume, By Type, 2022 & 2032F
6.1.3 Morocco Jewelry Market Revenues & Volume, By Necklaces, 2022 & 2032F
6.1.4 Morocco Jewelry Market Revenues & Volume, By Rings, 2022 & 2032F
6.1.5 Morocco Jewelry Market Revenues & Volume, By Earrings, 2022 & 2032F
6.1.6 Morocco Jewelry Market Revenues & Volume, By Charms and Bracelets, 2022 & 2032F
6.1.7 Morocco Jewelry Market Revenues & Volume, By Others, 2022 & 2032F
6.2 Morocco Jewelry Market, By Distribution Channel
6.2.1 Overview and Analysis
6.2.2 Morocco Jewelry Market Revenues & Volume, By Offline Retail Stores, 2022 & 2032F
6.2.3 Morocco Jewelry Market Revenues & Volume, By Online Retail Stores, 2022 & 2032F
6.3 Morocco Jewelry Market, By Category
6.3.1 Overview and Analysis
6.3.2 Morocco Jewelry Market Revenues & Volume, By Real Jewelry, 2022 & 2032F
6.3.3 Morocco Jewelry Market Revenues & Volume, By Costume Jewelry, 2022 & 2032F
7 Morocco Jewelry Market Import-Export Trade Statistics
7.1 Morocco Jewelry Market Export to Major Countries
7.2 Morocco Jewelry Market Imports from Major Countries
8 Morocco Jewelry Market Key Performance Indicators
9 Morocco Jewelry Market - Opportunity Assessment
9.1 Morocco Jewelry Market Opportunity Assessment, By Type, 2022 & 2032F
9.2 Morocco Jewelry Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F
9.3 Morocco Jewelry Market Opportunity Assessment, By Category, 2022 & 2032F
10 Morocco Jewelry Market - Competitive Landscape
10.1 Morocco Jewelry Market Revenue Share, By Companies, 2025
10.2 Morocco Jewelry Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer

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